Bioderma Audience in Germany

Demographics of Bioderma fans

Audience persona

The typical Bioderma fan in Germany is more female, around 37.8 years old, with strong Creativity tendencies and a notable affinity for Rituals.

Top regions in Germany

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Bioderma audiences in other countries

• Bioderma — United States
• Bioderma — United Kingdom
• Bioderma — France
• Bioderma — Italy
• Bioderma — Spain
• Bioderma — Brazil
• Bioderma — Japan
• Bioderma — South Korea
• Bioderma — India

More Personal care audiences in Germany

• L'Oréal (3,375,575)
• M. Asam (1,786,742)
• La Roche-Posay (1,778,217)
• Nivea (1,427,207)
• Vichy (1,029,040)

Frequently asked questions

How many fans does Bioderma have in Germany?

Bioderma has an estimated audience of 558,773 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Bioderma fans?

81.2% of Bioderma fans are female, 18.8% are male, with an average age of 37.8 years.

Which brands do Bioderma fans like most?

Bioderma fans show strongest brand affinity for Rituals (19.26×), Biotherm (45.94×), and Clarins (45.17×) over the country average.

Where do Bioderma fans live in Germany?

Bioderma fans in Germany are most concentrated in Nordrhein-Westfalen (reach 144,828), Bayern (reach 116,144), and Baden-Württemberg (reach 88,726). These three regions account for the largest share of the active audience.

What other brands do Bioderma fans also like?

Beyond Bioderma itself, the audience over-indexes on Biotherm (45.94×), Clarins (45.17×), La Roche-Posay (29.38×), and L'Occitane en Provence (58.22×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bioderma. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.