Anthony Edwards Audience in Germany

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Anthony Edwards has an estimated audience of 456,129 people in Germany. 35.3% are female, 64.7% are male, average age 32.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dirk Nowitzki, Transfermarkt, Borussia Dortmund, NBA, CHECK24.

The average Anthony Edwards fan in Germany is 32.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dirk Nowitzki, Transfermarkt, Borussia Dortmund, with strongest over-indexing on Dirk Nowitzki (17.07× the country average). Demographically, the Anthony Edwards audience skews more male with an average age of 32.8, and over-indexes on personality traits such as Sports Activity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Basketball

Demographics of Anthony Edwards fans

Demographic split for Anthony Edwards audience in Germany
MetricValue
Female35.3%
Male64.7%
Average age32.8
Estimated audience size456,129

Audience persona

The typical Anthony Edwards fan in Germany is more male, around 32.8 years old, with strong Sports Activity tendencies and a notable affinity for Dirk Nowitzki.

Top regions in Germany

Top regions ranked by reach for Anthony Edwards in Germany
RegionReachAffinity
Nordrhein-Westfalen107,4551.08×
Bayern79,8971.09×
Baden-Württemberg63,8071.03×
Niedersachsen46,2701.04×
Hessen38,2981.1×
Berlin25,0821.23×
Rheinland-Pfalz23,8461.04×
Sachsen19,1280.86×
Schleswig-Holstein15,6700.96×
Brandenburg13,7220.97×
Hamburg10,9891.07×
Sachsen-Anhalt10,4020.88×
Thüringen9,6350.83×
Mecklenburg-Vorpommern8,2300.95×
Saarland4,9360.88×
Bremen3,9231.01×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Anthony Edwards audience
BrandAffinityCategory
Dirk Nowitzki17.07×Sports
Transfermarkt3.31×Sports
Borussia Dortmund1.62×Sports
NBA4.12×Sports
CHECK242.73×Business & Career
FIFA World Cup1.96×Sports
Street photography3.49×Technology & Electronics
FC Bayern Munich1.72×Sports
Ariana Grande4.51×Music & Radio
Luka Dončić13.11×Sports
Giannis Antetokounmpo11.5×Sports
UEFA Champions League1.77×Sports
Zendaya5.93×Movies & TV
IHF World Men's Handball Championship2.84×Sports
Bundesliga1.55×Sports
Spiegel Online1.69×News
Rodeo4.93×Sports
Michael Jordan6.86×Sports
Lieferando.de1.82×Food & Beverages
House music2.13×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Anthony Edwards audience
TraitClusterScore
Sports ActivityPOWER1.21
Early Adopter MentalityPOWER1.21
DIY MentalityTHRILL1.16
Luxury OrientationPREMIUM1.15
TravellingTHRILL1.13
Career OrientationPOWER1.13

Worldwide distribution

Worldwide audience distribution share by country for Anthony Edwards
CountryShare
United States68.4%
Canada4.7%
Brazil3.9%

See Anthony Edwards audiences in other countries

More Basketball audiences in Germany

Frequently asked questions

How many fans does Anthony Edwards have in Germany?

Anthony Edwards has an estimated audience of 456,129 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Anthony Edwards fans?

35.3% of Anthony Edwards fans are female, 64.7% are male, with an average age of 32.8 years.

Which brands do Anthony Edwards fans like most?

Anthony Edwards fans show strongest brand affinity for Dirk Nowitzki (17.07×), Transfermarkt (3.31×), and Borussia Dortmund (1.62×) over the country average.

Where do Anthony Edwards fans live in Germany?

Anthony Edwards fans in Germany are most concentrated in Nordrhein-Westfalen (reach 107,455), Bayern (reach 79,897), and Baden-Württemberg (reach 63,807). These three regions account for the largest share of the active audience.

What other brands do Anthony Edwards fans also like?

Beyond Anthony Edwards itself, the audience over-indexes on Transfermarkt (3.31×), Borussia Dortmund (1.62×), NBA (4.12×), and CHECK24 (2.73×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Anthony Edwards. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.