Daniel Audience in Germany

Daniel has an estimated audience of 280,443 people in Germany. 30.4% are female, 69.6% are male, average age 29.7. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: The Diving Bell and the Butterfly, Oktay Kaynarca, Litter box, Gil Ofarim, Progressive rock.
The average Daniel fan in Germany is 29.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include The Diving Bell and the Butterfly, Oktay Kaynarca, Litter box, with strongest over-indexing on The Diving Bell and the Butterfly (6428.57× the country average). Demographically, the Daniel audience skews more male with an average age of 29.7, and over-indexes on personality traits such as Risk Appetite, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Soccer
Demographics of Daniel fans
| Metric | Value |
|---|---|
| Female | 30.4% |
| Male | 69.6% |
| Average age | 29.7 |
| Estimated audience size | 280,443 |
Audience persona
The typical Daniel fan in Germany is more male, around 29.7 years old, with strong Risk Appetite tendencies and a notable affinity for The Diving Bell and the Butterfly.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 123,013 | 2× |
| Bayern | 55,164 | 1.22× |
| Niedersachsen | 28,621 | 1.05× |
| Baden-Württemberg | 27,488 | 0.72× |
| Hessen | 23,895 | 1.12× |
| Rheinland-Pfalz | 17,295 | 1.23× |
| Berlin | 11,070 | 0.88× |
| Sachsen | 10,762 | 0.78× |
| Sachsen-Anhalt | 8,760 | 1.21× |
| Schleswig-Holstein | 8,129 | 0.81× |
| Hamburg | 6,305 | 0.99× |
| Brandenburg | 6,261 | 0.72× |
| Thüringen | 4,961 | 0.69× |
| Mecklenburg-Vorpommern | 3,636 | 0.68× |
| Saarland | 3,017 | 0.88× |
| Bremen | 2,426 | 1.01× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The Diving Bell and the Butterfly | 6428.57× | Movies & TV |
| Oktay Kaynarca | 17.75× | Movies & TV |
| Litter box | 2.35× | Pets & Animals |
| Gil Ofarim | 1.96× | Music & Radio |
| Progressive rock | 2.36× | Music & Radio |
| JDSU | 4.44× | Business & Career |
| CAC 40 | 1.9× | Business & Career |
| Buddy – The Buddy Holly Story | 6.11× | Music & Radio |
| Handmade Gifts | 2.41× | Kids & Family |
| Phil Campbell (musician) | 5.77× | Music & Radio |
| Building insulation | 4.61× | Home & Garden |
| Hepsiburada | 6.38× | Shopping |
| Graham Greene | 3.97× | Literature |
| Alaska | 3.07× | Travel & Leisure |
| Bully (2011 film) | 5.08× | Movies & TV |
| Eindhoven | 1.77× | Travel & Leisure |
| Private Jets | 5.36× | Cars & Mobility |
| Therme Erding | 3.68× | Travel & Leisure |
| Google Analytics | 1.98× | Internet & Social Media |
| Emperor Entertainment Group | 2.81× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.47 |
| Travelling | THRILL | 1.3 |
| Social Media Usage | JOY | 1.21 |
| Career Orientation | POWER | 1.2 |
| Early Adopter Mentality | POWER | 1.18 |
| Luxury Orientation | PREMIUM | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.6% |
| Brazil | 21.8% |
| Germany | 5.9% |
See Daniel audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Daniel have in Germany?
Daniel has an estimated audience of 280,443 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Daniel fans?
30.4% of Daniel fans are female, 69.6% are male, with an average age of 29.7 years.
Which brands do Daniel fans like most?
Daniel fans show strongest brand affinity for The Diving Bell and the Butterfly (6428.57×), Oktay Kaynarca (17.75×), and Litter box (2.35×) over the country average.
Where do Daniel fans live in Germany?
Daniel fans in Germany are most concentrated in Nordrhein-Westfalen (reach 123,013), Bayern (reach 55,164), and Niedersachsen (reach 28,621). These three regions account for the largest share of the active audience.
What other brands do Daniel fans also like?
Beyond Daniel itself, the audience over-indexes on Oktay Kaynarca (17.75×), Litter box (2.35×), Gil Ofarim (1.96×), and Progressive rock (2.36×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Daniel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.