Advanzia Bank Audience in Germany

Advanzia Bank logo

Advanzia Bank has an estimated audience of 797,761 people in Germany. 41.9% are female, 58.1% are male, average age 42.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Cocktail, CAC 40, The Knot (Website), Gil Ofarim, South Asian cuisine.

The average Advanzia Bank fan in Germany is 42.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Cocktail, CAC 40, The Knot (Website), with strongest over-indexing on Cocktail (19.25× the country average). Demographically, the Advanzia Bank audience skews more male with an average age of 42.7, and over-indexes on personality traits such as Price Sensitivity, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Business & Career · Type: Brand · Subtype: Bank

Demographics of Advanzia Bank fans

Demographic split for Advanzia Bank audience in Germany
MetricValue
Female41.9%
Male58.1%
Average age42.7
Estimated audience size797,761

Audience persona

The typical Advanzia Bank fan in Germany is more male, around 42.7 years old, with strong Price Sensitivity tendencies and a notable affinity for Cocktail.

Top regions in Germany

Top regions ranked by reach for Advanzia Bank in Germany
RegionReachAffinity
Nordrhein-Westfalen205,1101.18×
Bayern130,3261.02×
Baden-Württemberg108,459
Niedersachsen78,8631.02×
Hessen68,6441.13×
Rheinland-Pfalz45,7371.14×
Berlin33,7500.95×
Sachsen33,3130.85×
Schleswig-Holstein27,1250.95×
Brandenburg20,3230.82×
Hamburg20,0021.11×
Sachsen-Anhalt17,4480.84×
Thüringen17,0030.84×
Saarland12,8031.31×
Mecklenburg-Vorpommern11,5350.76×
Bremen7,5101.1×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Advanzia Bank audience
BrandAffinityCategory
Cocktail19.25×Food & Beverages
CAC 4022.12×Business & Career
The Knot (Website)21.29×Kids & Family
Gil Ofarim2.76×Music & Radio
South Asian cuisine13.99×Food & Beverages
Jacob Tremblay8.84×Movies & TV
VfL Wolfsburg2.13×Sports
Unique Gifts1.54×Shopping
Erobique12.69×Music & Radio
Stradivarius1.62×Shopping
Peugeot 3083.76×Cars & Mobility
ESignal33.05×Technology & Electronics
Home Delivery2.09×Food & Beverages
Video izle2.43×
Loincloth2.01×Fashion & Accessoires
Esra Erol3.8×Movies & TV
KLIX (AM)1.64×Music & Radio
Metamorphoses2.03×Literature
Corfu (regional unit)1.92×Travel & Leisure
Noodle (Gorillaz)1.79×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Advanzia Bank audience
TraitClusterScore
Price SensitivityPREMIUM6.22
Need for SecurityCONSERVATISM1.44
Career OrientationPOWER1.38
IndulgenceJOY1.28
Risk AppetiteTHRILL1.26
Luxury OrientationPREMIUM1.22

Worldwide distribution

Worldwide audience distribution share by country for Advanzia Bank
CountryShare
Germany77.6%
Austria7.5%
Italy6.2%

See Advanzia Bank audiences in other countries

More Bank audiences in Germany

Frequently asked questions

How many fans does Advanzia Bank have in Germany?

Advanzia Bank has an estimated audience of 797,761 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Advanzia Bank fans?

41.9% of Advanzia Bank fans are female, 58.1% are male, with an average age of 42.7 years.

Which brands do Advanzia Bank fans like most?

Advanzia Bank fans show strongest brand affinity for Cocktail (19.25×), CAC 40 (22.12×), and The Knot (Website) (21.29×) over the country average.

Where do Advanzia Bank fans live in Germany?

Advanzia Bank fans in Germany are most concentrated in Nordrhein-Westfalen (reach 205,110), Bayern (reach 130,326), and Baden-Württemberg (reach 108,459). These three regions account for the largest share of the active audience.

What other brands do Advanzia Bank fans also like?

Beyond Advanzia Bank itself, the audience over-indexes on CAC 40 (22.12×), The Knot (Website) (21.29×), Gil Ofarim (2.76×), and South Asian cuisine (13.99×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Advanzia Bank. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.