A data profile of the people who buy, follow and care about Biomass in Germany — modelled from more than twelve digital signal sources. Biomass has an estimated audience of 286,819 people in Germany.
The average Biomass fan in Germany is 47.7 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include National Renewable Energy Laboratory, Hydroelectricity, Boiler, with strongest over-indexing on National Renewable Energy Laboratory (69.43× the country average).
Demographically, the Biomass audience skews more male with an average age of 47.7, and over-indexes on personality traits such as Career Orientation, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Biomass fan in Germany is more male, around 47.7 years old, with strong Career Orientation tendencies and a notable affinity for National Renewable Energy Laboratory.
The key figures that characterise the Biomass profile in Germany.
34.4% are female, 65.6% are male, average age 47.7.
| Metric | Value |
|---|---|
| Female | 34.4% |
| Male | 65.6% |
| Average age | 47.7 |
| Estimated audience size | 286,819 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 4% | |
| 20-29 | 10% | |
| 30-39 | 19% | |
| 40-49 | 27% | |
| 50+ | 39% |
of the worldwide Biomass audience comes from Germany.
| Country | Share |
|---|---|
| Italy | 14.4% |
| United States | 14.2% |
| France | 6.7% |
Where the Biomass audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | ~3K | 1.27× | |
| 02 | Nordrhein-Westfalen | ~70K | 1.18× | |
| 03 | Niedersachsen | ~30K | 1.18× | |
| 04 | Thüringen | ~8K | 1.13× | |
| 05 | Rheinland-Pfalz | ~20K | 1.09× | |
| 06 | Baden-Württemberg | ~40K | 1.07× | |
| 07 | Berlin | ~10K | 1.04× | |
| 08 | Brandenburg | ~9K | 1.04× | |
| 09 | Hessen | ~20K | 1.01× | |
| 10 | Hamburg | ~7K | 1.01× | |
| 11 | Bayern | ~40K | 0.97× | |
| 12 | Schleswig-Holstein | ~10K | 0.97× | |
| 13 | Sachsen-Anhalt | ~7K | 0.91× | |
| 14 | Saarland | ~3K | 0.84× | |
| 15 | Sachsen | ~10K | 0.81× | |
| 16 | Mecklenburg-Vorpommern | ~4K | 0.75× |
The strongest cross-interests of the Biomass audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | National Renewable Energy Laboratory | Business & Career | 69.43× | ||
| 02 | Offshore wind power | Home & Garden | 44.98× | ||
| 03 | Hydroelectricity | Home & Garden | 22.27× | ||
| 04 | Wood-burning stove | Home & Garden | 18.62× | ||
| 05 | Boiler | Home & Garden | 16.90× | ||
| 06 | Ottolenghi | Food & Beverages | 15.04× | ||
| 07 | Bioenergy | Home & Garden | 14.79× | ||
| 08 | Biofuel | Cars & Mobility | 12.26× | ||
| 09 | Wind power | Home & Garden | 9.48× | ||
| 10 | Jacuzzi | Home & Garden | 8.07× | ||
| 11 | Spa, Belgium | Travel & Leisure | 7.30× | ||
| 12 | Fuel | Cars & Mobility | 7.12× | ||
| 13 | Wind turbine | Home & Garden | 7.03× | ||
| 14 | Stove | Home & Garden | 6.59× | ||
| 15 | Heat pump | Home & Garden | 6.57× | ||
| 16 | HVAC | Home & Garden | 6.46× | ||
| 17 | Solar cell | Home & Garden | 6.29× | ||
| 18 | Photovoltaic system | Home & Garden | 4.55× | ||
| 19 | Trend analysis | Business & Career | 4.45× | ||
| 20 | Bauhaus | Shopping | 2.45× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.70× | |
| Need for Security | CONSERVATISM | 1.61× | |
| Quality Awareness | PREMIUM | 1.55× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.89× | |
| Pet Ownership | JOY | 1.03× | |
| Extroversion | THRILL | 1.06× |
Biomass has an estimated audience of 286,819 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
34.4% of Biomass fans are female, 65.6% are male, with an average age of 47.7 years.
Biomass fans show strongest brand affinity for National Renewable Energy Laboratory (69.43×), Hydroelectricity (22.27×), and Boiler (16.9×) over the country average.
Biomass fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Biomass itself, the audience over-indexes on Hydroelectricity (22.27×), Boiler (16.9×), Wood-burning stove (18.62×), and HVAC (6.46×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Biomass. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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