Anatomy Audience in Germany

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Anatomy has an estimated audience of 4,864,110 people in Germany. 70.7% are female, 29.3% are male, average age 40.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Kieser Training, Rossmann, Škoda Kodiaq, Stradivarius, Este, Veneto.

The average Anatomy fan in Germany is 40.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Kieser Training, Rossmann, Škoda Kodiaq, with strongest over-indexing on Kieser Training (14.62× the country average). Demographically, the Anatomy audience skews more female with an average age of 40.9, and over-indexes on personality traits such as Pet Ownership, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Anatomy fans

Demographic split for Anatomy audience in Germany
MetricValue
Female70.7%
Male29.3%
Average age40.9
Estimated audience size4,864,110

Audience persona

The typical Anatomy fan in Germany is more female, around 40.9 years old, with strong Pet Ownership tendencies and a notable affinity for Kieser Training.

Top regions in Germany

Top regions ranked by reach for Anatomy in Germany
RegionReachAffinity
Nordrhein-Westfalen1,217,8281.14×
Bayern768,6490.98×
Baden-Württemberg720,0541.08×
Niedersachsen568,0371.2×
Hessen375,6811.01×
Rheinland-Pfalz263,5231.08×
Sachsen245,5821.03×
Berlin209,3760.96×
Schleswig-Holstein181,1561.04×
Brandenburg129,1830.86×
Hamburg121,1731.1×
Thüringen111,0910.9×
Sachsen-Anhalt104,4100.83×
Mecklenburg-Vorpommern80,3140.86×
Saarland58,1050.97×
Bremen39,1040.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Anatomy audience
BrandAffinityCategory
Kieser Training14.62×Sports
Rossmann1.6×Shopping
Škoda Kodiaq2.63×Cars & Mobility
Stradivarius1.97×Shopping
Este, Veneto1.82×Travel & Leisure
Esra Erol3.9×Movies & TV
Home Delivery1.87×Food & Beverages
Snow White (Fables)1.51×Literature
Bank account1.79×Business & Career
Corfu (regional unit)1.84×Travel & Leisure
Volvo V602.69×Cars & Mobility
Cachorro1.9×Pets & Animals
Theocracy5.28×Music & Radio
Celtic mythology2.57×Arts & Culture
The Hunt (2012 film)2.02×Movies & TV
Huck (magazine)4.36×Internet & Social Media
Manado12.15×Travel & Leisure
Homesteading2.8×Home & Garden
Ipekyol1.79×Shopping
Samanyolu Haber1.94×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Anatomy audience
TraitClusterScore
Pet OwnershipJOY1.36
CreativityOPEN1.25
Healthy LifestyleBALANCE1.24
ExtroversionTHRILL1.23
Sports ActivityPOWER1.23
TraditionCONSERVATISM1.23

Worldwide distribution

Worldwide audience distribution share by country for Anatomy
CountryShare
United States23.0%
Brazil6.4%
Italy6.1%

See Anatomy audiences in other countries

More Health audiences in Germany

Frequently asked questions

How many fans does Anatomy have in Germany?

Anatomy has an estimated audience of 4,864,110 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Anatomy fans?

70.7% of Anatomy fans are female, 29.3% are male, with an average age of 40.9 years.

Which brands do Anatomy fans like most?

Anatomy fans show strongest brand affinity for Kieser Training (14.62×), Rossmann (1.6×), and Škoda Kodiaq (2.63×) over the country average.

Where do Anatomy fans live in Germany?

Anatomy fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,217,828), Bayern (reach 768,649), and Baden-Württemberg (reach 720,054). These three regions account for the largest share of the active audience.

What other brands do Anatomy fans also like?

Beyond Anatomy itself, the audience over-indexes on Rossmann (1.6×), Škoda Kodiaq (2.63×), Stradivarius (1.97×), and Este, Veneto (1.82×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Anatomy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.