Emergency department Audience in Germany
Emergency department has an estimated audience of 842,251 people in Germany. 55.1% are female, 44.9% are male, average age 40.4. Top regions: Hessen, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Jotex, Western Union, Cardiology, Real property, Neurology.
The average Emergency department fan in Germany is 40.4 years old, more female, and lives primarily in Hessen. The audience is concentrated in Hessen, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Jotex, Western Union, Cardiology, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the Emergency department audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Family Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Emergency department fans
| Metric | Value |
|---|---|
| Female | 55.1% |
| Male | 44.9% |
| Average age | 40.4 |
| Estimated audience size | 842,251 |
Audience persona
The typical Emergency department fan in Germany is more female, around 40.4 years old, with strong Family Orientation tendencies and a notable affinity for Jotex.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Hessen | 83,856 | 1.31× |
| Nordrhein-Westfalen | 41,974 | 0.23× |
| Baden-Württemberg | 32,966 | 0.29× |
| Bayern | 31,892 | 0.24× |
| Thüringen | 27,188 | 1.27× |
| Sachsen-Anhalt | 26,405 | 1.21× |
| Berlin | 25,812 | 0.69× |
| Rheinland-Pfalz | 25,262 | 0.6× |
| Niedersachsen | 25,075 | 0.31× |
| Brandenburg | 24,473 | 0.94× |
| Schleswig-Holstein | 23,439 | 0.78× |
| Mecklenburg-Vorpommern | 23,223 | 1.44× |
| Saarland | 23,086 | 2.23× |
| Bremen | 22,656 | 3.15× |
| Sachsen | 21,982 | 0.53× |
| Hamburg | 15,424 | 0.81× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jotex | 78.71× | Shopping |
| Western Union | 8.12× | Business & Career |
| Cardiology | 20.46× | Health |
| Real property | 6.63× | Home & Garden |
| Neurology | 12.44× | Business & Career |
| Oncology | 11.01× | Health |
| Tax deduction | 44.65× | Politics & Society |
| Preventive healthcare | 4.93× | Health |
| Pets | 1.74× | Pets & Animals |
| Tagesschau | 1.84× | Movies & TV |
| Health care | 2.83× | Business & Career |
| Aral AG | 2.09× | Cars & Mobility |
| Language education | 4.7× | Business & Career |
| Spiegel Online | 1.75× | News |
| Deichmann | 2.03× | Shopping |
| Westdeutscher Rundfunk | 2.88× | Movies & TV |
| Automobiles | 1.61× | Cars & Mobility |
| Medicine | 2.1× | Business & Career |
| Obi (store) | 1.63× | Shopping |
| Italo disco | 6.5× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.98 |
| Community Orientation | OPEN | 1.86 |
| Pet Ownership | JOY | 1.66 |
| LGBTQ+ Identity | OPEN | 1.59 |
| Convenience Orientation | PREMIUM | 1.49 |
| Individualism | JOY | 1.42 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.1% |
| Italy | 8.1% |
| United Kingdom | 5.3% |
See Emergency department audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Emergency department have in Germany?
Emergency department has an estimated audience of 842,251 people in Germany, concentrated in Hessen and Nordrhein-Westfalen.
What is the gender split and age of Emergency department fans?
55.1% of Emergency department fans are female, 44.9% are male, with an average age of 40.4 years.
Which brands do Emergency department fans like most?
Emergency department fans show strongest brand affinity for Jotex (78.71×), Western Union (8.12×), and Cardiology (20.46×) over the country average.
Where do Emergency department fans live in Germany?
Emergency department fans in Germany are most concentrated in Hessen (reach 83,856), Nordrhein-Westfalen (reach 41,974), and Baden-Württemberg (reach 32,966). These three regions account for the largest share of the active audience.
What other brands do Emergency department fans also like?
Beyond Emergency department itself, the audience over-indexes on Western Union (8.12×), Cardiology (20.46×), Real property (6.63×), and Neurology (12.44×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Emergency department. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.