kfzteile24 Audience in Germany
kfzteile24 has an estimated audience of 1,653,931 people in Germany. 22.2% are female, 77.8% are male, average age 37.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Wetter.com, Hornbach, AutoScout24, Aral AG, Business and industry.
The average kfzteile24 fan in Germany is 37.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Wetter.com, Hornbach, AutoScout24, with strongest over-indexing on Wetter.com (2.98× the country average). Demographically, the kfzteile24 audience skews more male with an average age of 37.1, and over-indexes on personality traits such as DIY Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Brand · Subtype: Car parts
Demographics of kfzteile24 fans
| Metric | Value |
|---|---|
| Female | 22.2% |
| Male | 77.8% |
| Average age | 37.1 |
| Estimated audience size | 1,653,931 |
Audience persona
The typical kfzteile24 fan in Germany is more male, around 37.1 years old, with strong DIY Mentality tendencies and a notable affinity for Wetter.com.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 268,978 | 0.74× |
| Bayern | 217,952 | 0.82× |
| Baden-Württemberg | 208,417 | 0.92× |
| Niedersachsen | 157,947 | 0.98× |
| Berlin | 139,377 | 1.88× |
| Brandenburg | 128,025 | 2.5× |
| Hessen | 102,707 | 0.81× |
| Rheinland-Pfalz | 86,791 | 1.05× |
| Sachsen | 75,223 | 0.93× |
| Thüringen | 45,618 | 1.08× |
| Schleswig-Holstein | 43,036 | 0.72× |
| Mecklenburg-Vorpommern | 29,162 | 0.92× |
| Sachsen-Anhalt | 29,155 | 0.68× |
| Saarland | 20,805 | 1.02× |
| Hamburg | 18,649 | 0.5× |
| Bremen | 6,027 | 0.43× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Wetter.com | 2.98× | Home & Garden |
| Hornbach | 2.85× | Shopping |
| AutoScout24 | 2.67× | Cars & Mobility |
| Aral AG | 2.59× | Cars & Mobility |
| Business and industry | 1.51× | Business & Career |
| Saturn (store) | 3.22× | Shopping |
| FRITZ!Box | 2.78× | Technology & Electronics |
| ADAC | 2.83× | Cars & Mobility |
| Bauhaus | 2.02× | Shopping |
| Sparkasse | 2.41× | Business & Career |
| Solar energy | 2.79× | Home & Garden |
| Globus Baumarkt | 2.05× | Shopping |
| Motor oil | 5.15× | Cars & Mobility |
| Bild | 1.59× | News |
| Obi (store) | 1.71× | Shopping |
| Electronic funds transfer | 2.29× | Business & Career |
| EBay | 1.75× | Shopping |
| Lieferando.de | 1.88× | Food & Beverages |
| Used car | 2.31× | Cars & Mobility |
| Dynamo Dresden | 2.44× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.8 |
| Patriotism | CONSERVATISM | 1.59 |
| Risk Appetite | THRILL | 1.35 |
| Need for Security | CONSERVATISM | 1.2 |
| Family Orientation | CONSERVATISM | 1.15 |
| Convenience Orientation | PREMIUM | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 95.4% |
| Austria | 0.8% |
| Switzerland | 0.8% |
See kfzteile24 audiences in other countries
More Car parts audiences in Germany
- Carglass (1,164,940)
- Auto-Teile-Unger (484,752)
- Thule (automobile accessories) (447,616)
- Continental AG (297,702)
- Car glass (237,423)
Frequently asked questions
How many fans does kfzteile24 have in Germany?
kfzteile24 has an estimated audience of 1,653,931 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of kfzteile24 fans?
22.2% of kfzteile24 fans are female, 77.8% are male, with an average age of 37.1 years.
Which brands do kfzteile24 fans like most?
kfzteile24 fans show strongest brand affinity for Wetter.com (2.98×), Hornbach (2.85×), and AutoScout24 (2.67×) over the country average.
Where do kfzteile24 fans live in Germany?
kfzteile24 fans in Germany are most concentrated in Nordrhein-Westfalen (reach 268,978), Bayern (reach 217,952), and Baden-Württemberg (reach 208,417). These three regions account for the largest share of the active audience.
What other brands do kfzteile24 fans also like?
Beyond kfzteile24 itself, the audience over-indexes on Hornbach (2.85×), AutoScout24 (2.67×), Aral AG (2.59×), and Business and industry (1.51×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for kfzteile24. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.