Anatomy Audience in Germany

Anatomy has an estimated audience of 4,864,110 people in Germany. 70.7% are female, 29.3% are male, average age 40.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Kieser Training, Rossmann, Škoda Kodiaq, Stradivarius, Este, Veneto.
The average Anatomy fan in Germany is 40.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Kieser Training, Rossmann, Škoda Kodiaq, with strongest over-indexing on Kieser Training (14.62× the country average). Demographically, the Anatomy audience skews more female with an average age of 40.9, and over-indexes on personality traits such as Pet Ownership, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Anatomy fans
| Metric | Value |
|---|---|
| Female | 70.7% |
| Male | 29.3% |
| Average age | 40.9 |
| Estimated audience size | 4,864,110 |
Audience persona
The typical Anatomy fan in Germany is more female, around 40.9 years old, with strong Pet Ownership tendencies and a notable affinity for Kieser Training.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,217,828 | 1.14× |
| Bayern | 768,649 | 0.98× |
| Baden-Württemberg | 720,054 | 1.08× |
| Niedersachsen | 568,037 | 1.2× |
| Hessen | 375,681 | 1.01× |
| Rheinland-Pfalz | 263,523 | 1.08× |
| Sachsen | 245,582 | 1.03× |
| Berlin | 209,376 | 0.96× |
| Schleswig-Holstein | 181,156 | 1.04× |
| Brandenburg | 129,183 | 0.86× |
| Hamburg | 121,173 | 1.1× |
| Thüringen | 111,091 | 0.9× |
| Sachsen-Anhalt | 104,410 | 0.83× |
| Mecklenburg-Vorpommern | 80,314 | 0.86× |
| Saarland | 58,105 | 0.97× |
| Bremen | 39,104 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kieser Training | 14.62× | Sports |
| Rossmann | 1.6× | Shopping |
| Škoda Kodiaq | 2.63× | Cars & Mobility |
| Stradivarius | 1.97× | Shopping |
| Este, Veneto | 1.82× | Travel & Leisure |
| Esra Erol | 3.9× | Movies & TV |
| Home Delivery | 1.87× | Food & Beverages |
| Snow White (Fables) | 1.51× | Literature |
| Bank account | 1.79× | Business & Career |
| Corfu (regional unit) | 1.84× | Travel & Leisure |
| Volvo V60 | 2.69× | Cars & Mobility |
| Cachorro | 1.9× | Pets & Animals |
| Theocracy | 5.28× | Music & Radio |
| Celtic mythology | 2.57× | Arts & Culture |
| The Hunt (2012 film) | 2.02× | Movies & TV |
| Huck (magazine) | 4.36× | Internet & Social Media |
| Manado | 12.15× | Travel & Leisure |
| Homesteading | 2.8× | Home & Garden |
| Ipekyol | 1.79× | Shopping |
| Samanyolu Haber | 1.94× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.36 |
| Creativity | OPEN | 1.25 |
| Healthy Lifestyle | BALANCE | 1.24 |
| Extroversion | THRILL | 1.23 |
| Sports Activity | POWER | 1.23 |
| Tradition | CONSERVATISM | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.0% |
| Brazil | 6.4% |
| Italy | 6.1% |
See Anatomy audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Anatomy have in Germany?
Anatomy has an estimated audience of 4,864,110 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Anatomy fans?
70.7% of Anatomy fans are female, 29.3% are male, with an average age of 40.9 years.
Which brands do Anatomy fans like most?
Anatomy fans show strongest brand affinity for Kieser Training (14.62×), Rossmann (1.6×), and Škoda Kodiaq (2.63×) over the country average.
Where do Anatomy fans live in Germany?
Anatomy fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,217,828), Bayern (reach 768,649), and Baden-Württemberg (reach 720,054). These three regions account for the largest share of the active audience.
What other brands do Anatomy fans also like?
Beyond Anatomy itself, the audience over-indexes on Rossmann (1.6×), Škoda Kodiaq (2.63×), Stradivarius (1.97×), and Este, Veneto (1.82×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Anatomy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.