A data profile of the people who buy, follow and care about Commercial aviation in United States — modelled from more than twelve digital signal sources. Commercial aviation has an estimated audience of 3,030,902 people in United States.
The average Commercial aviation fan in United States is 42.4 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include FlightAware, Flight simulator, City Bank, with strongest over-indexing on FlightAware (20× the country average).
Demographically, the Commercial aviation audience skews more male with an average age of 42.4, and over-indexes on personality traits such as Patriotism, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Commercial aviation fan in United States is more male, around 42.4 years old, with strong Patriotism tendencies and a notable affinity for FlightAware.
The key figures that characterise the Commercial aviation profile in United States.
44.4% are female, 55.6% are male, average age 42.4.
| Metric | Value |
|---|---|
| Female | 44.4% |
| Male | 55.6% |
| Average age | 42.4 |
| Estimated audience size | 3,030,902 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 15% | |
| 30-39 | 20% | |
| 40-49 | 25% | |
| 50+ | 26% |
of the worldwide Commercial aviation audience comes from United States.
| Country | Share |
|---|---|
| United States | 22.2% |
| United Kingdom | 5.7% |
| China | 5.4% |
Where the Commercial aviation audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North Dakota | ~10K | 1.75× | |
| 02 | Alaska | ~9K | 1.34× | |
| 03 | Vermont | ~7K | 1.28× | |
| 04 | South Dakota | ~8K | 1.21× | |
| 05 | Montana | ~10K | 1.16× | |
| 06 | Minnesota | ~50K | 1.15× | |
| 07 | Rhode Island | ~10K | 1.14× | |
| 08 | Delaware | ~9K | 1.13× | |
| 09 | Hawaii | ~10K | 1.09× | |
| 10 | New Hampshire | ~10K | 1.09× | |
| 11 | West Virginia | ~10K | 1.05× | |
| 12 | Maine | ~10K | 1.05× | |
| 13 | Mississippi | ~30K | 1.03× | |
| 14 | Idaho | ~20K | 1.03× | |
| 15 | Washington, District of Columbia | ~9K | 1.03× | |
| 16 | New Mexico | ~20K | 1.02× | |
| 17 | Nebraska | ~20K | 1.02× | |
| 18 | Oklahoma | ~30K | 0.99× | |
| 19 | Arkansas | ~20K | 0.99× | |
| 20 | Kansas | ~20K | 0.99× | |
| 21 | Iowa | ~20K | 0.95× | |
| 22 | Kentucky | ~40K | 0.94× | |
| 23 | Connecticut | ~30K | 0.93× | |
| 24 | Louisiana | ~40K | 0.92× | |
| 25 | Nevada | ~30K | 0.92× | |
| 26 | Utah | ~20K | 0.92× | |
| 27 | Alabama | ~40K | 0.90× | |
| 28 | Oregon | ~30K | 0.90× | |
| 29 | South Carolina | ~40K | 0.89× | |
| 30 | Wisconsin | ~40K | 0.88× | |
| 31 | Tennessee | ~50K | 0.87× | |
| 32 | Indiana | ~50K | 0.87× | |
| 33 | Maryland | ~50K | 0.87× | |
| 34 | Missouri | ~40K | 0.87× | |
| 35 | Washington | ~50K | 0.86× | |
| 36 | Colorado | ~40K | 0.86× | |
| 37 | Florida | ~200K | 0.85× | |
| 38 | Virginia | ~60K | 0.85× | |
| 39 | Massachusetts | ~50K | 0.85× | |
| 40 | Arizona | ~50K | 0.84× | |
| 41 | Michigan | ~60K | 0.81× | |
| 42 | North Carolina | ~70K | 0.80× | |
| 43 | New Jersey | ~60K | 0.80× | |
| 44 | Ohio | ~70K | 0.79× | |
| 45 | Georgia | ~70K | 0.79× | |
| 46 | Pennsylvania | ~80K | 0.77× | |
| 47 | Illinois | ~80K | 0.77× | |
| 48 | New York | ~100K | 0.72× | |
| 49 | Texas | ~200K | 0.71× | |
| 50 | California | ~200K | 0.65× |
The strongest cross-interests of the Commercial aviation audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Flight simulator | Games | 31.88× | ||
| 02 | Vueling | Travel & Leisure | 20.94× | ||
| 03 | FlightAware | Travel & Leisure | 20.00× | ||
| 04 | China Airlines | Travel & Leisure | 20.00× | ||
| 05 | Porter Airlines | Travel & Leisure | 20.00× | ||
| 06 | EVA Air | Travel & Leisure | 13.35× | ||
| 07 | Korean Air | Travel & Leisure | 13.01× | ||
| 08 | Janie and Jack | Shopping | 11.81× | ||
| 09 | Alyssa Milano | Movies & TV | 9.57× | ||
| 10 | Christoph Waltz | Movies & TV | 9.11× | ||
| 11 | Michelle Rodriguez | Movies & TV | 8.12× | ||
| 12 | Crazy, Stupid, Love. | Movies & TV | 8.07× | ||
| 13 | Gerard Butler | Movies & TV | 6.48× | ||
| 14 | City Bank | Business & Career | 5.41× | ||
| 15 | Web server | Technology & Electronics | 4.16× | ||
| 16 | Google Flights | Travel & Leisure | 2.95× | ||
| 17 | Airline | Travel & Leisure | 2.93× | ||
| 18 | Innovation | Business & Career | 2.92× | ||
| 19 | Enterprise Rent-A-Car | Cars & Mobility | 2.77× | ||
| 20 | Expedia | Travel & Leisure | 2.47× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 4.91× | |
| Design Affinity | PREMIUM | 2.36× | |
| Risk Appetite | THRILL | 2.24× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.69× | |
| Social Media Usage | JOY | 0.74× | |
| Tradition | CONSERVATISM | 0.84× |
Commercial aviation has an estimated audience of 3,030,902 people in United States, concentrated in California and Texas.
44.4% of Commercial aviation fans are female, 55.6% are male, with an average age of 42.4 years.
Commercial aviation fans show strongest brand affinity for FlightAware (20×), Flight simulator (31.88×), and City Bank (5.41×) over the country average.
Commercial aviation fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Commercial aviation itself, the audience over-indexes on Flight simulator (31.88×), City Bank (5.41×), Vueling (20.94×), and China Airlines (20×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Commercial aviation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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