Customer satisfaction Audience in Germany
Customer satisfaction has an estimated audience of 504,478 people in Germany. 50.9% are female, 49.1% are male, average age 39.2. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Services marketing, Personalisation, Wakefulness, Laundry room, Restaurant management.
The average Customer satisfaction fan in Germany is 39.2 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Services marketing, Personalisation, Wakefulness, with strongest over-indexing on Services marketing (66.16× the country average). Demographically, the Customer satisfaction audience skews balanced with an average age of 39.2, and over-indexes on personality traits such as Sustainability, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Customer satisfaction fans
| Metric | Value |
|---|---|
| Female | 50.9% |
| Male | 49.1% |
| Average age | 39.2 |
| Estimated audience size | 504,478 |
Audience persona
The typical Customer satisfaction fan in Germany is balanced, around 39.2 years old, with strong Sustainability tendencies and a notable affinity for Services marketing.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 135,101 | 1.22× |
| Baden-Württemberg | 95,168 | 1.38× |
| Bayern | 90,900 | 1.12× |
| Niedersachsen | 57,064 | 1.16× |
| Hessen | 46,769 | 1.22× |
| Rheinland-Pfalz | 27,211 | 1.08× |
| Berlin | 23,194 | 1.03× |
| Sachsen | 22,411 | 0.91× |
| Schleswig-Holstein | 16,949 | 0.94× |
| Hamburg | 11,563 | 1.01× |
| Thüringen | 11,432 | 0.89× |
| Brandenburg | 10,855 | 0.69× |
| Sachsen-Anhalt | 8,213 | 0.63× |
| Mecklenburg-Vorpommern | 7,357 | 0.76× |
| Saarland | 6,117 | 0.99× |
| Bremen | 4,176 | 0.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Services marketing | 66.16× | Business & Career |
| Personalisation | 14.53× | Home & Garden |
| Wakefulness | 34.29× | Health |
| Laundry room | 25.14× | Home & Garden |
| Restaurant management | 22.92× | Business & Career |
| Customer experience | 18.87× | Business & Career |
| Customer support | 12.07× | Business & Career |
| Outdoor recreation | 2.11× | Sports |
| Türkiye İş Bankası | 43.42× | Travel & Leisure |
| Denizbank | 29.26× | Business & Career |
| Plant nursery | 4.95× | Home & Garden |
| VakıfBank | 47.1× | Business & Career |
| Fenerbahçe Men's Basketball | 4.56× | Sports |
| Real estate appraisal | 9.31× | Business & Career |
| Shift work | 7.04× | Business & Career |
| Halk Bankası | 41.81× | Business & Career |
| Online shopping | 1.59× | Shopping |
| Christmas shopping | 6.6× | Shopping |
| Building restoration | 18.7× | Home & Garden |
| Green building | 4.76× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.84 |
| Pet Ownership | JOY | 1.71 |
| Urban Lifestyle | OPEN | 1.5 |
| Design Affinity | PREMIUM | 1.48 |
| Quality Awareness | PREMIUM | 1.42 |
| Indulgence | JOY | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 38.1% |
| United Kingdom | 6.5% |
| Japan | 4.0% |
See Customer satisfaction audiences in other countries
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Customer satisfaction have in Germany?
Customer satisfaction has an estimated audience of 504,478 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Customer satisfaction fans?
50.9% of Customer satisfaction fans are female, 49.1% are male, with an average age of 39.2 years.
Which brands do Customer satisfaction fans like most?
Customer satisfaction fans show strongest brand affinity for Services marketing (66.16×), Personalisation (14.53×), and Wakefulness (34.29×) over the country average.
Where do Customer satisfaction fans live in Germany?
Customer satisfaction fans in Germany are most concentrated in Nordrhein-Westfalen (reach 135,101), Baden-Württemberg (reach 95,168), and Bayern (reach 90,900). These three regions account for the largest share of the active audience.
What other brands do Customer satisfaction fans also like?
Beyond Customer satisfaction itself, the audience over-indexes on Personalisation (14.53×), Wakefulness (34.29×), Laundry room (25.14×), and Restaurant management (22.92×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Customer satisfaction. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.