A data profile of the people who buy, follow and care about Anatomy in Italy — modelled from more than twelve digital signal sources. Anatomy has an estimated audience of 9,160,130 people in Italy.
Anatomy has an estimated audience of 9,160,130 people in Italy. 72.5% are female, 27.5% are male, average age 44.5. Top brand affinities: Wikipedia, WhatsApp, Volunteering, Pedicure, Satire.
Top brand affinities include Wikipedia, WhatsApp, Volunteering, with strongest over-indexing on Wikipedia (4.38× the country average).
Demographically, the Anatomy audience skews more female with an average age of 44.5, and over-indexes on personality traits such as Community Orientation, Convenience Orientation.
The typical Anatomy fan in Italy is more female, around 44.5 years old, with strong Community Orientation tendencies and a notable affinity for Wikipedia.
The key figures that characterise the Anatomy profile in Italy.
72.5% are female, 27.5% are male, average age 44.5.
| Metric | Value |
|---|---|
| Female | 72.5% |
| Male | 27.5% |
| Average age | 44.5 |
| Estimated audience size | 9,160,130 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 14% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 32% |
of the worldwide Anatomy audience comes from Italy.
| Country | Share |
|---|---|
| United States | 23.0% |
| Brazil | 6.4% |
| Italy | 6.1% |
The strongest cross-interests of the Anatomy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Wikipedia | Internet & Social Media | 4.38× | ||
| 02 | New Testament | Politics & Society | 3.91× | ||
| 03 | Satire | Literature | 3.39× | ||
| 04 | General practitioner | Health | 3.15× | ||
| 05 | Doctor of Medicine | Business & Career | 3.15× | ||
| 06 | Pedicure | Beauty & Wellness | 2.87× | ||
| 07 | Mediaset | Technology & Electronics | 2.56× | ||
| 08 | Nail salon | Beauty & Wellness | 2.48× | ||
| 09 | Genetics | Kids & Family | 2.42× | ||
| 10 | Volunteering | Politics & Society | 2.41× | ||
| 11 | Artificial nails | Beauty & Wellness | 2.26× | ||
| 12 | Manicure | Beauty & Wellness | 2.15× | ||
| 13 | Milk | Food & Beverages | 2.05× | ||
| 14 | Internet & Social Media | 1.87× | |||
| 15 | Instant messaging | Internet & Social Media | 1.81× | ||
| 16 | Confectionery | Food & Beverages | 1.78× | ||
| 17 | Coop | Food & Beverages | 1.70× | ||
| 18 | Singer-songwriter | Music & Radio | 1.66× | ||
| 19 | Borsa Italiana | Business & Career | 1.53× | ||
| 20 | Personal finance | Business & Career | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.33× | |
| Convenience Orientation | PREMIUM | 1.29× | |
| Spirituality | BALANCE | 1.27× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.83× | |
| Indulgence | JOY | 0.89× | |
| Need for Security | CONSERVATISM | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Anatomy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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