Rascasse Audience Intelligence

Cheque Audience in Germany

Name: Cheque — Germany
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Cheque in Germany — modelled from more than twelve digital signal sources. Cheque has an estimated audience of 414,467 people in Germany.

#5179among Topic in Germany #648in Fashion & Accessoires

The average Cheque fan in Germany is 40.5 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Online banking, Banking, Mila Kunis, with strongest over-indexing on Online banking (21.47× the country average).

Demographically, the Cheque audience skews more male with an average age of 40.5, and over-indexes on personality traits such as Need for Security, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Cheque fan in Germany is more male, around 40.5 years old, with strong Need for Security tendencies and a notable affinity for Online banking.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cheque profile in Germany.

Audience size

414K

in Germany

Gender

40.5%♀

59.5% male

Age

40.5

average years

Country rank

#13613

Topic in Germany

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Cheque fans

40.5% are female, 59.5% are male, average age 40.5.

Fig. 02

Gender split

40.5%

Female

59.5%

Male

Demographic split for Cheque audience in Germany
Metric	Value
Female	40.5%
Male	59.5%
Average age	40.5
Estimated audience size	414,467

Fig. 03

Age distribution

Age distribution of the Cheque audience in Germany
Age bracket	Share	%
16-19		18%
20-29		16%
30-39		20%
40-49		27%
50+		20%

Fig. 04

Worldwide distribution

1.0%

of the worldwide Cheque audience comes from Germany.

Worldwide audience distribution share by country for Cheque
Country	Share
United States	34.6%
United Kingdom	10.1%
Philippines	6.6%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cheque audience in Germany is strongest.

Fig. 05

Top regions by affinity

Cheque fans by region: top regions in Germany
#	Region	Reach	×
01	Berlin	~20K	1.34×
02	Bayern	~90K	1.28×
03	Hessen	~40K	1.21×
04	Baden-Württemberg	~70K	1.15×
05	Hamburg	~10K	1.13×
06	Saarland	~5K	1.08×
07	Nordrhein-Westfalen	~90K	1.04×
08	Bremen	~4K	1.03×
09	Niedersachsen	~40K	0.97×
10	Rheinland-Pfalz	~20K	0.96×
11	Sachsen	~20K	0.93×
12	Thüringen	~10K	0.93×
13	Schleswig-Holstein	~10K	0.89×
14	Sachsen-Anhalt	~10K	0.89×
15	Brandenburg	~10K	0.87×
16	Mecklenburg-Vorpommern	~6K	0.78×

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cheque audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cheque audience
#	Interest	Category	×
01	Online banking	Business & Career	21.47×
02	MakeMyTrip	Travel & Leisure	20.00×
03	EVA Air	Travel & Leisure	20.00×
04	Property insurance	Home & Garden	14.42×
05	Mila Kunis	Movies & TV	12.83×
06	Infineon Technologies	Technology & Electronics	12.19×
07	Banking	Business & Career	6.86×
08	N26	Business & Career	6.72×
09	MoneyGram	Business & Career	6.27×
10	Esso	Cars & Mobility	3.33×
11	CHECK24	Business & Career	3.13×
12	Sparkasse	Business & Career	2.19×
13	Netto Marken-Discount	Shopping	2.06×
14	Obi (store)	Shopping	2.04×
15	Nature	Home & Garden	2.01×
16	Commerzbank	Business & Career	1.85×
17	EBay	Shopping	1.80×
18	Family	Kids & Family	1.76×
19	Tagesschau	Movies & TV	1.55×
20	TikTok	Internet & Social Media	1.53×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cheque audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Cheque audience · What stands out
Trait	Cluster	Score
Need for Security	CONSERVATISM	1.98×
Family Orientation	CONSERVATISM	1.37×
Convenience Orientation	PREMIUM	1.35×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Cheque audience · Rather not
Trait	Cluster	Score
Sustainability	BALANCE	0.76×
Sports Activity	POWER	0.76×
Extroversion	THRILL	0.84×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Cheque have in Germany?

Cheque has an estimated audience of 414,467 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Cheque fans?

40.5% of Cheque fans are female, 59.5% are male, with an average age of 40.5 years.

Which brands do Cheque fans like most?

Cheque fans show strongest brand affinity for Online banking (21.47×), Banking (6.86×), and Mila Kunis (12.83×) over the country average.

Where do Cheque fans live in Germany?

Cheque fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~90K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

What other brands do Cheque fans also like?

Beyond Cheque itself, the audience over-indexes on Banking (6.86×), Mila Kunis (12.83×), CHECK24 (3.13×), and MakeMyTrip (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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Arts and music (37,163,288)

See Cheque audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Cheque. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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