Ball gown Audience in United States
Ball gown has an estimated audience of 573,756 people in United States. 87.7% are female, 12.3% are male, average age 33.7. Top regions: California, Texas, Florida. Top brand affinities: Dakota Johnson, Google Maps, Hair Extensions, Strapless dress, Indeed.com.
The average Ball gown fan in United States is 33.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dakota Johnson, Google Maps, Hair Extensions, with strongest over-indexing on Dakota Johnson (14.9× the country average). Demographically, the Ball gown audience skews more female with an average age of 33.7, and over-indexes on personality traits such as Luxury Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Topic
Demographics of Ball gown fans
| Metric | Value |
|---|---|
| Female | 87.7% |
| Male | 12.3% |
| Average age | 33.7 |
| Estimated audience size | 573,756 |
Audience persona
The typical Ball gown fan in United States is more female, around 33.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Dakota Johnson.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 52,379 | 0.83× |
| Texas | 48,115 | 0.98× |
| Florida | 32,605 | 0.84× |
| New York | 29,335 | 0.91× |
| Louisiana | 26,949 | 3.64× |
| Georgia | 20,751 | 1.17× |
| North Carolina | 19,592 | 1.13× |
| Illinois | 16,492 | 0.86× |
| Virginia | 15,980 | 1.14× |
| Pennsylvania | 15,888 | 0.82× |
| Michigan | 15,342 | 1.02× |
| Alabama | 15,216 | 1.9× |
| Ohio | 14,420 | 0.82× |
| New Jersey | 12,090 | 0.83× |
| Tennessee | 11,961 | 1.04× |
| Maryland | 10,820 | 1.1× |
| Arizona | 10,807 | 0.92× |
| Washington | 10,723 | 0.93× |
| Missouri | 10,065 | 1.09× |
| South Carolina | 9,603 | 1.11× |
| Indiana | 9,261 | 0.88× |
| Massachusetts | 9,141 | 0.81× |
| Colorado | 7,677 | 0.85× |
| Kentucky | 7,113 | 0.99× |
| Mississippi | 6,711 | 1.42× |
| Wisconsin | 6,692 | 0.78× |
| Minnesota | 6,154 | 0.75× |
| Oklahoma | 6,115 | 0.96× |
| Utah | 5,523 | 1.07× |
| Connecticut | 5,086 | 0.88× |
| Oregon | 5,058 | 0.77× |
| Arkansas | 4,825 | 1.02× |
| Nevada | 4,659 | 0.84× |
| Kansas | 4,201 | 0.93× |
| Iowa | 3,299 | 0.7× |
| Idaho | 2,713 | 0.94× |
| West Virginia | 2,577 | 0.96× |
| Hawaii | 2,512 | 1.02× |
| Nebraska | 2,495 | 0.87× |
| New Mexico | 2,027 | 0.7× |
| Washington, District of Columbia | 1,929 | 1.12× |
| Alaska | 1,916 | 1.56× |
| New Hampshire | 1,720 | 0.76× |
| Maine | 1,670 | 0.81× |
| Delaware | 1,414 | 0.89× |
| Rhode Island | 1,343 | 0.74× |
| Montana | 1,311 | 0.82× |
| North Dakota | 959 | 0.81× |
| South Dakota | 874 | 0.66× |
| Vermont | 827 | 0.82× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dakota Johnson | 14.9× | Movies & TV |
| Google Maps | 5.14× | Internet & Social Media |
| Hair Extensions | 6.9× | Beauty & Wellness |
| Strapless dress | 36.91× | Fashion & Accessoires |
| Indeed.com | 4.2× | Business & Career |
| Max Mara | 17.69× | Fashion & Accessoires |
| Capital One | 3.72× | Business & Career |
| Enterprise Rent-A-Car | 4.96× | Cars & Mobility |
| Formal wear | 7.76× | Fashion & Accessoires |
| Apple Store | 5.88× | Shopping |
| ICloud | 6.88× | Technology & Electronics |
| Cutting board | 9.08× | Home & Garden |
| Google News | 4.23× | News |
| Zumba Dance | 20× | Sports |
| The Dubai Mall | 32.66× | Fashion & Accessoires |
| Beetlejuice | 3.26× | Movies & TV |
| Circle K | 4.59× | Shopping |
| StubHub | 5.52× | Travel & Leisure |
| Kendra Scott | 6.36× | Fashion & Accessoires |
| Orsay | 21.67× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.66 |
| Indulgence | JOY | 1.56 |
| Pet Ownership | JOY | 1.54 |
| Family Orientation | CONSERVATISM | 1.54 |
| Creativity | OPEN | 1.37 |
| Price Sensitivity | PREMIUM | 1.34 |
Worldwide distribution
| Country | Share |
|---|---|
| Saudi Arabia | 20.6% |
| United States | 10.6% |
| Indonesia | 7.2% |
See Ball gown audiences in other countries
More Fashion & Accessoires audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Ball gown have in United States?
Ball gown has an estimated audience of 573,756 people in United States, concentrated in California and Texas.
What is the gender split and age of Ball gown fans?
87.7% of Ball gown fans are female, 12.3% are male, with an average age of 33.7 years.
Which brands do Ball gown fans like most?
Ball gown fans show strongest brand affinity for Dakota Johnson (14.9×), Google Maps (5.14×), and Hair Extensions (6.9×) over the country average.
Where do Ball gown fans live in United States?
Ball gown fans in United States are most concentrated in California (reach 52,379), Texas (reach 48,115), and Florida (reach 32,605). These three regions account for the largest share of the active audience.
What other brands do Ball gown fans also like?
Beyond Ball gown itself, the audience over-indexes on Google Maps (5.14×), Hair Extensions (6.9×), Strapless dress (36.91×), and Indeed.com (4.2×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Ball gown. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.