Cryptography Audience in Germany

Cryptography has an estimated audience of 2,257,729 people in Germany. 48.8% are female, 51.2% are male, average age 41.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Western Union, GitHub, Information security, Satire, Tagesschau.

The average Cryptography fan in Germany is 41.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Western Union, GitHub, Information security, with strongest over-indexing on Western Union (11.08× the country average). Demographically, the Cryptography audience skews balanced with an average age of 41.9, and over-indexes on personality traits such as Need for Security, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic · Subtype: Field of study

Demographics of Cryptography fans

Demographic split for Cryptography audience in Germany
MetricValue
Female48.8%
Male51.2%
Average age41.9
Estimated audience size2,257,729

Audience persona

The typical Cryptography fan in Germany is balanced, around 41.9 years old, with strong Need for Security tendencies and a notable affinity for Western Union.

Top regions in Germany

Top regions ranked by reach for Cryptography in Germany
RegionReachAffinity
Nordrhein-Westfalen550,2151.11×
Bayern355,8140.98×
Baden-Württemberg323,1541.05×
Niedersachsen215,3460.98×
Hessen174,8861.02×
Sachsen166,0181.5×
Rheinland-Pfalz116,5541.03×
Berlin95,9780.95×
Schleswig-Holstein69,5140.86×
Brandenburg62,9790.9×
Hamburg54,8491.08×
Mecklenburg-Vorpommern47,3851.1×
Thüringen44,2970.77×
Sachsen-Anhalt36,9900.63×
Saarland33,3961.2×
Bremen16,2140.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cryptography audience
BrandAffinityCategory
Western Union11.08×Business & Career
GitHub13.15×Internet & Social Media
Information security8.42×Business & Career
Satire6.29×Literature
Tagesschau2.76×Movies & TV
Payback6.27×Shopping
Computer security6.01×Business & Career
BMW i817.5×Cars & Mobility
Headphones6.47×Technology & Electronics
German television comedyMovies & TV
Country rap6.09×Music & Radio
AngularJS12×Technology & Electronics
Toyota Prius15.47×Cars & Mobility
Transfermarkt2.88×Sports
Risk management5.84×Business & Career
Connected car12.6×Cars & Mobility
Non-fungible token13.96×Technology & Electronics
CHECK242.43×Business & Career
Pets1.61×Pets & Animals
Renewable energy2.67×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cryptography audience
TraitClusterScore
Need for SecurityCONSERVATISM2.13
Risk AppetiteTHRILL2.08
Early Adopter MentalityPOWER1.9
Career OrientationPOWER1.73
Convenience OrientationPREMIUM1.46
IndulgenceJOY1.41

Worldwide distribution

Worldwide audience distribution share by country for Cryptography
CountryShare
United States15.2%
Germany6.2%
India5.6%

See Cryptography audiences in other countries

More Field of study audiences in Germany

Frequently asked questions

How many fans does Cryptography have in Germany?

Cryptography has an estimated audience of 2,257,729 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Cryptography fans?

48.8% of Cryptography fans are female, 51.2% are male, with an average age of 41.9 years.

Which brands do Cryptography fans like most?

Cryptography fans show strongest brand affinity for Western Union (11.08×), GitHub (13.15×), and Information security (8.42×) over the country average.

Where do Cryptography fans live in Germany?

Cryptography fans in Germany are most concentrated in Nordrhein-Westfalen (reach 550,215), Bayern (reach 355,814), and Baden-Württemberg (reach 323,154). These three regions account for the largest share of the active audience.

What other brands do Cryptography fans also like?

Beyond Cryptography itself, the audience over-indexes on GitHub (13.15×), Information security (8.42×), Satire (6.29×), and Tagesschau (2.76×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Cryptography. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.