BSG Chemie Leipzig Audience in Germany

BSG Chemie Leipzig has an estimated audience of 370,960 people in Germany. 25.8% are female, 74.2% are male, average age 34.7. Top regions: Sachsen, Sachsen-Anhalt, Nordrhein-Westfalen. Top brand affinities: Tuborg Brewery, Borussia Dortmund, Dynamo Dresden, Leipzig, SV Werder Bremen.
The average BSG Chemie Leipzig fan in Germany is 34.7 years old, more male, and lives primarily in Sachsen. The audience is concentrated in Sachsen, Sachsen-Anhalt, Nordrhein-Westfalen. Top brand affinities include Tuborg Brewery, Borussia Dortmund, Dynamo Dresden, with strongest over-indexing on Tuborg Brewery (119.25× the country average). Demographically, the BSG Chemie Leipzig audience skews more male with an average age of 34.7, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of BSG Chemie Leipzig fans
| Metric | Value |
|---|---|
| Female | 25.8% |
| Male | 74.2% |
| Average age | 34.7 |
| Estimated audience size | 370,960 |
Audience persona
The typical BSG Chemie Leipzig fan in Germany is more male, around 34.7 years old, with strong Patriotism tendencies and a notable affinity for Tuborg Brewery.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Sachsen | 160,569 | 8.82× |
| Sachsen-Anhalt | 17,767 | 1.85× |
| Nordrhein-Westfalen | 15,029 | 0.18× |
| Thüringen | 13,645 | 1.44× |
| Bayern | 12,612 | 0.21× |
| Berlin | 11,035 | 0.66× |
| Baden-Württemberg | 9,275 | 0.18× |
| Hessen | 9,193 | 0.32× |
| Brandenburg | 8,326 | 0.72× |
| Niedersachsen | 7,699 | 0.21× |
| Mecklenburg-Vorpommern | 3,612 | 0.51× |
| Rheinland-Pfalz | 2,803 | 0.15× |
| Hamburg | 2,366 | 0.28× |
| Schleswig-Holstein | 2,352 | 0.18× |
| Saarland | 558 | 0.12× |
| Bremen | 472 | 0.15× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tuborg Brewery | 119.25× | Food & Beverages |
| Borussia Dortmund | 4.29× | Sports |
| Dynamo Dresden | 8.25× | Sports |
| Leipzig | 13.61× | Travel & Leisure |
| SV Werder Bremen | 4.49× | Sports |
| F.C. Hansa Rostock | 7.87× | Sports |
| RB Leipzig | 6.08× | Sports |
| Bild | 3.23× | News |
| MSV Duisburg | 9.35× | Sports |
| Sportschau | 4.29× | Sports |
| 1. FC Magdeburg | 9.02× | Sports |
| Hamburger SV | 5.27× | Sports |
| 1. FC Kaiserslautern | 7× | Sports |
| FC Erzgebirge Aue | 9.3× | Sports |
| Sport Bild | 4.92× | Sports |
| Hannover 96 | 5.79× | Sports |
| Transfermarkt | 3.6× | Sports |
| Arminia Bielefeld | 6.48× | Sports |
| Eintracht Frankfurt | 3.11× | Sports |
| Holstein Kiel | 6.92× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.36 |
| Risk Appetite | THRILL | 1.24 |
| Sports Activity | POWER | 1.13 |
| Pet Ownership | JOY | 1.11 |
| Early Adopter Mentality | POWER | 0.98 |
| Need for Security | CONSERVATISM | 0.98 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 90.6% |
| Austria | 0.9% |
| Switzerland | 0.8% |
See BSG Chemie Leipzig audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does BSG Chemie Leipzig have in Germany?
BSG Chemie Leipzig has an estimated audience of 370,960 people in Germany, concentrated in Sachsen and Sachsen-Anhalt.
What is the gender split and age of BSG Chemie Leipzig fans?
25.8% of BSG Chemie Leipzig fans are female, 74.2% are male, with an average age of 34.7 years.
Which brands do BSG Chemie Leipzig fans like most?
BSG Chemie Leipzig fans show strongest brand affinity for Tuborg Brewery (119.25×), Borussia Dortmund (4.29×), and Dynamo Dresden (8.25×) over the country average.
Where do BSG Chemie Leipzig fans live in Germany?
BSG Chemie Leipzig fans in Germany are most concentrated in Sachsen (reach 160,569), Sachsen-Anhalt (reach 17,767), and Nordrhein-Westfalen (reach 15,029). These three regions account for the largest share of the active audience.
What other brands do BSG Chemie Leipzig fans also like?
Beyond BSG Chemie Leipzig itself, the audience over-indexes on Borussia Dortmund (4.29×), Dynamo Dresden (8.25×), Leipzig (13.61×), and SV Werder Bremen (4.49×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for BSG Chemie Leipzig. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.