Rascasse Audience Intelligence

Deutsches Technikmuseum Audience in Germany

A data profile of the people who buy, follow and care about Deutsches Technikmuseum in Germany — modelled from more than twelve digital signal sources. Deutsches Technikmuseum has an estimated audience of 716,847 people in Germany.

#13among Museum in Germany#690among POI in Germany#105in Arts & Culture

The average Deutsches Technikmuseum fan in Germany is 38.8 years old, balanced, and lives primarily in Berlin.

The audience is concentrated in Berlin, Brandenburg, Nordrhein-Westfalen.

Top brand affinities include Tagesschau, Museum, Volunteering, with strongest over-indexing on Tagesschau (1.7× the country average).

Demographically, the Deutsches Technikmuseum audience skews balanced with an average age of 38.8, and over-indexes on personality traits such as Sustainability, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Deutsches Technikmuseum fan in Germany is balanced, around 38.8 years old, with strong Sustainability tendencies and a notable affinity for Tagesschau.

Category: Arts & Culture · Type: POI · Subtype: Museum

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Deutsches Technikmuseum profile in Germany.

Audience size
717K
in Germany
Gender
49.5%♀
50.5% male
Age
38.8
average years
Country rank
#8675
POI in Germany
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Deutsches Technikmuseum fans

49.5% are female, 50.5% are male, average age 38.8.

Fig. 02

Gender split

49.5%
Female
50.5%
Male
Demographic split for Deutsches Technikmuseum audience in Germany
MetricValue
Female49.5%
Male50.5%
Average age38.8
Estimated audience size716,847
Fig. 03

Age distribution

Ø 38.8
average years
Age distribution of the Deutsches Technikmuseum audience in Germany
Age bracketShare%
16-1921%
20-2919%
30-3920%
40-4921%
50+19%
Fig. 04

Worldwide distribution

92.3%

of the worldwide Deutsches Technikmuseum audience comes from Germany.

Worldwide audience distribution share by country for Deutsches Technikmuseum
CountryShare
Germany92.3%
United Kingdom0.9%
Poland0.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Deutsches Technikmuseum audience in Germany is strongest.

Fig. 05

Top regions by affinity

Deutsches Technikmuseum fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~300K10.88×
02Brandenburg~70K3.08×
03Saarland~5K0.54×
04Bremen~3K0.54×
05Sachsen-Anhalt~6K0.36×
06Mecklenburg-Vorpommern~5K0.36×
07Thüringen~6K0.33×
08Hamburg~4K0.27×
09Sachsen~9K0.26×
10Schleswig-Holstein~6K0.26×
11Rheinland-Pfalz~9K0.25×
12Niedersachsen~10K0.20×
13Hessen~9K0.17×
14Bayern~20K0.15×
15Baden-Württemberg~10K0.15×
16Nordrhein-Westfalen~20K0.14×
Fig. 06

Affinity by region

Affinity by region — Deutsches Technikmuseum, Germany
0.14×1.00×10.88×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Deutsches Technikmuseum audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Deutsches Technikmuseum audience
#·InterestCategoryAffinity×
01Robert RedfordMovies & TV2.28×
02Art museumArts & Culture2.10×
03MuseumArts & Culture1.98×
04VolunteeringPolitics & Society1.97×
05Black catPets & Animals1.83×
06French BulldogPets & Animals1.81×
07Siberian HuskyPets & Animals1.81×
08Art exhibitionArts & Culture1.81×
09Shih TzuPets & Animals1.79×
10British ShorthairPets & Animals1.79×
11BulldogPets & Animals1.77×
12CrochetHome & Garden1.76×
13BeaglePets & Animals1.74×
14Yorkshire TerrierPets & Animals1.74×
15TagesschauMovies & TV1.70×
16High schoolBusiness & Career1.70×
17Labrador RetrieverPets & Animals1.69×
18Contemporary artArts & Culture1.58×
19Musical instrumentMusic & Radio1.56×
20FocusNews1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Deutsches Technikmuseum audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Deutsches Technikmuseum audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE1.28×
Urban LifestyleOPEN1.28×
Community OrientationOPEN1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Deutsches Technikmuseum audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.96×
Sports ActivityPOWER0.98×
CreativityOPEN1.01×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Deutsches Technikmuseum have in Germany?

Deutsches Technikmuseum has an estimated audience of 716,847 people in Germany, concentrated in Berlin and Brandenburg.

02

What is the gender split and age of Deutsches Technikmuseum fans?

49.5% of Deutsches Technikmuseum fans are female, 50.5% are male, with an average age of 38.8 years.

03

Which brands do Deutsches Technikmuseum fans like most?

Deutsches Technikmuseum fans show strongest brand affinity for Tagesschau (1.7×), Museum (1.98×), and Volunteering (1.97×) over the country average.

04

Where do Deutsches Technikmuseum fans live in Germany?

Deutsches Technikmuseum fans in Germany are most concentrated in Berlin (reach ~300K), Brandenburg (reach ~70K), and Nordrhein-Westfalen (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Deutsches Technikmuseum fans also like?

Beyond Deutsches Technikmuseum itself, the audience over-indexes on Museum (1.98×), Volunteering (1.97×), Robert Redford (2.28×), and French Bulldog (1.81×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Museum audiences in Germany

See Deutsches Technikmuseum audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Deutsches Technikmuseum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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