Rascasse Audience Intelligence

Ball gown Audience in United States

A data profile of the people who buy, follow and care about Ball gown in United States — modelled from more than twelve digital signal sources. Ball gown has an estimated audience of 573,756 people in United States.

The average Ball gown fan in United States is 33.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Strapless dress, The Dubai Mall, Pinterest, with strongest over-indexing on Strapless dress (56.74× the country average).

Demographically, the Ball gown audience skews more female with an average age of 33.7, and over-indexes on personality traits such as Indulgence, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ball gown fan in United States is more female, around 33.7 years old, with strong Indulgence tendencies and a notable affinity for Strapless dress.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ball gown profile in United States.

Audience size
574K
in United States
Gender
87.7%
12.3% male
Age
33.7
average years
Country rank
#33738
Topic in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ball gown fans

87.7% are female, 12.3% are male, average age 33.7.

Fig. 02

Gender split

87.7%
Female
12.3%
Male
Demographic split for Ball gown audience in United States
MetricValue
Female87.7%
Male12.3%
Average age33.7
Estimated audience size573,756
Fig. 03

Age distribution

Ø 33.7
average years
Age distribution of the Ball gown audience in United States
Age bracketShare%
16-1939%
20-2918%
30-3913%
40-4914%
50+15%
Fig. 04

Worldwide distribution

10.6%

of the worldwide Ball gown audience comes from United States.

Worldwide audience distribution share by country for Ball gown
CountryShare
Saudi Arabia20.6%
United States10.6%
Indonesia7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ball gown audience in United States is strongest.

Fig. 05

Top regions by affinity

Ball gown fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~20K3.37×
02Alabama~10K1.75×
03Mississippi~7K1.40×
04Alaska~2K1.39×
05Utah~6K1.16×
06Virginia~20K1.13×
07Georgia~20K1.12×
08South Carolina~10K1.11×
09Maryland~10K1.10×
10North Carolina~20K1.09×
11Washington, District of Columbia~2K1.07×
12Missouri~10K1.04×
13Arkansas~5K1.04×
14Hawaii~3K1.03×
15Tennessee~10K1.01×
16Idaho~3K1.01×
17West Virginia~3K1.00×
18Michigan~10K0.99×
19Delaware~2K0.99×
20Texas~50K0.98×
21Oklahoma~6K0.98×
22Kentucky~7K0.97×
23Kansas~4K0.95×
24New York~30K0.92×
25Washington~10K0.92×
26Connecticut~5K0.91×
27Montana~1K0.91×
28Nebraska~3K0.89×
29Rhode Island~2K0.89×
30North Dakota~1K0.89×
31Vermont<1K0.89×
32Indiana~9K0.88×
33Arizona~10K0.87×
34Maine~2K0.87×
35California~50K0.86×
36New Jersey~10K0.86×
37Pennsylvania~20K0.85×
38Florida~30K0.84×
39Illinois~20K0.84×
40Colorado~8K0.84×
41Nevada~5K0.84×
42New Hampshire~2K0.84×
43Massachusetts~9K0.83×
44Ohio~10K0.82×
45Oregon~5K0.81×
46South Dakota~1K0.81×
47Wisconsin~7K0.80×
48New Mexico~2K0.79×
49Minnesota~6K0.78×
50Iowa~4K0.76×
Fig. 06

Affinity by region

Affinity by region — Ball gown, United States
0.76×1.00×3.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ball gown audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ball gown audience
#·InterestCategoryAffinity×
01Strapless dressFashion & Accessoires56.74×
02The Dubai MallFashion & Accessoires52.83×
03Zumba DanceSports20.00×
04Justin TherouxMovies & TV15.87×
05ZimmermannHome & Garden13.81×
06Max MaraFashion & Accessoires13.66×
07BodrumTravel & Leisure13.38×
08Cutting boardHome & Garden11.31×
09Formal wearFashion & Accessoires7.92×
10QVCMovies & TV5.56×
11Discount storesShopping4.64×
12FedExBusiness & Career4.06×
13Shopping mallsShopping3.77×
14Hair ExtensionsBeauty & Wellness3.70×
15PinterestInternet & Social Media3.27×
16Mortgage loansBusiness & Career3.27×
17McDonald'sFood & Beverages2.81×
18SubwayFood & Beverages2.55×
19AirbnbTravel & Leisure2.38×
20FurnitureHome & Garden2.15×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ball gown audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Ball gown audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.41×
Family OrientationCONSERVATISM2.37×
Price SensitivityPREMIUM2.34×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Ball gown audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.76×
Risk AppetiteTHRILL0.85×
Healthy LifestyleBALANCE0.96×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Ball gown have in United States?

Ball gown has an estimated audience of 573,756 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Ball gown fans?

87.7% of Ball gown fans are female, 12.3% are male, with an average age of 33.7 years.

03

Which brands do Ball gown fans like most?

Ball gown fans show strongest brand affinity for Strapless dress (56.74×), The Dubai Mall (52.83×), and Pinterest (3.27×) over the country average.

04

Where do Ball gown fans live in United States?

Ball gown fans in United States are most concentrated in California (reach ~50K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Ball gown fans also like?

Beyond Ball gown itself, the audience over-indexes on The Dubai Mall (52.83×), Pinterest (3.27×), Discount stores (4.64×), and Cutting board (11.31×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ball gown. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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