Rascasse Audience Intelligence

Brinjevec Audience in Germany

A data profile of the people who buy, follow and care about Brinjevec in Germany — modelled from more than twelve digital signal sources. Brinjevec has an estimated audience of 288,232 people in Germany.

#6297among Topic in Germany#867in Food & Beverages

The average Brinjevec fan in Germany is 45.3 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Scotch whisky, Tequila, Gin, with strongest over-indexing on Scotch whisky (12.13× the country average).

Demographically, the Brinjevec audience skews more male with an average age of 45.3, and over-indexes on personality traits such as Mindfulness, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 8 regions tracked by Rascasse.

The typical Brinjevec fan in Germany is more male, around 45.3 years old, with strong Mindfulness tendencies and a notable affinity for Scotch whisky.

Category: Food & Beverages · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Brinjevec profile in Germany.

Audience size
288K
in Germany
Gender
43.2%♀
56.8% male
Age
45.3
average years
Country rank
#17849
Topic in Germany
Fig. 01

Search interest · 12-month trend

+34%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Brinjevec fans

43.2% are female, 56.8% are male, average age 45.3.

Fig. 02

Gender split

43.2%
Female
56.8%
Male
Demographic split for Brinjevec audience in Germany
MetricValue
Female43.2%
Male56.8%
Average age45.3
Estimated audience size288,232
Fig. 03

Age distribution

Ø 45.3
average years
Age distribution of the Brinjevec audience in Germany
Age bracketShare%
16-193%
20-2916%
30-3924%
40-4928%
50+29%
Fig. 04

Worldwide distribution

13.8%

of the worldwide Brinjevec audience comes from Germany.

Worldwide audience distribution share by country for Brinjevec
CountryShare
Taiwan19.9%
France18.7%
Japan16.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Brinjevec audience in Germany is strongest.

Fig. 05

Top regions by affinity

Brinjevec fans by region: top regions in Germany
#RegionReachAffinity×
01Thüringen~10K1.38×
02Sachsen~20K1.07×
03Berlin~10K1.00×
04Niedersachsen~30K0.94×
05Hessen~20K0.93×
06Baden-Württemberg~40K0.91×
07Bayern~40K0.89×
08Nordrhein-Westfalen~50K0.86×
Fig. 06

Affinity by region

Affinity by region — Brinjevec, Germany
0.86×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Brinjevec audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Brinjevec audience
#·InterestCategoryAffinity×
01Andy SerkisMovies & TV18.53×
02EatalyFood & Beverages18.53×
03TequilaFood & Beverages16.50×
04SpiritismHealth15.58×
05Scotch whiskyFood & Beverages12.13×
06Gin and tonicFood & Beverages9.26×
07GinFood & Beverages8.50×
08PandoraFashion & Accessoires5.97×
09Red wineFood & Beverages5.92×
10Wine tastingFood & Beverages5.64×
11Gourmet FoodsFood & Beverages5.20×
12WhiskyFood & Beverages5.10×
13Street foodFood & Beverages4.92×
14CocktailFood & Beverages3.94×
15Distilled beverageFood & Beverages3.68×
16KitchenHome & Garden3.65×
17Plug-in hybridCars & Mobility3.38×
18BeerFood & Beverages2.73×
19FamilyKids & Family2.00×
20TagesschauMovies & TV1.84×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Brinjevec audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Brinjevec audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE3.94×
IndulgenceJOY2.98×
Urban LifestyleOPEN1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Brinjevec audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.82×
ExtroversionTHRILL0.84×
DIY MentalityTHRILL0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Brinjevec have in Germany?

Brinjevec has an estimated audience of 288,232 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Brinjevec fans?

43.2% of Brinjevec fans are female, 56.8% are male, with an average age of 45.3 years.

03

Which brands do Brinjevec fans like most?

Brinjevec fans show strongest brand affinity for Scotch whisky (12.13×), Tequila (16.5×), and Gin (8.5×) over the country average.

04

Where do Brinjevec fans live in Germany?

Brinjevec fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Brinjevec fans also like?

Beyond Brinjevec itself, the audience over-indexes on Tequila (16.5×), Gin (8.5×), Kitchen (3.65×), and Distilled beverage (3.68×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Food & Beverages audiences in Germany

See Brinjevec audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Brinjevec. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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