Cicero Audience in Germany

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Cicero has an estimated audience of 1,064,573 people in Germany. 35.7% are female, 64.3% are male, average age 44.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Business English, Urban Outfitters, Natural rubber, FilGoal.

The average Cicero fan in Germany is 44.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Business English, Urban Outfitters, with strongest over-indexing on Progressive rock (3.56× the country average). Demographically, the Cicero audience skews more male with an average age of 44.5, and over-indexes on personality traits such as Community Orientation, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Website / Newspaper / Magazine

Demographics of Cicero fans

Demographic split for Cicero audience in Germany
MetricValue
Female35.7%
Male64.3%
Average age44.5
Estimated audience size1,064,573

Audience persona

The typical Cicero fan in Germany is more male, around 44.5 years old, with strong Community Orientation tendencies and a notable affinity for Progressive rock.

Top regions in Germany

Top regions ranked by reach for Cicero in Germany
RegionReachAffinity
Nordrhein-Westfalen217,8200.94×
Bayern185,8671.09×
Baden-Württemberg160,2861.1×
Niedersachsen87,6410.85×
Hessen79,4350.98×
Sachsen66,8901.28×
Rheinland-Pfalz58,6261.1×
Berlin53,6031.13×
Schleswig-Holstein38,7601.01×
Brandenburg38,6851.17×
Thüringen35,0141.29×
Sachsen-Anhalt24,4970.89×
Hamburg19,9250.83×
Mecklenburg-Vorpommern19,7800.97×
Saarland9,5210.73×
Bremen6,0800.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cicero audience
BrandAffinityCategory
Progressive rock3.56×Music & Radio
Business English3.25×Business & Career
Urban Outfitters1.53×Shopping
Natural rubber1.95×Cars & Mobility
FilGoal7.54×Sports
Cullinan Diamond12.5×
Tomb Raider: The Last Revelation9.5×Games
Cyfrowy Polsat4.48×Movies & TV
A Streetcar Named Desire (play)7.4×Literature
Roaming2.17×Technology & Electronics
Caprivi Strip4.8×
Necktie2.43×Fashion & Accessoires
Peugeot 3081.54×Cars & Mobility
Kong, Ivory Coast3.26×Travel & Leisure
Bull riding2.23×Sports
Ayrton Senna1.71×Sports
Catania2.93×Travel & Leisure
Assisi1.72×Travel & Leisure
Enfamil4.59×Kids & Family
McGregor, Iowa2.06×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cicero audience
TraitClusterScore
Community OrientationOPEN2.27
IndividualismJOY2.24
Urban LifestyleOPEN1.56
PatriotismCONSERVATISM1.53
Risk AppetiteTHRILL1.51
TraditionCONSERVATISM1.45

Worldwide distribution

Worldwide audience distribution share by country for Cicero
CountryShare
Germany27.5%
United States16.8%
Italy11.4%

See Cicero audiences in other countries

More Politics & Society audiences in Germany

Frequently asked questions

How many fans does Cicero have in Germany?

Cicero has an estimated audience of 1,064,573 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Cicero fans?

35.7% of Cicero fans are female, 64.3% are male, with an average age of 44.5 years.

Which brands do Cicero fans like most?

Cicero fans show strongest brand affinity for Progressive rock (3.56×), Business English (3.25×), and Urban Outfitters (1.53×) over the country average.

Where do Cicero fans live in Germany?

Cicero fans in Germany are most concentrated in Nordrhein-Westfalen (reach 217,820), Bayern (reach 185,867), and Baden-Württemberg (reach 160,286). These three regions account for the largest share of the active audience.

What other brands do Cicero fans also like?

Beyond Cicero itself, the audience over-indexes on Business English (3.25×), Urban Outfitters (1.53×), Natural rubber (1.95×), and FilGoal (7.54×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Cicero. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.