A data profile of the people who buy, follow and care about Anatomy in Spain — modelled from more than twelve digital signal sources. Anatomy has an estimated audience of 5,102,573 people in Spain.
Anatomy has an estimated audience of 5,102,573 people in Spain. 73.5% are female, 26.5% are male, average age 46.7. Top brand affinities: Pedicure, Iberia (airline), WhatsApp, Volunteering, Rayo Vallecano.
Top brand affinities include Pedicure, Iberia (airline), WhatsApp, with strongest over-indexing on Pedicure (3.97× the country average).
Demographically, the Anatomy audience skews more female with an average age of 46.7, and over-indexes on personality traits such as Community Orientation, Extroversion.
The typical Anatomy fan in Spain is more female, around 46.7 years old, with strong Community Orientation tendencies and a notable affinity for Pedicure.
The key figures that characterise the Anatomy profile in Spain.
73.5% are female, 26.5% are male, average age 46.7.
| Metric | Value |
|---|---|
| Female | 73.5% |
| Male | 26.5% |
| Average age | 46.7 |
| Estimated audience size | 5,102,573 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 5% | |
| 20-29 | 12% | |
| 30-39 | 20% | |
| 40-49 | 28% | |
| 50+ | 36% |
of the worldwide Anatomy audience comes from Spain.
| Country | Share |
|---|---|
| United States | 23.0% |
| Brazil | 6.4% |
| Italy | 6.1% |
The strongest cross-interests of the Anatomy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Satire | Literature | 5.10× | ||
| 02 | Rayo Vallecano | Travel & Leisure | 4.79× | ||
| 03 | Mascara | Beauty & Wellness | 4.04× | ||
| 04 | Pedicure | Beauty & Wellness | 3.97× | ||
| 05 | Volunteering | Politics & Society | 3.79× | ||
| 06 | Artificial nails | Beauty & Wellness | 3.33× | ||
| 07 | Nail salon | Beauty & Wellness | 3.30× | ||
| 08 | Refrigerator | Home & Garden | 3.07× | ||
| 09 | Manicure | Beauty & Wellness | 2.70× | ||
| 10 | Hair coloring | Beauty & Wellness | 2.67× | ||
| 11 | Preventive healthcare | Health | 2.61× | ||
| 12 | Mango | Shopping | 2.30× | ||
| 13 | Internet & Social Media | 2.29× | |||
| 14 | IBEX 35 | Business & Career | 2.18× | ||
| 15 | Iberia (airline) | Travel & Leisure | 2.14× | ||
| 16 | Distilled beverage | Food & Beverages | 1.96× | ||
| 17 | Caixabank | Business & Career | 1.90× | ||
| 18 | Aldi | Shopping | 1.75× | ||
| 19 | Happiness | Health | 1.71× | ||
| 20 | Spas | Beauty & Wellness | 1.66× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.60× | |
| Extroversion | THRILL | 1.47× | |
| Spirituality | BALANCE | 1.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.01× | |
| Luxury Orientation | PREMIUM | 1.02× | |
| Social Media Usage | JOY | 1.06× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Anatomy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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