Civil engineering Audience in Germany
Civil engineering has an estimated audience of 1,668,694 people in Germany. 29.9% are female, 70.1% are male, average age 38.9. Top regions: Nordrhein-Westfalen, Hessen, Bayern. Top brand affinities: Borussia Dortmund, FRITZ!Box, Shopping, Transfermarkt, Online shopping.
The average Civil engineering fan in Germany is 38.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Hessen, Bayern. Top brand affinities include Borussia Dortmund, FRITZ!Box, Shopping, with strongest over-indexing on Borussia Dortmund (1.57× the country average). Demographically, the Civil engineering audience skews more male with an average age of 38.9, and over-indexes on personality traits such as DIY Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Civil engineering fans
| Metric | Value |
|---|---|
| Female | 29.9% |
| Male | 70.1% |
| Average age | 38.9 |
| Estimated audience size | 1,668,694 |
Audience persona
The typical Civil engineering fan in Germany is more male, around 38.9 years old, with strong DIY Mentality tendencies and a notable affinity for Borussia Dortmund.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 403,697 | 1.11× |
| Hessen | 214,044 | 1.68× |
| Bayern | 203,544 | 0.76× |
| Baden-Württemberg | 191,529 | 0.84× |
| Niedersachsen | 190,908 | 1.18× |
| Berlin | 108,182 | 1.45× |
| Rheinland-Pfalz | 88,487 | 1.06× |
| Sachsen | 57,147 | 0.7× |
| Schleswig-Holstein | 56,311 | 0.94× |
| Hamburg | 51,917 | 1.38× |
| Brandenburg | 38,287 | 0.74× |
| Thüringen | 25,802 | 0.61× |
| Sachsen-Anhalt | 25,059 | 0.58× |
| Bremen | 25,019 | 1.75× |
| Mecklenburg-Vorpommern | 17,632 | 0.55× |
| Saarland | 13,876 | 0.68× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Borussia Dortmund | 1.57× | Sports |
| FRITZ!Box | 3.15× | Technology & Electronics |
| Shopping | 1.64× | Shopping |
| Transfermarkt | 2.78× | Sports |
| Online shopping | 1.68× | Shopping |
| Design | 1.65× | Home & Garden |
| Germany | 1.52× | Travel & Leisure |
| Beauty | 1.62× | Beauty & Wellness |
| Electronic engineering | 4.92× | Business & Career |
| Mechanical engineering | 2.98× | Business & Career |
| Aral AG | 2.25× | Cars & Mobility |
| Restaurants | 1.68× | Food & Beverages |
| Structural engineering | 7.13× | Business & Career |
| Business | 1.59× | Business & Career |
| Politics and social issues | 1.64× | Politics & Society |
| Gmail | 2.4× | Internet & Social Media |
| Industrial engineering | 5.03× | Business & Career |
| Software | 1.65× | Technology & Electronics |
| Automobiles | 1.8× | Cars & Mobility |
| Physical fitness | 1.69× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.82 |
| Patriotism | CONSERVATISM | 1.49 |
| Career Orientation | POWER | 1.31 |
| Need for Security | CONSERVATISM | 1.25 |
| Luxury Orientation | PREMIUM | 1.2 |
| Quality Awareness | PREMIUM | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 8.7% |
| Brazil | 8.0% |
| India | 6.1% |
See Civil engineering audiences in other countries
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
Frequently asked questions
How many fans does Civil engineering have in Germany?
Civil engineering has an estimated audience of 1,668,694 people in Germany, concentrated in Nordrhein-Westfalen and Hessen.
What is the gender split and age of Civil engineering fans?
29.9% of Civil engineering fans are female, 70.1% are male, with an average age of 38.9 years.
Which brands do Civil engineering fans like most?
Civil engineering fans show strongest brand affinity for Borussia Dortmund (1.57×), FRITZ!Box (3.15×), and Shopping (1.64×) over the country average.
Where do Civil engineering fans live in Germany?
Civil engineering fans in Germany are most concentrated in Nordrhein-Westfalen (reach 403,697), Hessen (reach 214,044), and Bayern (reach 203,544). These three regions account for the largest share of the active audience.
What other brands do Civil engineering fans also like?
Beyond Civil engineering itself, the audience over-indexes on FRITZ!Box (3.15×), Shopping (1.64×), Transfermarkt (2.78×), and Online shopping (1.68×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Civil engineering. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.