Damien Lewis Audience in Germany

Damien Lewis has an estimated audience of 242,556 people in Germany. 39.1% are female, 60.9% are male, average age 33.7. Top brand affinities: Borussia Dortmund, NFL, FC Bayern Munich, Street photography, 2. Bundesliga.

Top brand affinities include Borussia Dortmund, NFL, FC Bayern Munich, with strongest over-indexing on Borussia Dortmund (2.33× the country average). Demographically, the Damien Lewis audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Patriotism, Career Orientation.

Category: Sports · Type: Person · Subtype: American football

Demographics of Damien Lewis fans

Demographic split for Damien Lewis audience in Germany
MetricValue
Female39.1%
Male60.9%
Average age33.7
Estimated audience size242,556

Audience persona

The typical Damien Lewis fan in Germany is more male, around 33.7 years old, with strong Patriotism tendencies and a notable affinity for Borussia Dortmund.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Damien Lewis audience
BrandAffinityCategory
Borussia Dortmund2.33×Sports
NFL5.36×Sports
FC Bayern Munich2.24×Sports
Street photography4.24×Technology & Electronics
2. Bundesliga2.56×Sports
3. Liga3.88×Sports
Buffalo Bills11.7×Sports
VfB Stuttgart2.51×Sports
FIFA World Cup1.87×Sports
IHF World Men's Handball Championship3.09×Sports
UEFA Champions League1.88×Sports
Bundesliga1.66×Sports
Eintracht Frankfurt2.04×Sports
Alternative hip hop3.2×Music & Radio
Dallas Cowboys10.25×Sports
Electric guitar3.29×Music & Radio
House music2.13×Music & Radio
Sportschau1.93×Sports
Zendaya5.31×Movies & TV
Deutschrap2.86×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Damien Lewis audience
TraitClusterScore
PatriotismCONSERVATISM1.2
Career OrientationPOWER1.16
Risk AppetiteTHRILL1.08
IndulgenceJOY1.07
TravellingTHRILL1.07
Sports ActivityPOWER1.06

Worldwide distribution

Worldwide audience distribution share by country for Damien Lewis
CountryShare
United States39.9%
United Kingdom15.4%
Germany6.2%

See Damien Lewis audiences in other countries

More American football audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Damien Lewis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.