Car glass Audience in Germany
Car glass has an estimated audience of 158,760 people in Germany. 20.4% are female, 79.6% are male, average age 38.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Window blind, Windshield, Sunroof, AutoScout24, Carglass.
The average Car glass fan in Germany is 38.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Window blind, Windshield, Sunroof, with strongest over-indexing on Window blind (16.53× the country average). Demographically, the Car glass audience skews more male with an average age of 38.1, and over-indexes on personality traits such as Need for Security, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Brand · Subtype: Car parts
Demographics of Car glass fans
| Metric | Value |
|---|---|
| Female | 20.4% |
| Male | 79.6% |
| Average age | 38.1 |
| Estimated audience size | 158,760 |
Audience persona
The typical Car glass fan in Germany is more male, around 38.1 years old, with strong Need for Security tendencies and a notable affinity for Window blind.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 58,227 | 1.12× |
| Bayern | 36,864 | 0.97× |
| Baden-Württemberg | 31,345 | 0.97× |
| Niedersachsen | 21,866 | 0.95× |
| Hessen | 19,246 | 1.06× |
| Rheinland-Pfalz | 12,144 | 1.02× |
| Schleswig-Holstein | 10,829 | 1.27× |
| Berlin | 10,533 | 0.99× |
| Sachsen | 10,189 | 0.88× |
| Brandenburg | 9,416 | 1.28× |
| Hamburg | 7,126 | 1.33× |
| Thüringen | 4,165 | 0.69× |
| Sachsen-Anhalt | 3,987 | 0.65× |
| Mecklenburg-Vorpommern | 3,823 | 0.84× |
| Saarland | 2,805 | 0.96× |
| Bremen | 2,084 | 1.03× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Window blind | 16.53× | Home & Garden |
| Windshield | 28.66× | Cars & Mobility |
| Sunroof | 63.42× | Cars & Mobility |
| AutoScout24 | 3.52× | Cars & Mobility |
| Carglass | 8.91× | Cars & Mobility |
| Window | 4.7× | Home & Garden |
| Petrol engine | 3.13× | Cars & Mobility |
| Ostermann | 8.93× | Shopping |
| Aral AG | 1.94× | Cars & Mobility |
| Used car | 2.27× | Cars & Mobility |
| Laminated glass | 23.54× | Home & Garden |
| Škoda Auto | 2.22× | Cars & Mobility |
| Turbocharger | 3.53× | Cars & Mobility |
| Carcare | 2.91× | Cars & Mobility |
| Volkswagen | 1.8× | Cars & Mobility |
| Window film | 6.74× | Home & Garden |
| Hornbach | 1.58× | Shopping |
| RVs | 1.81× | Cars & Mobility |
| Automobile repair shop | 2.7× | Cars & Mobility |
| Hyundai | 2.34× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.48 |
| Patriotism | CONSERVATISM | 1.37 |
| Indulgence | JOY | 1.21 |
| Pet Ownership | JOY | 1.18 |
| Quality Awareness | PREMIUM | 1.18 |
| Sports Activity | POWER | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 21.5% |
| Belgium | 12.6% |
| Germany | 9.2% |
See Car glass audiences in other countries
More Car parts audiences in Germany
- kfzteile24 (1,653,931)
- Carglass (1,164,940)
- Auto-Teile-Unger (484,752)
- Thule (automobile accessories) (447,616)
- Continental AG (297,702)
Frequently asked questions
How many fans does Car glass have in Germany?
Car glass has an estimated audience of 158,760 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Car glass fans?
20.4% of Car glass fans are female, 79.6% are male, with an average age of 38.1 years.
Which brands do Car glass fans like most?
Car glass fans show strongest brand affinity for Window blind (16.53×), Windshield (28.66×), and Sunroof (63.42×) over the country average.
Where do Car glass fans live in Germany?
Car glass fans in Germany are most concentrated in Nordrhein-Westfalen (reach 58,227), Bayern (reach 36,864), and Baden-Württemberg (reach 31,345). These three regions account for the largest share of the active audience.
What other brands do Car glass fans also like?
Beyond Car glass itself, the audience over-indexes on Windshield (28.66×), Sunroof (63.42×), AutoScout24 (3.52×), and Carglass (8.91×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Car glass. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.