Bremer Freimarkt Audience in Germany
Bremer Freimarkt has an estimated audience of 555,427 people in Germany. 55.9% are female, 44.1% are male, average age 41.1. Top regions: Niedersachsen, Bremen, Hamburg. Top brand affinities: Progressive rock, Goes, Home Office, Product design, Time (magazine).
The average Bremer Freimarkt fan in Germany is 41.1 years old, more female, and lives primarily in Niedersachsen. The audience is concentrated in Niedersachsen, Bremen, Hamburg. Top brand affinities include Progressive rock, Goes, Home Office, with strongest over-indexing on Progressive rock (2.87× the country average). Demographically, the Bremer Freimarkt audience skews more female with an average age of 41.1, and over-indexes on personality traits such as Indulgence, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Event · Subtype: Volksfest
Demographics of Bremer Freimarkt fans
| Metric | Value |
|---|---|
| Female | 55.9% |
| Male | 44.1% |
| Average age | 41.1 |
| Estimated audience size | 555,427 |
Audience persona
The typical Bremer Freimarkt fan in Germany is more female, around 41.1 years old, with strong Indulgence tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Niedersachsen | 98,745 | 1.83× |
| Bremen | 55,225 | 11.63× |
| Hamburg | 19,205 | 1.53× |
| Nordrhein-Westfalen | 19,165 | 0.16× |
| Schleswig-Holstein | 5,253 | 0.26× |
| Hessen | 4,095 | 0.1× |
| Bayern | 3,803 | 0.04× |
| Baden-Württemberg | 3,326 | 0.04× |
| Berlin | 2,100 | 0.08× |
| Rheinland-Pfalz | 1,270 | 0.05× |
| Sachsen | 1,017 | 0.04× |
| Mecklenburg-Vorpommern | 955 | 0.09× |
| Brandenburg | 808 | 0.05× |
| Sachsen-Anhalt | 644 | 0.04× |
| Thüringen | 511 | 0.04× |
| Saarland | 162 | 0.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 2.87× | Music & Radio |
| Goes | 1.55× | Travel & Leisure |
| Home Office | 1.53× | Business & Career |
| Product design | 1.85× | Business & Career |
| Time (magazine) | 1.52× | News |
| KLIX (AM) | 1.8× | Music & Radio |
| Preacher (comics) | 4.08× | Literature |
| Chalkidiki | 2.46× | Travel & Leisure |
| Home Delivery | 1.59× | Food & Beverages |
| GEMS Education | 16.06× | Business & Career |
| Keeper (password manager) | 2.12× | Technology & Electronics |
| Oliver Kahn | 1.65× | Sports |
| Esra Erol | 2.22× | Movies & TV |
| Indigenous Australian art | 2.3× | Arts & Culture |
| New Era (Namibia) | 1.68× | News |
| Volvo V60 | 1.84× | Cars & Mobility |
| Coworking | 1.56× | Business & Career |
| Figure painting (hobby) | 1.52× | Arts & Culture |
| Competitive dance | 2.07× | Sports |
| Bull riding | 2.39× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.39 |
| Sustainability | BALANCE | 1.32 |
| Sports Activity | POWER | 1.22 |
| DIY Mentality | THRILL | 1.21 |
| Tradition | CONSERVATISM | 1.21 |
| Healthy Lifestyle | BALANCE | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 97.1% |
| Netherlands | 0.6% |
| Sweden | 0.2% |
See Bremer Freimarkt audiences in other countries
More Volksfest audiences in Germany
- Oktoberfest (2,440,611)
- Cranger Kirmes (1,225,510)
- Mainfest (977,694)
- Stuttgarter Weihnachtsmarkt (781,376)
- Dortmunder Weihnachtsmarkt (668,629)
Frequently asked questions
How many fans does Bremer Freimarkt have in Germany?
Bremer Freimarkt has an estimated audience of 555,427 people in Germany, concentrated in Niedersachsen and Bremen.
What is the gender split and age of Bremer Freimarkt fans?
55.9% of Bremer Freimarkt fans are female, 44.1% are male, with an average age of 41.1 years.
Which brands do Bremer Freimarkt fans like most?
Bremer Freimarkt fans show strongest brand affinity for Progressive rock (2.87×), Goes (1.55×), and Home Office (1.53×) over the country average.
Where do Bremer Freimarkt fans live in Germany?
Bremer Freimarkt fans in Germany are most concentrated in Niedersachsen (reach 98,745), Bremen (reach 55,225), and Hamburg (reach 19,205). These three regions account for the largest share of the active audience.
What other brands do Bremer Freimarkt fans also like?
Beyond Bremer Freimarkt itself, the audience over-indexes on Goes (1.55×), Home Office (1.53×), Product design (1.85×), and Time (magazine) (1.52×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Bremer Freimarkt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.