Rascasse Audience Intelligence

Enoteca Audience in Germany

A data profile of the people who buy, follow and care about Enoteca in Germany — modelled from more than twelve digital signal sources. Enoteca has an estimated audience of 232,067 people in Germany.

#260among Touchpoint in Germany#999in Food & Beverages

The average Enoteca fan in Germany is 32.2 years old, more female, and lives primarily in Bayern.

The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen.

Top brand affinities include Wine Lovers, Napa Valley Wine Country Tours, rose wine, with strongest over-indexing on Wine Lovers (65.42× the country average).

Demographically, the Enoteca audience skews more female with an average age of 32.2, and over-indexes on personality traits such as Indulgence, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Enoteca fan in Germany is more female, around 32.2 years old, with strong Indulgence tendencies and a notable affinity for Wine Lovers.

Category: Food & Beverages · Type: Touchpoint

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Enoteca profile in Germany.

Audience size
232K
in Germany
Gender
61.5%♀
38.5% male
Age
32.2
average years
Country rank
#20665
Touchpoint in Germany
Fig. 01

Search interest · 12-month trend

-46%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Enoteca fans

61.5% are female, 38.5% are male, average age 32.2.

Fig. 02

Gender split

61.5%
Female
38.5%
Male
Demographic split for Enoteca audience in Germany
MetricValue
Female61.5%
Male38.5%
Average age32.2
Estimated audience size232,067
Fig. 03

Age distribution

Ø 32.2
average years
Age distribution of the Enoteca audience in Germany
Age bracketShare%
16-1940%
20-2920%
30-3917%
40-4915%
50+8%
Fig. 04

Worldwide distribution

2.3%

of the worldwide Enoteca audience comes from Germany.

Worldwide audience distribution share by country for Enoteca
CountryShare
Italy45.6%
United States10.2%
Japan9.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Enoteca audience in Germany is strongest.

Fig. 05

Top regions by affinity

Enoteca fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~90K2.29×
02Baden-Württemberg~60K1.92×
03Saarland~4K1.50×
04Berlin~10K1.44×
05Hamburg~7K1.32×
06Hessen~20K1.31×
07Nordrhein-Westfalen~50K1.05×
08Bremen~2K0.90×
09Rheinland-Pfalz~10K0.89×
10Niedersachsen~20K0.87×
11Mecklenburg-Vorpommern~3K0.79×
12Sachsen-Anhalt~5K0.77×
13Thüringen~5K0.77×
14Brandenburg~5K0.74×
15Schleswig-Holstein~6K0.70×
16Sachsen~7K0.65×
Fig. 06

Affinity by region

Affinity by region — Enoteca, Germany
0.65×1.00×2.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Enoteca audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Enoteca audience
#·InterestCategoryAffinity×
01Australia's Got TalentMovies & TV216.28×
02Napa Valley Wine Country ToursTravel & Leisure198.43×
03Munster Rugby Supporters ClubSports108.91×
04Wine LoversFood & Beverages65.42×
05Wine Country (California)Travel & Leisure62.28×
06rose wineFood & Beverages61.82×
07Spanish wineFood & Beverages40.39×
08Italian wineFood & Beverages23.02×
09French wineFood & Beverages21.27×
10Loire ValleyTravel & Leisure20.00×
11Wine tasting descriptorsFood & Beverages17.82×
12VineyardFood & Beverages14.00×
13ProseccoFood & Beverages12.62×
14Wine cellarFood & Beverages12.40×
15GrapeFood & Beverages12.03×
16White wineFood & Beverages8.73×
17Sparkling wineFood & Beverages8.04×
18Red wineFood & Beverages7.40×
19ChampagneFood & Beverages7.36×
20WineryFood & Beverages6.97×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Enoteca audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Enoteca audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY3.58×
Risk AppetiteTHRILL1.85×
Luxury OrientationPREMIUM1.66×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Enoteca audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.85×
PatriotismCONSERVATISM0.92×
Social Media UsageJOY1.00×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Enoteca have in Germany?

Enoteca has an estimated audience of 232,067 people in Germany, concentrated in Bayern and Baden-Württemberg.

02

What is the gender split and age of Enoteca fans?

61.5% of Enoteca fans are female, 38.5% are male, with an average age of 32.2 years.

03

Which brands do Enoteca fans like most?

Enoteca fans show strongest brand affinity for Wine Lovers (65.42×), Napa Valley Wine Country Tours (198.43×), and rose wine (61.82×) over the country average.

04

Where do Enoteca fans live in Germany?

Enoteca fans in Germany are most concentrated in Bayern (reach ~90K), Baden-Württemberg (reach ~60K), and Nordrhein-Westfalen (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Enoteca fans also like?

Beyond Enoteca itself, the audience over-indexes on Napa Valley Wine Country Tours (198.43×), rose wine (61.82×), Australia's Got Talent (216.28×), and Munster Rugby Supporters Club (108.91×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Food & Beverages audiences in Germany

See Enoteca audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Enoteca. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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