Emergency department Audience in United States

Emergency department logo

Emergency department has an estimated audience of 6,648,118 people in United States. 70.3% are female, 29.7% are male, average age 43.4. Top regions: California, New Mexico, Michigan. Top brand affinities: Keene, New Hampshire, Mathcore, Google Home, Historic site, The Historian.

The average Emergency department fan in United States is 43.4 years old, more female, and lives primarily in California. The audience is concentrated in California, New Mexico, Michigan. Top brand affinities include Keene, New Hampshire, Mathcore, Google Home, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Emergency department audience skews more female with an average age of 43.4, and over-indexes on personality traits such as Quality Awareness, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Emergency department fans

Demographic split for Emergency department audience in United States
MetricValue
Female70.3%
Male29.7%
Average age43.4
Estimated audience size6,648,118

Audience persona

The typical Emergency department fan in United States is more female, around 43.4 years old, with strong Quality Awareness tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Emergency department in United States
RegionReachAffinity
California626,3070.86×
New Mexico420,69812.62×
Michigan402,5592.32×
New York390,3931.05×
Texas269,3970.47×
Illinois266,7661.2×
North Carolina264,7691.32×
Florida259,0550.58×
Virginia248,1061.53×
Ohio221,5861.08×
Pennsylvania186,5400.83×
Washington155,1961.16×
Connecticut152,0942.28×
New Jersey145,8720.86×
Massachusetts121,8050.93×
Minnesota121,1101.27×
Wisconsin115,7801.16×
Georgia106,9990.52×
Oregon99,7361.31×
Colorado96,0880.92×
Missouri94,7460.88×
Arizona94,1120.69×
Maryland92,9670.81×
Indiana78,1760.64×
South Carolina75,5970.76×
Kentucky74,4850.89×
Tennessee74,2520.56×
Alabama72,8250.78×
Kansas50,3720.96×
Louisiana47,0450.55×
Nevada41,3640.64×
Utah40,3160.68×
Oklahoma36,0450.49×
Iowa34,4570.63×
Arkansas26,8860.49×
Maine26,3511.11×
Mississippi23,6030.43×
Idaho20,8970.63×
New Hampshire20,1500.77×
Nebraska19,9030.6×
Washington, District of Columbia19,8040.99×
Hawaii18,9980.66×
Vermont17,8641.53×
West Virginia17,2110.56×
Rhode Island14,3270.68×
Delaware13,4400.73×
South Dakota12,5000.81×
Montana10,6370.58×
North Dakota7,4580.55×
Alaska6,9290.49×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Emergency department audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Mathcore18.06×Music & Radio
Google Home11.65×Technology & Electronics
Historic site4.74×Arts & Culture
The Historian16.48×Literature
Throne of Glass7.25×Literature
Pillow1.85×Home & Garden
Hibachi6.18×Food & Beverages
Israel1.64×Travel & Leisure
Eurail16.57×Cars & Mobility
Jingoism1.59×Politics & Society
Governor of Michigan5.43×Politics & Society
Fairy godmother5.29×Literature
Goop3.65×Internet & Social Media
JDSU2.02×Business & Career
Vocal harmony2.75×Music & Radio
Parral, Chihuahua9.05×Travel & Leisure
Wok3.79×Food & Beverages
Hipster5.45×Politics & Society
The Journey (1959 film)10.17×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Emergency department audience
TraitClusterScore
Quality AwarenessPREMIUM2.56
Career OrientationPOWER1.55
Family OrientationCONSERVATISM1.53
Need for SecurityCONSERVATISM1.44
Urban LifestyleOPEN1.35
Community OrientationOPEN1.22

Worldwide distribution

Worldwide audience distribution share by country for Emergency department
CountryShare
United States33.1%
Italy8.1%
United Kingdom5.3%

See Emergency department audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Emergency department have in United States?

Emergency department has an estimated audience of 6,648,118 people in United States, concentrated in California and New Mexico.

What is the gender split and age of Emergency department fans?

70.3% of Emergency department fans are female, 29.7% are male, with an average age of 43.4 years.

Which brands do Emergency department fans like most?

Emergency department fans show strongest brand affinity for Keene, New Hampshire (675×), Mathcore (18.06×), and Google Home (11.65×) over the country average.

Where do Emergency department fans live in United States?

Emergency department fans in United States are most concentrated in California (reach 626,307), New Mexico (reach 420,698), and Michigan (reach 402,559). These three regions account for the largest share of the active audience.

What other brands do Emergency department fans also like?

Beyond Emergency department itself, the audience over-indexes on Mathcore (18.06×), Google Home (11.65×), Historic site (4.74×), and The Historian (16.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Emergency department. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.