Rascasse Audience Intelligence

Biceps Audience in Germany

A data profile of the people who buy, follow and care about Biceps in Germany — modelled from more than twelve digital signal sources. Biceps has an estimated audience of 235,598 people in Germany.

#6910among Topic in Germany#1660in Sports

The average Biceps fan in Germany is 29.6 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Christmas lights, Gary Oldman, BONITA, with strongest over-indexing on Christmas lights (16.53× the country average).

Demographically, the Biceps audience skews more male with an average age of 29.6, and over-indexes on personality traits such as Quality Awareness, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Biceps fan in Germany is more male, around 29.6 years old, with strong Quality Awareness tendencies and a notable affinity for Christmas lights.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Biceps profile in Germany.

Audience size
236K
in Germany
Gender
18.2%♀
81.8% male
Age
29.6
average years
Country rank
#20433
Topic in Germany
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Biceps fans

18.2% are female, 81.8% are male, average age 29.6.

Fig. 02

Gender split

18.2%
Female
81.8%
Male
Demographic split for Biceps audience in Germany
MetricValue
Female18.2%
Male81.8%
Average age29.6
Estimated audience size235,598
Fig. 03

Age distribution

Ø 29.6
average years
Age distribution of the Biceps audience in Germany
Age bracketShare%
16-1943%
20-2927%
30-3916%
40-4910%
50+4%
Fig. 04

Worldwide distribution

4.0%

of the worldwide Biceps audience comes from Germany.

Worldwide audience distribution share by country for Biceps
CountryShare
United States27.3%
United Kingdom4.7%
Germany4.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Biceps audience in Germany is strongest.

Fig. 05

Top regions by affinity

Biceps fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~30K1.48×
02Berlin~10K1.42×
03Bremen~2K1.13×
04Hamburg~6K1.08×
05Nordrhein-Westfalen~50K1.06×
06Baden-Württemberg~30K1.03×
07Bayern~40K1.01×
08Rheinland-Pfalz~10K0.96×
09Niedersachsen~20K0.92×
10Brandenburg~7K0.92×
11Sachsen~10K0.90×
12Saarland~3K0.89×
13Schleswig-Holstein~7K0.87×
14Mecklenburg-Vorpommern~4K0.86×
15Sachsen-Anhalt~5K0.84×
16Thüringen~5K0.82×
Fig. 06

Affinity by region

Affinity by region — Biceps, Germany
0.82×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Biceps audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Biceps audience
#·InterestCategoryAffinity×
01Christmas lightsHome & Garden16.53×
02Gary OldmanMovies & TV16.53×
03BONITAFashion & Accessoires16.53×
04Chess.comSports16.53×
05PowerBarFood & Beverages16.53×
06Insane Clown PosseMusic & Radio16.53×
07Roast beefFood & Beverages16.06×
08BursasporSports15.58×
09Lech PoznańSports12.84×
10DishwasherHome & Garden9.35×
11Poland national football teamSports8.10×
12Female bodybuildingSports6.25×
13Love ActuallyMovies & TV5.45×
14Push-upSports4.90×
15Fitness and figure competitionSports4.85×
16Rudi VöllerSports4.75×
17TransfermarktSports3.31×
18AerobicsSports3.15×
19TagesschauMovies & TV1.88×
20RyanairTravel & Leisure1.88×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Biceps audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Biceps audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.68×
Risk AppetiteTHRILL1.67×
Early Adopter MentalityPOWER1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Biceps audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.63×
CreativityOPEN0.66×
DIY MentalityTHRILL0.66×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Biceps have in Germany?

Biceps has an estimated audience of 235,598 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Biceps fans?

18.2% of Biceps fans are female, 81.8% are male, with an average age of 29.6 years.

03

Which brands do Biceps fans like most?

Biceps fans show strongest brand affinity for Christmas lights (16.53×), Gary Oldman (16.53×), and BONITA (16.53×) over the country average.

04

Where do Biceps fans live in Germany?

Biceps fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Biceps fans also like?

Beyond Biceps itself, the audience over-indexes on Gary Oldman (16.53×), BONITA (16.53×), Chess.com (16.53×), and Female bodybuilding (6.25×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in Germany

See Biceps audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Biceps. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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