Amigo Spiele Audience in Germany
Amigo Spiele has an estimated audience of 165,627 people in Germany. 59.8% are female, 40.2% are male, average age 36.1. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Artistic inspiration, Saving, Rossmann, VfL Wolfsburg, Progressive rock.
The average Amigo Spiele fan in Germany is 36.1 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Artistic inspiration, Saving, Rossmann, with strongest over-indexing on Artistic inspiration (4.21× the country average). Demographically, the Amigo Spiele audience skews more female with an average age of 36.1, and over-indexes on personality traits such as Travelling, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Brand · Subtype: Publishing
Demographics of Amigo Spiele fans
| Metric | Value |
|---|---|
| Female | 59.8% |
| Male | 40.2% |
| Average age | 36.1 |
| Estimated audience size | 165,627 |
Audience persona
The typical Amigo Spiele fan in Germany is more female, around 36.1 years old, with strong Travelling tendencies and a notable affinity for Artistic inspiration.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 56,532 | 1.15× |
| Nordrhein-Westfalen | 54,409 | 0.81× |
| Baden-Württemberg | 46,677 | 1.12× |
| Hessen | 31,208 | 1.34× |
| Niedersachsen | 30,969 | 1.04× |
| Sachsen | 21,141 | 1.41× |
| Rheinland-Pfalz | 15,725 | 1.02× |
| Thüringen | 12,432 | 1.59× |
| Sachsen-Anhalt | 11,292 | 1.42× |
| Brandenburg | 8,636 | 0.91× |
| Schleswig-Holstein | 8,160 | 0.74× |
| Berlin | 8,151 | 0.59× |
| Hamburg | 4,678 | 0.68× |
| Mecklenburg-Vorpommern | 4,271 | 0.73× |
| Saarland | 3,546 | 0.94× |
| Bremen | 1,342 | 0.51× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Artistic inspiration | 4.21× | Arts & Culture |
| Saving | 4.62× | Business & Career |
| Rossmann | 2.12× | Shopping |
| VfL Wolfsburg | 4.35× | Sports |
| Progressive rock | 3.4× | Music & Radio |
| Home Office | 2.48× | Business & Career |
| Braun Büffel | 17.6× | Fashion & Accessoires |
| Mothercare | 3.6× | Kids & Family |
| Zamalek SC | 7.12× | Sports |
| Go for It (film) | 9.42× | Movies & TV |
| Sinaloa | 12.11× | Travel & Leisure |
| Ipekyol | 3.41× | Shopping |
| Natural rubber | 1.81× | Cars & Mobility |
| Time (magazine) | 1.53× | News |
| Gaelic football | 3.3× | Sports |
| Eindhoven | 1.53× | Travel & Leisure |
| Islamism | 3.91× | Politics & Society |
| Sixx | 2.14× | Movies & TV |
| English literature | 4.16× | Literature |
| IPer | 11.5× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 3.07 |
| Family Orientation | CONSERVATISM | 2.34 |
| Convenience Orientation | PREMIUM | 2.09 |
| Quality Awareness | PREMIUM | 1.98 |
| Community Orientation | OPEN | 1.81 |
| Sustainability | BALANCE | 1.61 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 99.5% |
| Italy | 0.2% |
| Spain | 0.1% |
See Amigo Spiele audiences in other countries
More Publishing audiences in Germany
- DC Comics (2,470,088)
- Boyens Medien (1,737,249)
- Taschen (598,658)
- Studio Ghibli (451,398)
- Presses Universitaires de France (385,121)
Frequently asked questions
How many fans does Amigo Spiele have in Germany?
Amigo Spiele has an estimated audience of 165,627 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Amigo Spiele fans?
59.8% of Amigo Spiele fans are female, 40.2% are male, with an average age of 36.1 years.
Which brands do Amigo Spiele fans like most?
Amigo Spiele fans show strongest brand affinity for Artistic inspiration (4.21×), Saving (4.62×), and Rossmann (2.12×) over the country average.
Where do Amigo Spiele fans live in Germany?
Amigo Spiele fans in Germany are most concentrated in Bayern (reach 56,532), Nordrhein-Westfalen (reach 54,409), and Baden-Württemberg (reach 46,677). These three regions account for the largest share of the active audience.
What other brands do Amigo Spiele fans also like?
Beyond Amigo Spiele itself, the audience over-indexes on Saving (4.62×), Rossmann (2.12×), VfL Wolfsburg (4.35×), and Progressive rock (3.4×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Amigo Spiele. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.