A data profile of the people who buy, follow and care about BSG Chemie Leipzig in Germany — modelled from more than twelve digital signal sources. BSG Chemie Leipzig has an estimated audience of 397,435 people in Germany.
The average BSG Chemie Leipzig fan in Germany is 36.0 years old, more male, and lives primarily in Sachsen.
The audience is concentrated in Sachsen, Sachsen-Anhalt, Nordrhein-Westfalen.
Top brand affinities include Tuborg Brewery, Dynamo Dresden, Leipzig, with strongest over-indexing on Tuborg Brewery (119.25× the country average).
Demographically, the BSG Chemie Leipzig audience skews more male with an average age of 36.0, and over-indexes on personality traits such as Risk Appetite, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical BSG Chemie Leipzig fan in Germany is more male, around 36.0 years old, with strong Risk Appetite tendencies and a notable affinity for Tuborg Brewery.
The key figures that characterise the BSG Chemie Leipzig profile in Germany.
23.1% are female, 76.9% are male, average age 36.0.
| Metric | Value |
|---|---|
| Female | 23.1% |
| Male | 76.9% |
| Average age | 36.0 |
| Estimated audience size | 397,435 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 21% | |
| 30-39 | 20% | |
| 40-49 | 20% | |
| 50+ | 12% |
of the worldwide BSG Chemie Leipzig audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 91.1% |
| Austria | 0.8% |
| Switzerland | 0.7% |
Where the BSG Chemie Leipzig audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen | ~200K | 8.66× | |
| 02 | Sachsen-Anhalt | ~20K | 2.08× | |
| 03 | Thüringen | ~20K | 1.51× | |
| 04 | Brandenburg | ~9K | 0.69× | |
| 05 | Berlin | ~10K | 0.65× | |
| 06 | Mecklenburg-Vorpommern | ~4K | 0.54× | |
| 07 | Hessen | ~10K | 0.31× | |
| 08 | Hamburg | ~3K | 0.28× | |
| 09 | Bremen | <1K | 0.28× | |
| 10 | Saarland | ~1K | 0.24× | |
| 11 | Bayern | ~10K | 0.21× | |
| 12 | Niedersachsen | ~8K | 0.21× | |
| 13 | Schleswig-Holstein | ~3K | 0.20× | |
| 14 | Nordrhein-Westfalen | ~20K | 0.18× | |
| 15 | Baden-Württemberg | ~10K | 0.18× | |
| 16 | Rheinland-Pfalz | ~4K | 0.17× |
The strongest cross-interests of the BSG Chemie Leipzig audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tuborg Brewery | Food & Beverages | 119.25× | ||
| 02 | Leipzig | Travel & Leisure | 13.61× | ||
| 03 | MSV Duisburg | Sports | 9.35× | ||
| 04 | FC Erzgebirge Aue | Sports | 9.30× | ||
| 05 | 1. FC Magdeburg | Sports | 9.02× | ||
| 06 | Dynamo Dresden | Sports | 8.25× | ||
| 07 | F.C. Hansa Rostock | Sports | 7.87× | ||
| 08 | 1. FC Kaiserslautern | Sports | 7.00× | ||
| 09 | RB Leipzig | Sports | 6.08× | ||
| 10 | Hannover 96 | Sports | 5.79× | ||
| 11 | Hamburger SV | Sports | 5.27× | ||
| 12 | Sport Bild | Sports | 4.92× | ||
| 13 | SV Werder Bremen | Sports | 4.49× | ||
| 14 | Manuel Neuer | Sports | 4.47× | ||
| 15 | Borussia Dortmund | Sports | 4.29× | ||
| 16 | Sportschau | Sports | 4.29× | ||
| 17 | Borussia Mönchengladbach | Sports | 4.10× | ||
| 18 | Transfermarkt | Sports | 3.60× | ||
| 19 | Bild | News | 3.23× | ||
| 20 | FIFA World Cup | Sports | 2.37× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.88× | |
| Patriotism | CONSERVATISM | 1.39× | |
| Need for Security | CONSERVATISM | 1.23× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.54× | |
| Design Affinity | PREMIUM | 0.55× | |
| Price Sensitivity | PREMIUM | 0.57× |
BSG Chemie Leipzig has an estimated audience of 397,435 people in Germany, concentrated in Sachsen and Sachsen-Anhalt.
23.1% of BSG Chemie Leipzig fans are female, 76.9% are male, with an average age of 36.0 years.
BSG Chemie Leipzig fans show strongest brand affinity for Tuborg Brewery (119.25×), Dynamo Dresden (8.25×), and Leipzig (13.61×) over the country average.
BSG Chemie Leipzig fans in Germany are most concentrated in Sachsen (reach ~200K), Sachsen-Anhalt (reach ~20K), and Nordrhein-Westfalen (reach ~20K). These three regions account for the largest share of the active audience.
Beyond BSG Chemie Leipzig itself, the audience over-indexes on Dynamo Dresden (8.25×), Leipzig (13.61×), Borussia Dortmund (4.29×), and SV Werder Bremen (4.49×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for BSG Chemie Leipzig. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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