Biceps Audience in United States
Biceps has an estimated audience of 1,603,770 people in United States. 35.0% are female, 65.0% are male, average age 36.1. Top regions: California, Texas, Florida. Top brand affinities: Khabib Nurmagomedov, Judo, cardio fitness, Aikido, Toyota Supra.
The average Biceps fan in United States is 36.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Khabib Nurmagomedov, Judo, cardio fitness, with strongest over-indexing on Khabib Nurmagomedov (26.9× the country average). Demographically, the Biceps audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Topic
Demographics of Biceps fans
| Metric | Value |
|---|---|
| Female | 35.0% |
| Male | 65.0% |
| Average age | 36.1 |
| Estimated audience size | 1,603,770 |
Audience persona
The typical Biceps fan in United States is more male, around 36.1 years old, with strong Patriotism tendencies and a notable affinity for Khabib Nurmagomedov.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 256,152 | 1.45× |
| Texas | 197,053 | 1.43× |
| Florida | 132,498 | 1.22× |
| New York | 103,504 | 1.15× |
| Illinois | 62,015 | 1.16× |
| Georgia | 59,756 | 1.21× |
| Pennsylvania | 56,964 | 1.05× |
| North Carolina | 53,610 | 1.11× |
| Ohio | 48,214 | 0.98× |
| New Jersey | 45,083 | 1.11× |
| Virginia | 41,839 | 1.07× |
| Michigan | 39,820 | 0.95× |
| Arizona | 37,462 | 1.14× |
| Washington | 34,801 | 1.08× |
| Tennessee | 34,684 | 1.08× |
| Maryland | 32,153 | 1.17× |
| Massachusetts | 31,585 | 1× |
| Indiana | 29,695 | 1.01× |
| Louisiana | 23,827 | 1.15× |
| South Carolina | 23,551 | 0.98× |
| Missouri | 23,156 | 0.9× |
| Colorado | 21,918 | 0.87× |
| Alabama | 21,656 | 0.97× |
| Kentucky | 21,400 | 1.06× |
| Minnesota | 21,169 | 0.92× |
| Wisconsin | 20,599 | 0.85× |
| Oklahoma | 18,779 | 1.05× |
| Oregon | 18,050 | 0.98× |
| Nevada | 18,033 | 1.16× |
| Connecticut | 16,393 | 1.02× |
| Utah | 14,255 | 0.99× |
| Mississippi | 13,803 | 1.04× |
| Arkansas | 13,341 | 1.01× |
| Iowa | 11,420 | 0.86× |
| Kansas | 11,219 | 0.89× |
| New Mexico | 8,443 | 1.05× |
| Hawaii | 8,423 | 1.22× |
| Nebraska | 7,165 | 0.89× |
| West Virginia | 7,065 | 0.95× |
| Idaho | 6,842 | 0.85× |
| New Hampshire | 5,176 | 0.82× |
| Rhode Island | 4,816 | 0.94× |
| Maine | 4,572 | 0.8× |
| Delaware | 4,231 | 0.96× |
| Washington, District of Columbia | 4,150 | 0.86× |
| Montana | 3,050 | 0.69× |
| Alaska | 3,041 | 0.89× |
| South Dakota | 3,038 | 0.82× |
| North Dakota | 2,940 | 0.89× |
| Vermont | 1,895 | 0.67× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Khabib Nurmagomedov | 26.9× | Sports |
| Judo | 8.55× | Sports |
| cardio fitness | 25.44× | Sports |
| Aikido | 14.78× | Sports |
| Toyota Supra | 12.33× | Cars & Mobility |
| Hair Extensions | 4.55× | Beauty & Wellness |
| Wallace and Gromit | 20× | Movies & TV |
| Superman | 1.85× | Movies & TV |
| Slim Fast | 27.89× | Food & Beverages |
| Taekwondo | 8.69× | Sports |
| Smart Communications | 15.14× | Technology & Electronics |
| Aerobics | 5.62× | Sports |
| Indeed.com | 2.6× | Business & Career |
| Google Maps | 2.31× | Internet & Social Media |
| Carrefour | 20× | Shopping |
| Tyson Fury | 15.66× | Sports |
| Anthony Joshua | 7.2× | Sports |
| Energy bar | 6.11× | Food & Beverages |
| Grappling | 4.45× | Sports |
| MyFitnessPal | 5.22× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.77 |
| Sports Activity | POWER | 1.71 |
| Risk Appetite | THRILL | 1.58 |
| Early Adopter Mentality | POWER | 1.5 |
| Design Affinity | PREMIUM | 1.48 |
| Luxury Orientation | PREMIUM | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.6% |
| United Kingdom | 4.8% |
| Germany | 4.1% |
See Biceps audiences in other countries
More Sports audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Biceps have in United States?
Biceps has an estimated audience of 1,603,770 people in United States, concentrated in California and Texas.
What is the gender split and age of Biceps fans?
35.0% of Biceps fans are female, 65.0% are male, with an average age of 36.1 years.
Which brands do Biceps fans like most?
Biceps fans show strongest brand affinity for Khabib Nurmagomedov (26.9×), Judo (8.55×), and cardio fitness (25.44×) over the country average.
Where do Biceps fans live in United States?
Biceps fans in United States are most concentrated in California (reach 256,152), Texas (reach 197,053), and Florida (reach 132,498). These three regions account for the largest share of the active audience.
What other brands do Biceps fans also like?
Beyond Biceps itself, the audience over-indexes on Judo (8.55×), cardio fitness (25.44×), Aikido (14.78×), and Toyota Supra (12.33×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Biceps. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.