Rascasse Audience Intelligence

Anne Frank Audience in Germany

A data profile of the people who buy, follow and care about Anne Frank in Germany — modelled from more than twelve digital signal sources. Anne Frank has an estimated audience of 933,414 people in Germany.

#10among Author in Germany#1005among Person in Germany#307in Politics & Society

The average Anne Frank fan in Germany is 38.4 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Der Tagesspiegel, Non-alcoholic beverage, Reinhard Mey, with strongest over-indexing on Der Tagesspiegel (4.78× the country average).

Demographically, the Anne Frank audience skews more female with an average age of 38.4, and over-indexes on personality traits such as Community Orientation, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Anne Frank fan in Germany is more female, around 38.4 years old, with strong Community Orientation tendencies and a notable affinity for Der Tagesspiegel.

Category: Politics & Society · Type: Person · Subtype: Author

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Anne Frank profile in Germany.

Audience size
933K
in Germany
Gender
68.4%♀
31.6% male
Age
38.4
average years
Country rank
#6940
Person in Germany
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Anne Frank fans

68.4% are female, 31.6% are male, average age 38.4.

Fig. 02

Gender split

68.4%
Female
31.6%
Male
Demographic split for Anne Frank audience in Germany
MetricValue
Female68.4%
Male31.6%
Average age38.4
Estimated audience size933,414
Fig. 03

Age distribution

Ø 38.4
average years
Age distribution of the Anne Frank audience in Germany
Age bracketShare%
16-1922%
20-2919%
30-3920%
40-4922%
50+17%
Fig. 04

Worldwide distribution

5.6%

of the worldwide Anne Frank audience comes from Germany.

Worldwide audience distribution share by country for Anne Frank
CountryShare
United States20.1%
Germany5.6%
Spain5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Anne Frank audience in Germany is strongest.

Fig. 05

Top regions by affinity

Anne Frank fans by region: top regions in Germany
#RegionReachAffinity×
01Brandenburg~40K1.13×
02Nordrhein-Westfalen~200K1.11×
03Niedersachsen~100K1.11×
04Berlin~50K1.09×
05Bremen~9K1.05×
06Hessen~80K1.04×
07Sachsen~50K1.02×
08Rheinland-Pfalz~50K1.00×
09Thüringen~30K1.00×
10Sachsen-Anhalt~30K0.98×
11Mecklenburg-Vorpommern~20K0.96×
12Bayern~200K0.93×
13Saarland~10K0.92×
14Schleswig-Holstein~30K0.91×
15Baden-Württemberg~100K0.89×
16Hamburg~20K0.87×
Fig. 06

Affinity by region

Affinity by region — Anne Frank, Germany
0.87×1.00×1.13×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Anne Frank audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Anne Frank audience
#·InterestCategoryAffinity×
01Children's rightsKids & Family8.22×
02IndividualismPolitics & Society6.39×
03Non-alcoholic beverageFood & Beverages6.24×
04Frank-Walter SteinmeierPolitics & Society4.83×
05Der TagesspiegelNews4.78×
06Reinhard MeyMusic & Radio4.67×
07Bob DylanMusic & Radio3.89×
08Mineral waterFood & Beverages3.49×
09Charitable organizationPolitics & Society3.14×
101. FC MagdeburgSports2.80×
11Udo LindenbergMusic & Radio2.62×
12Children's literatureLiterature2.62×
13Public transportCars & Mobility2.31×
14Online newspaperNews1.98×
15TraditionPolitics & Society1.88×
16RedditInternet & Social Media1.87×
17FlixBusCars & Mobility1.84×
18Nonprofit organizationPolitics & Society1.74×
19ZDFMovies & TV1.62×
20Deutsche BahnCars & Mobility1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Anne Frank audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Anne Frank audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN3.14×
IndividualismJOY2.79×
Convenience OrientationPREMIUM2.11×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Anne Frank audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.57×
Price SensitivityPREMIUM0.67×
Pet OwnershipJOY0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Anne Frank have in Germany?

Anne Frank has an estimated audience of 933,414 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Anne Frank fans?

68.4% of Anne Frank fans are female, 31.6% are male, with an average age of 38.4 years.

03

Which brands do Anne Frank fans like most?

Anne Frank fans show strongest brand affinity for Der Tagesspiegel (4.78×), Non-alcoholic beverage (6.24×), and Reinhard Mey (4.67×) over the country average.

04

Where do Anne Frank fans live in Germany?

Anne Frank fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Anne Frank fans also like?

Beyond Anne Frank itself, the audience over-indexes on Non-alcoholic beverage (6.24×), Reinhard Mey (4.67×), Deutsche Bahn (1.55×), and Online newspaper (1.98×) compared to the Germany average.

Appendix

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See Anne Frank audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Anne Frank. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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