Biceps Audience in Germany
Biceps has an estimated audience of 235,598 people in Germany. 18.2% are female, 81.8% are male, average age 29.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Transfermarkt, Gary Oldman, BONITA, Chess.com, Tagesschau.
The average Biceps fan in Germany is 29.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Transfermarkt, Gary Oldman, BONITA, with strongest over-indexing on Transfermarkt (4.56× the country average). Demographically, the Biceps audience skews more male with an average age of 29.6, and over-indexes on personality traits such as Sports Activity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic
Demographics of Biceps fans
| Metric | Value |
|---|---|
| Female | 18.2% |
| Male | 81.8% |
| Average age | 29.6 |
| Estimated audience size | 235,598 |
Audience persona
The typical Biceps fan in Germany is more male, around 29.6 years old, with strong Sports Activity tendencies and a notable affinity for Transfermarkt.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 57,340 | 1.11× |
| Bayern | 39,706 | 1.05× |
| Baden-Württemberg | 34,934 | 1.09× |
| Hessen | 28,892 | 1.61× |
| Niedersachsen | 20,760 | 0.91× |
| Berlin | 16,686 | 1.58× |
| Rheinland-Pfalz | 11,260 | 0.95× |
| Sachsen | 9,437 | 0.82× |
| Schleswig-Holstein | 7,218 | 0.85× |
| Brandenburg | 6,642 | 0.91× |
| Hamburg | 5,996 | 1.13× |
| Sachsen-Anhalt | 4,368 | 0.72× |
| Thüringen | 4,219 | 0.7× |
| Mecklenburg-Vorpommern | 3,413 | 0.76× |
| Saarland | 2,162 | 0.75× |
| Bremen | 2,153 | 1.07× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Transfermarkt | 4.56× | Sports |
| Gary Oldman | 16.53× | Movies & TV |
| BONITA | 16.53× | Fashion & Accessoires |
| Chess.com | 16.53× | Sports |
| Tagesschau | 2.29× | Movies & TV |
| Christmas lights | 10.34× | Home & Garden |
| Arnold Schwarzenegger | 6.55× | Movies & TV |
| Ryanair | 2.54× | Travel & Leisure |
| Pets | 1.57× | Pets & Animals |
| Automobiles | 1.68× | Cars & Mobility |
| Fressnapf | 2.9× | Shopping |
| Dishwasher | 7.32× | Home & Garden |
| Gymshark | 4.4× | Sports |
| Bundesliga | 1.51× | Sports |
| Roast beef | 13.32× | Food & Beverages |
| Bursaspor | 16.53× | Sports |
| FIFA World Cup | 1.55× | Sports |
| Female bodybuilding | 3.69× | Sports |
| Aerobics | 3.22× | Sports |
| Jillian Michaels (personal trainer) | 13.24× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.67 |
| Early Adopter Mentality | POWER | 1.46 |
| Pet Ownership | JOY | 1.33 |
| Risk Appetite | THRILL | 1.3 |
| Sustainability | BALANCE | 1.26 |
| Patriotism | CONSERVATISM | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.6% |
| United Kingdom | 4.8% |
| Germany | 4.1% |
See Biceps audiences in other countries
More Sports audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Biceps have in Germany?
Biceps has an estimated audience of 235,598 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Biceps fans?
18.2% of Biceps fans are female, 81.8% are male, with an average age of 29.6 years.
Which brands do Biceps fans like most?
Biceps fans show strongest brand affinity for Transfermarkt (4.56×), Gary Oldman (16.53×), and BONITA (16.53×) over the country average.
Where do Biceps fans live in Germany?
Biceps fans in Germany are most concentrated in Nordrhein-Westfalen (reach 57,340), Bayern (reach 39,706), and Baden-Württemberg (reach 34,934). These three regions account for the largest share of the active audience.
What other brands do Biceps fans also like?
Beyond Biceps itself, the audience over-indexes on Gary Oldman (16.53×), BONITA (16.53×), Chess.com (16.53×), and Tagesschau (2.29×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Biceps. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.