Rascasse Audience Intelligence

Common law Audience in Germany

A data profile of the people who buy, follow and care about Common law in Germany — modelled from more than twelve digital signal sources. Common law has an estimated audience of 892,012 people in Germany.

#3387among Topic in Germany#323in Politics & Society

The average Common law fan in Germany is 40.4 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Mortgage calculator, Master of Business Administration, Starter home, with strongest over-indexing on Mortgage calculator (15.9× the country average).

Demographically, the Common law audience skews balanced with an average age of 40.4, and over-indexes on personality traits such as Quality Awareness, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Common law fan in Germany is balanced, around 40.4 years old, with strong Quality Awareness tendencies and a notable affinity for Mortgage calculator.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Common law profile in Germany.

Audience size
892K
in Germany
Gender
47.6%♀
52.4% male
Age
40.4
average years
Country rank
#7180
Topic in Germany
Fig. 01

Search interest · 12-month trend

-18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Common law fans

47.6% are female, 52.4% are male, average age 40.4.

Fig. 02

Gender split

47.6%
Female
52.4%
Male
Demographic split for Common law audience in Germany
MetricValue
Female47.6%
Male52.4%
Average age40.4
Estimated audience size892,012
Fig. 03

Age distribution

Ø 40.4
average years
Age distribution of the Common law audience in Germany
Age bracketShare%
16-1916%
20-2919%
30-3922%
40-4923%
50+21%
Fig. 04

Worldwide distribution

1.4%

of the worldwide Common law audience comes from Germany.

Worldwide audience distribution share by country for Common law
CountryShare
United States24.5%
Spain7.9%
Italy7.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Common law audience in Germany is strongest.

Fig. 05

Top regions by affinity

Common law fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~60K1.43×
02Hessen~90K1.29×
03Hamburg~20K1.23×
04Bayern~200K1.12×
05Bremen~8K1.04×
06Sachsen~40K1.01×
07Brandenburg~30K1.00×
08Saarland~10K0.98×
09Nordrhein-Westfalen~200K0.97×
10Baden-Württemberg~100K0.97×
11Rheinland-Pfalz~40K0.97×
12Thüringen~20K0.92×
13Niedersachsen~80K0.91×
14Sachsen-Anhalt~20K0.91×
15Schleswig-Holstein~30K0.90×
16Mecklenburg-Vorpommern~20K0.90×
Fig. 06

Affinity by region

Affinity by region — Common law, Germany
0.90×1.00×1.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Common law audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Common law audience
#·InterestCategoryAffinity×
01Bachelor of Business AdministrationBusiness & Career33.81×
02Massive open online courseBusiness & Career23.63×
03Mortgage calculatorHome & Garden15.90×
04Master of Business AdministrationBusiness & Career9.65×
05First-time home buyer grantHome & Garden8.63×
06Starter homeHome & Garden7.88×
07Business schoolBusiness & Career7.38×
08Sandra BullockMovies & TV6.19×
09Ryan GoslingMovies & TV5.41×
10Non-alcoholic beverageFood & Beverages5.39×
11FirefoxInternet & Social Media5.13×
12Career developmentBusiness & Career5.06×
13Distance educationBusiness & Career3.90×
14Solar energyHome & Garden2.53×
15Online newspaperNews2.43×
16VacationsTravel & Leisure2.36×
17Müller (company)Food & Beverages2.18×
18NatureHome & Garden2.11×
19TagesschauMovies & TV2.02×
20FamilyKids & Family1.71×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Common law audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Common law audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.33×
Career OrientationPOWER1.81×
IndividualismJOY1.76×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Common law audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.70×
Sports ActivityPOWER0.75×
CreativityOPEN0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Common law have in Germany?

Common law has an estimated audience of 892,012 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Common law fans?

47.6% of Common law fans are female, 52.4% are male, with an average age of 40.4 years.

03

Which brands do Common law fans like most?

Common law fans show strongest brand affinity for Mortgage calculator (15.9×), Master of Business Administration (9.65×), and Starter home (7.88×) over the country average.

04

Where do Common law fans live in Germany?

Common law fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Common law fans also like?

Beyond Common law itself, the audience over-indexes on Master of Business Administration (9.65×), Starter home (7.88×), First-time home buyer grant (8.63×), and Bachelor of Business Administration (33.81×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in Germany

See Common law audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Common law. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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