Coffee production Audience in Germany
Coffee production has an estimated audience of 846,259 people in Germany. 59.3% are female, 40.7% are male, average age 39.7. Top regions: Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities: Jotex, Google Flights, Specialty coffee, Starbucks, Arabic coffee.
The average Coffee production fan in Germany is 39.7 years old, more female, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities include Jotex, Google Flights, Specialty coffee, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the Coffee production audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Sports Activity, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic
Demographics of Coffee production fans
| Metric | Value |
|---|---|
| Female | 59.3% |
| Male | 40.7% |
| Average age | 39.7 |
| Estimated audience size | 846,259 |
Audience persona
The typical Coffee production fan in Germany is more female, around 39.7 years old, with strong Sports Activity tendencies and a notable affinity for Jotex.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 59,033 | 0.51× |
| Nordrhein-Westfalen | 57,380 | 0.31× |
| Bayern | 55,944 | 0.41× |
| Niedersachsen | 55,431 | 0.67× |
| Sachsen-Anhalt | 55,254 | 2.52× |
| Rheinland-Pfalz | 48,889 | 1.15× |
| Sachsen | 46,835 | 1.13× |
| Hessen | 45,458 | 0.7× |
| Schleswig-Holstein | 44,563 | 1.47× |
| Thüringen | 41,034 | 1.9× |
| Berlin | 38,486 | 1.02× |
| Hamburg | 31,772 | 1.66× |
| Brandenburg | 29,549 | 1.13× |
| Mecklenburg-Vorpommern | 28,040 | 1.74× |
| Saarland | 13,937 | 1.34× |
| Bremen | None× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jotex | 78.71× | Shopping |
| Google Flights | 13.92× | Travel & Leisure |
| Specialty coffee | 19.88× | Food & Beverages |
| Starbucks | 6.26× | Food & Beverages |
| Arabic coffee | 13.97× | Food & Beverages |
| Local food | 4.96× | Food & Beverages |
| Carlo Ancelotti | 20× | Sports |
| Real property | 6.75× | Home & Garden |
| Instant coffee | 16.05× | Food & Beverages |
| Tagesschau | 2.55× | Movies & TV |
| Ryanair | 3.39× | Travel & Leisure |
| Livemusic | 3.95× | Music & Radio |
| D&R | 11.13× | Technology & Electronics |
| Cappuccino | 6.03× | Food & Beverages |
| Espresso | 4.95× | Food & Beverages |
| Do it yourself (DIY) | 2.51× | Home & Garden |
| Italo disco | 9.34× | Music & Radio |
| Etsy | 3.45× | Fashion & Accessoires |
| Non-alcoholic beverage | 6.19× | Food & Beverages |
| Carrefour Market | 29.39× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 2.13 |
| Design Affinity | PREMIUM | 2.1 |
| Sustainability | BALANCE | 2.02 |
| Urban Lifestyle | OPEN | 1.89 |
| Pet Ownership | JOY | 1.86 |
| Quality Awareness | PREMIUM | 1.79 |
Worldwide distribution
| Country | Share |
|---|---|
| China | 26.5% |
| United States | 14.1% |
| Japan | 9.1% |
See Coffee production audiences in other countries
More Food & Beverages audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Coffee production have in Germany?
Coffee production has an estimated audience of 846,259 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.
What is the gender split and age of Coffee production fans?
59.3% of Coffee production fans are female, 40.7% are male, with an average age of 39.7 years.
Which brands do Coffee production fans like most?
Coffee production fans show strongest brand affinity for Jotex (78.71×), Google Flights (13.92×), and Specialty coffee (19.88×) over the country average.
Where do Coffee production fans live in Germany?
Coffee production fans in Germany are most concentrated in Baden-Württemberg (reach 59,033), Nordrhein-Westfalen (reach 57,380), and Bayern (reach 55,944). These three regions account for the largest share of the active audience.
What other brands do Coffee production fans also like?
Beyond Coffee production itself, the audience over-indexes on Google Flights (13.92×), Specialty coffee (19.88×), Starbucks (6.26×), and Arabic coffee (13.97×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Coffee production. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.