Ball gown Audience in Germany

Ball gown has an estimated audience of 251,040 people in Germany. 75.9% are female, 24.1% are male, average age 29.8. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Progressive rock, Home Office, Product design, Therme Erding, Combat sport.
The average Ball gown fan in Germany is 29.8 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Progressive rock, Home Office, Product design, with strongest over-indexing on Progressive rock (3.69× the country average). Demographically, the Ball gown audience skews more female with an average age of 29.8, and over-indexes on personality traits such as Creativity, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Topic
Demographics of Ball gown fans
| Metric | Value |
|---|---|
| Female | 75.9% |
| Male | 24.1% |
| Average age | 29.8 |
| Estimated audience size | 251,040 |
Audience persona
The typical Ball gown fan in Germany is more female, around 29.8 years old, with strong Creativity tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 57,087 | 1.41× |
| Nordrhein-Westfalen | 53,373 | 0.97× |
| Baden-Württemberg | 42,179 | 1.23× |
| Niedersachsen | 32,702 | 1.34× |
| Hessen | 19,506 | 1.02× |
| Rheinland-Pfalz | 12,402 | 0.99× |
| Sachsen | 12,154 | 0.99× |
| Schleswig-Holstein | 10,676 | 1.18× |
| Berlin | 8,454 | 0.75× |
| Brandenburg | 6,848 | 0.88× |
| Thüringen | 6,643 | 1.04× |
| Hamburg | 6,040 | 1.06× |
| Sachsen-Anhalt | 5,271 | 0.81× |
| Mecklenburg-Vorpommern | 3,789 | 0.79× |
| Saarland | 2,241 | 0.73× |
| Bremen | 1,718 | 0.8× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 3.69× | Music & Radio |
| Home Office | 2.11× | Business & Career |
| Product design | 2.02× | Business & Career |
| Therme Erding | 5.64× | Travel & Leisure |
| Combat sport | 1.62× | Sports |
| Hawesko | 4.31× | Food & Beverages |
| Women's empowerment | 3.14× | Politics & Society |
| Cachorro | 2.77× | Pets & Animals |
| South Asian cuisine | 5.58× | Food & Beverages |
| Japanese New Year | 6.92× | Travel & Leisure |
| Natural rubber | 1.6× | Cars & Mobility |
| Hachis Parmentier | 8.27× | Food & Beverages |
| Ireen Sheer | 1.79× | Music & Radio |
| sniper ghost warrior | 9.68× | Games |
| Dusit Thani Manila | 14.39× | Travel & Leisure |
| Erasmus+ | 4.07× | Business & Career |
| Buddy – The Buddy Holly Story | 2.82× | Music & Radio |
| Jacob Tremblay | 2.8× | Movies & TV |
| Picnic | 2.1× | Kids & Family |
| Home Delivery | 1.57× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Creativity | OPEN | 1.77 |
| Individualism | JOY | 1.69 |
| Career Orientation | POWER | 1.66 |
| Sustainability | BALANCE | 1.59 |
| Pet Ownership | JOY | 1.58 |
| Design Affinity | PREMIUM | 1.45 |
Worldwide distribution
| Country | Share |
|---|---|
| Saudi Arabia | 20.6% |
| United States | 10.6% |
| Indonesia | 7.2% |
See Ball gown audiences in other countries
More Fashion & Accessoires audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Ball gown have in Germany?
Ball gown has an estimated audience of 251,040 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Ball gown fans?
75.9% of Ball gown fans are female, 24.1% are male, with an average age of 29.8 years.
Which brands do Ball gown fans like most?
Ball gown fans show strongest brand affinity for Progressive rock (3.69×), Home Office (2.11×), and Product design (2.02×) over the country average.
Where do Ball gown fans live in Germany?
Ball gown fans in Germany are most concentrated in Bayern (reach 57,087), Nordrhein-Westfalen (reach 53,373), and Baden-Württemberg (reach 42,179). These three regions account for the largest share of the active audience.
What other brands do Ball gown fans also like?
Beyond Ball gown itself, the audience over-indexes on Home Office (2.11×), Product design (2.02×), Therme Erding (5.64×), and Combat sport (1.62×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Ball gown. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.