Clock Audience in Germany

Clock logo

Clock has an estimated audience of 4,402,053 people in Germany. 46.8% are female, 53.2% are male, average age 41.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Fakty TVN, Stradivarius, Škoda Kodiaq, Preacher (comics), Judge Dredd (film).

The average Clock fan in Germany is 41.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Fakty TVN, Stradivarius, Škoda Kodiaq, with strongest over-indexing on Fakty TVN (9.62× the country average). Demographically, the Clock audience skews balanced with an average age of 41.8, and over-indexes on personality traits such as Luxury Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Clock fans

Demographic split for Clock audience in Germany
MetricValue
Female46.8%
Male53.2%
Average age41.8
Estimated audience size4,402,053

Audience persona

The typical Clock fan in Germany is balanced, around 41.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Fakty TVN.

Top regions in Germany

Top regions ranked by reach for Clock in Germany
RegionReachAffinity
Nordrhein-Westfalen1,199,5041.25×
Bayern733,4881.04×
Baden-Württemberg620,5441.03×
Niedersachsen485,6461.14×
Hessen317,6720.95×
Sachsen224,3551.04×
Rheinland-Pfalz221,8181.01×
Berlin177,7030.9×
Schleswig-Holstein153,2720.97×
Brandenburg136,267
Sachsen-Anhalt110,2070.97×
Hamburg107,5401.08×
Thüringen103,9070.93×
Mecklenburg-Vorpommern75,2370.9×
Saarland52,0840.96×
Bremen32,1600.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Clock audience
BrandAffinityCategory
Fakty TVN9.62×Movies & TV
Stradivarius1.72×Shopping
Škoda KodiaqCars & Mobility
Preacher (comics)5.68×Literature
Judge Dredd (film)4.79×Movies & TV
Home Delivery1.91×Food & Beverages
Euphonium6.97×Music & Radio
MK1.6×Music & Radio
Molly Hatchet6.84×Music & Radio
Jaguar F-Pace3.35×Cars & Mobility
Stamp collecting2.63×Home & Garden
Havok (band)4.3×Music & Radio
Coworking1.98×Business & Career
Google Home2.66×Technology & Electronics
Emil Nolde2.34×Arts & Culture
Rhodiola4.24×Health
Carrie (novel)2.52×Literature
Sinister (band)5.52×Music & Radio
Hà Tĩnh5.48×Travel & Leisure
Acoustic music1.65×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Clock audience
TraitClusterScore
Luxury OrientationPREMIUM2.62
IndulgenceJOY2.03
Quality AwarenessPREMIUM1.5
Early Adopter MentalityPOWER1.49
SustainabilityBALANCE1.44
PatriotismCONSERVATISM1.44

Worldwide distribution

Worldwide audience distribution share by country for Clock
CountryShare
Japan16.9%
United States15.8%
Italy7.3%

See Clock audiences in other countries

More Fashion & Accessoires audiences in Germany

Frequently asked questions

How many fans does Clock have in Germany?

Clock has an estimated audience of 4,402,053 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Clock fans?

46.8% of Clock fans are female, 53.2% are male, with an average age of 41.8 years.

Which brands do Clock fans like most?

Clock fans show strongest brand affinity for Fakty TVN (9.62×), Stradivarius (1.72×), and Škoda Kodiaq (2×) over the country average.

Where do Clock fans live in Germany?

Clock fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,199,504), Bayern (reach 733,488), and Baden-Württemberg (reach 620,544). These three regions account for the largest share of the active audience.

What other brands do Clock fans also like?

Beyond Clock itself, the audience over-indexes on Stradivarius (1.72×), Škoda Kodiaq (2×), Preacher (comics) (5.68×), and Judge Dredd (film) (4.79×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Clock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.