Coachella Valley Music and Arts Festival Audience in Germany
A data profile of the people who buy, follow and care about Coachella Valley Music and Arts Festival in Germany — modelled from more than twelve digital signal sources. Coachella Valley Music and Arts Festival has an estimated audience of 493,010 people in Germany.
The average Coachella Valley Music and Arts Festival fan in Germany is 30.3 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Underground hip hop, Sports, Food, with strongest over-indexing on Underground hip hop (5.56× the country average).
Demographically, the Coachella Valley Music and Arts Festival audience skews more male with an average age of 30.3, and over-indexes on personality traits such as Early Adopter Mentality, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Coachella Valley Music and Arts Festival fan in Germany is more male, around 30.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Underground hip hop.
At a glance
The key figures that characterise the Coachella Valley Music and Arts Festival profile in Germany.
Search interest · 12-month trend
Demographics of Coachella Valley Music and Arts Festival fans
43.9% are female, 56.1% are male, average age 30.3.
Gender split
| Metric | Value |
|---|---|
| Female | 43.9% |
| Male | 56.1% |
| Average age | 30.3 |
| Estimated audience size | 493,010 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 43% | |
| 20-29 | 23% | |
| 30-39 | 18% | |
| 40-49 | 12% | |
| 50+ | 5% |
Worldwide distribution
of the worldwide Coachella Valley Music and Arts Festival audience comes from Germany.
| Country | Share |
|---|---|
| United States | 39.8% |
| China | 6.3% |
| United Kingdom | 5.1% |
Geography
Where the Coachella Valley Music and Arts Festival audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~30K | 1.25× | |
| 02 | Hamburg | ~10K | 1.25× | |
| 03 | Bayern | ~90K | 1.15× | |
| 04 | Baden-Württemberg | ~80K | 1.14× | |
| 05 | Hessen | ~40K | 1.06× | |
| 06 | Bremen | ~4K | 1.06× | |
| 07 | Nordrhein-Westfalen | ~100K | 1.01× | |
| 08 | Rheinland-Pfalz | ~20K | 1.00× | |
| 09 | Schleswig-Holstein | ~20K | 1.00× | |
| 10 | Sachsen | ~20K | 0.94× | |
| 11 | Niedersachsen | ~40K | 0.93× | |
| 12 | Saarland | ~6K | 0.93× | |
| 13 | Brandenburg | ~10K | 0.90× | |
| 14 | Thüringen | ~10K | 0.86× | |
| 15 | Sachsen-Anhalt | ~10K | 0.81× | |
| 16 | Mecklenburg-Vorpommern | ~7K | 0.79× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Coachella Valley Music and Arts Festival audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Defqon.1 Festival | Music & Radio | 11.59× | ||
| 02 | Kanye West | Music & Radio | 6.67× | ||
| 03 | Kylie Jenner | Movies & TV | 5.68× | ||
| 04 | Underground hip hop | Music & Radio | 5.56× | ||
| 05 | Hi-NRG | Music & Radio | 5.29× | ||
| 06 | Electroacoustic music | Music & Radio | 4.76× | ||
| 07 | Zooplus | Pets & Animals | 3.90× | ||
| 08 | Fitness and figure competition | Sports | 3.57× | ||
| 09 | Taylor Swift | Music & Radio | 3.36× | ||
| 10 | Self-awareness | Health | 2.92× | ||
| 11 | Stranger Things | Movies & TV | 2.85× | ||
| 12 | Self-love | Health | 2.64× | ||
| 13 | Superman | Movies & TV | 2.50× | ||
| 14 | Consumer electronics | Technology & Electronics | 1.94× | ||
| 15 | Sports | Sports | 1.91× | ||
| 16 | Food | Food & Beverages | 1.89× | ||
| 17 | Arts and music | Arts & Culture | 1.74× | ||
| 18 | TikTok | Internet & Social Media | 1.74× | ||
| 19 | Harry Potter | Movies & TV | 1.69× | ||
| 20 | Food and drink | Food & Beverages | 1.55× |
Personality of the Coachella Valley Music and Arts Festival audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.78× | |
| Design Affinity | PREMIUM | 1.64× | |
| Sustainability | BALANCE | 1.51× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.48× | |
| Family Orientation | CONSERVATISM | 0.57× | |
| Need for Security | CONSERVATISM | 0.73× |
Frequently asked questions
How many fans does Coachella Valley Music and Arts Festival have in Germany?
Coachella Valley Music and Arts Festival has an estimated audience of 493,010 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Coachella Valley Music and Arts Festival fans?
43.9% of Coachella Valley Music and Arts Festival fans are female, 56.1% are male, with an average age of 30.3 years.
Which brands do Coachella Valley Music and Arts Festival fans like most?
Coachella Valley Music and Arts Festival fans show strongest brand affinity for Underground hip hop (5.56×), Sports (1.91×), and Food (1.89×) over the country average.
Where do Coachella Valley Music and Arts Festival fans live in Germany?
Coachella Valley Music and Arts Festival fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~90K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.
What other brands do Coachella Valley Music and Arts Festival fans also like?
Beyond Coachella Valley Music and Arts Festival itself, the audience over-indexes on Sports (1.91×), Food (1.89×), Consumer electronics (1.94×), and Arts and music (1.74×) compared to the Germany average.
Explore more audiences
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See Coachella Valley Music and Arts Festival audiences in other countries
- Coachella Valley Music and Arts Festival — United States
- Coachella Valley Music and Arts Festival — United Kingdom
- Coachella Valley Music and Arts Festival — France
- Coachella Valley Music and Arts Festival — Italy
- Coachella Valley Music and Arts Festival — Spain
- Coachella Valley Music and Arts Festival — Brazil
- Coachella Valley Music and Arts Festival — Japan
- Coachella Valley Music and Arts Festival — South Korea
- Coachella Valley Music and Arts Festival — India
- Coachella Valley Music and Arts Festival — Canada
- Coachella Valley Music and Arts Festival — Mexico
How to read this data
Audience size is the estimated number of people in Germany who actively search for Coachella Valley Music and Arts Festival. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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