A data profile of the people who buy, follow and care about Ball gown in United States — modelled from more than twelve digital signal sources. Ball gown has an estimated audience of 573,756 people in United States.
The average Ball gown fan in United States is 33.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Strapless dress, The Dubai Mall, Pinterest, with strongest over-indexing on Strapless dress (56.74× the country average).
Demographically, the Ball gown audience skews more female with an average age of 33.7, and over-indexes on personality traits such as Indulgence, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Ball gown fan in United States is more female, around 33.7 years old, with strong Indulgence tendencies and a notable affinity for Strapless dress.
The key figures that characterise the Ball gown profile in United States.
87.7% are female, 12.3% are male, average age 33.7.
| Metric | Value |
|---|---|
| Female | 87.7% |
| Male | 12.3% |
| Average age | 33.7 |
| Estimated audience size | 573,756 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 39% | |
| 20-29 | 18% | |
| 30-39 | 13% | |
| 40-49 | 14% | |
| 50+ | 15% |
of the worldwide Ball gown audience comes from United States.
| Country | Share |
|---|---|
| Saudi Arabia | 20.6% |
| United States | 10.6% |
| Indonesia | 7.2% |
Where the Ball gown audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Louisiana | ~20K | 3.37× | |
| 02 | Alabama | ~10K | 1.75× | |
| 03 | Mississippi | ~7K | 1.40× | |
| 04 | Alaska | ~2K | 1.39× | |
| 05 | Utah | ~6K | 1.16× | |
| 06 | Virginia | ~20K | 1.13× | |
| 07 | Georgia | ~20K | 1.12× | |
| 08 | South Carolina | ~10K | 1.11× | |
| 09 | Maryland | ~10K | 1.10× | |
| 10 | North Carolina | ~20K | 1.09× | |
| 11 | Washington, District of Columbia | ~2K | 1.07× | |
| 12 | Missouri | ~10K | 1.04× | |
| 13 | Arkansas | ~5K | 1.04× | |
| 14 | Hawaii | ~3K | 1.03× | |
| 15 | Tennessee | ~10K | 1.01× | |
| 16 | Idaho | ~3K | 1.01× | |
| 17 | West Virginia | ~3K | 1.00× | |
| 18 | Michigan | ~10K | 0.99× | |
| 19 | Delaware | ~2K | 0.99× | |
| 20 | Texas | ~50K | 0.98× | |
| 21 | Oklahoma | ~6K | 0.98× | |
| 22 | Kentucky | ~7K | 0.97× | |
| 23 | Kansas | ~4K | 0.95× | |
| 24 | New York | ~30K | 0.92× | |
| 25 | Washington | ~10K | 0.92× | |
| 26 | Connecticut | ~5K | 0.91× | |
| 27 | Montana | ~1K | 0.91× | |
| 28 | Nebraska | ~3K | 0.89× | |
| 29 | Rhode Island | ~2K | 0.89× | |
| 30 | North Dakota | ~1K | 0.89× | |
| 31 | Vermont | <1K | 0.89× | |
| 32 | Indiana | ~9K | 0.88× | |
| 33 | Arizona | ~10K | 0.87× | |
| 34 | Maine | ~2K | 0.87× | |
| 35 | California | ~50K | 0.86× | |
| 36 | New Jersey | ~10K | 0.86× | |
| 37 | Pennsylvania | ~20K | 0.85× | |
| 38 | Florida | ~30K | 0.84× | |
| 39 | Illinois | ~20K | 0.84× | |
| 40 | Colorado | ~8K | 0.84× | |
| 41 | Nevada | ~5K | 0.84× | |
| 42 | New Hampshire | ~2K | 0.84× | |
| 43 | Massachusetts | ~9K | 0.83× | |
| 44 | Ohio | ~10K | 0.82× | |
| 45 | Oregon | ~5K | 0.81× | |
| 46 | South Dakota | ~1K | 0.81× | |
| 47 | Wisconsin | ~7K | 0.80× | |
| 48 | New Mexico | ~2K | 0.79× | |
| 49 | Minnesota | ~6K | 0.78× | |
| 50 | Iowa | ~4K | 0.76× |
The strongest cross-interests of the Ball gown audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Strapless dress | Fashion & Accessoires | 56.74× | ||
| 02 | The Dubai Mall | Fashion & Accessoires | 52.83× | ||
| 03 | Zumba Dance | Sports | 20.00× | ||
| 04 | Justin Theroux | Movies & TV | 15.87× | ||
| 05 | Zimmermann | Home & Garden | 13.81× | ||
| 06 | Max Mara | Fashion & Accessoires | 13.66× | ||
| 07 | Bodrum | Travel & Leisure | 13.38× | ||
| 08 | Cutting board | Home & Garden | 11.31× | ||
| 09 | Formal wear | Fashion & Accessoires | 7.92× | ||
| 10 | QVC | Movies & TV | 5.56× | ||
| 11 | Discount stores | Shopping | 4.64× | ||
| 12 | FedEx | Business & Career | 4.06× | ||
| 13 | Shopping malls | Shopping | 3.77× | ||
| 14 | Hair Extensions | Beauty & Wellness | 3.70× | ||
| 15 | Internet & Social Media | 3.27× | |||
| 16 | Mortgage loans | Business & Career | 3.27× | ||
| 17 | McDonald's | Food & Beverages | 2.81× | ||
| 18 | Subway | Food & Beverages | 2.55× | ||
| 19 | Airbnb | Travel & Leisure | 2.38× | ||
| 20 | Furniture | Home & Garden | 2.15× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 2.41× | |
| Family Orientation | CONSERVATISM | 2.37× | |
| Price Sensitivity | PREMIUM | 2.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.76× | |
| Risk Appetite | THRILL | 0.85× | |
| Healthy Lifestyle | BALANCE | 0.96× |
Ball gown has an estimated audience of 573,756 people in United States, concentrated in California and Texas.
87.7% of Ball gown fans are female, 12.3% are male, with an average age of 33.7 years.
Ball gown fans show strongest brand affinity for Strapless dress (56.74×), The Dubai Mall (52.83×), and Pinterest (3.27×) over the country average.
Ball gown fans in United States are most concentrated in California (reach ~50K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Ball gown itself, the audience over-indexes on The Dubai Mall (52.83×), Pinterest (3.27×), Discount stores (4.64×), and Cutting board (11.31×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Ball gown. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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