Commercial aviation Audience in Germany
Commercial aviation has an estimated audience of 530,556 people in Germany. 38.9% are female, 61.1% are male, average age 39.8. Top regions: Rheinland-Pfalz, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Home construction, Hückelhoven, Kurt Weill, Goes.
The average Commercial aviation fan in Germany is 39.8 years old, more male, and lives primarily in Rheinland-Pfalz. The audience is concentrated in Rheinland-Pfalz, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Home construction, Hückelhoven, with strongest over-indexing on Progressive rock (3.58× the country average). Demographically, the Commercial aviation audience skews more male with an average age of 39.8, and over-indexes on personality traits such as Quality Awareness, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 9 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Topic
Demographics of Commercial aviation fans
| Metric | Value |
|---|---|
| Female | 38.9% |
| Male | 61.1% |
| Average age | 39.8 |
| Estimated audience size | 530,556 |
Audience persona
The typical Commercial aviation fan in Germany is more male, around 39.8 years old, with strong Quality Awareness tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Rheinland-Pfalz | 41,050 | 1.54× |
| Bayern | 36,886 | 0.43× |
| Baden-Württemberg | 36,395 | 0.5× |
| Niedersachsen | 36,201 | 0.7× |
| Schleswig-Holstein | 34,376 | 1.8× |
| Nordrhein-Westfalen | 34,251 | 0.3× |
| Hessen | 27,135 | 0.67× |
| Hamburg | 24,292 | 2.03× |
| Berlin | 24,222 | 1.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 3.58× | Music & Radio |
| Home construction | 2.05× | Home & Garden |
| Hückelhoven | 17.71× | Travel & Leisure |
| Kurt Weill | 17.71× | Music & Radio |
| Goes | 1.57× | Travel & Leisure |
| Natural rubber | 3.39× | Cars & Mobility |
| Hypertext | 4.13× | Technology & Electronics |
| Nurse education | 3.14× | Kids & Family |
| Artistic inspiration | 1.53× | Arts & Culture |
| Headhunters (film) | 5.83× | Movies & TV |
| Unique Gifts | 1.51× | Shopping |
| Stradivarius | 1.65× | Shopping |
| Gudrun Sjödén | 3.16× | Fashion & Accessoires |
| Haruki Murakami | 8.41× | Literature |
| Preacher (comics) | 6.16× | Literature |
| Elina Svitolina | 5.2× | Sports |
| Hostelworld | 4.73× | Travel & Leisure |
| Minestrone | 1.88× | Food & Beverages |
| Business English | 2× | Business & Career |
| Pumuckl | 3.91× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.04 |
| Travelling | THRILL | 2.01 |
| Sports Activity | POWER | 1.99 |
| Risk Appetite | THRILL | 1.86 |
| Sustainability | BALANCE | 1.72 |
| Pet Ownership | JOY | 1.6 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.2% |
| United Kingdom | 5.7% |
| China | 5.4% |
See Commercial aviation audiences in other countries
More Travel & Leisure audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Commercial aviation have in Germany?
Commercial aviation has an estimated audience of 530,556 people in Germany, concentrated in Rheinland-Pfalz and Bayern.
What is the gender split and age of Commercial aviation fans?
38.9% of Commercial aviation fans are female, 61.1% are male, with an average age of 39.8 years.
Which brands do Commercial aviation fans like most?
Commercial aviation fans show strongest brand affinity for Progressive rock (3.58×), Home construction (2.05×), and Hückelhoven (17.71×) over the country average.
Where do Commercial aviation fans live in Germany?
Commercial aviation fans in Germany are most concentrated in Rheinland-Pfalz (reach 41,050), Bayern (reach 36,886), and Baden-Württemberg (reach 36,395). These three regions account for the largest share of the active audience.
What other brands do Commercial aviation fans also like?
Beyond Commercial aviation itself, the audience over-indexes on Home construction (2.05×), Hückelhoven (17.71×), Kurt Weill (17.71×), and Goes (1.57×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Commercial aviation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.