Feierwerk Audience in Germany
Feierwerk has an estimated audience of 1,207,184 people in Germany. 51.0% are female, 49.0% are male, average age 39.1. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Tagesschau, RTL Television, Satire, Transfermarkt, Vacations.
The average Feierwerk fan in Germany is 39.1 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Tagesschau, RTL Television, Satire, with strongest over-indexing on Tagesschau (2.1× the country average). Demographically, the Feierwerk audience skews balanced with an average age of 39.1, and over-indexes on personality traits such as Tradition, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: POI · Subtype: Concert venue
Demographics of Feierwerk fans
| Metric | Value |
|---|---|
| Female | 51.0% |
| Male | 49.0% |
| Average age | 39.1 |
| Estimated audience size | 1,207,184 |
Audience persona
The typical Feierwerk fan in Germany is balanced, around 39.1 years old, with strong Tradition tendencies and a notable affinity for Tagesschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 343,593 | 1.77× |
| Nordrhein-Westfalen | 224,517 | 0.85× |
| Baden-Württemberg | 157,393 | 0.96× |
| Niedersachsen | 110,082 | 0.94× |
| Sachsen | 67,959 | 1.15× |
| Hessen | 61,550 | 0.67× |
| Rheinland-Pfalz | 48,297 | 0.8× |
| Brandenburg | 47,717 | 1.27× |
| Berlin | 44,303 | 0.82× |
| Schleswig-Holstein | 43,979 | 1.01× |
| Thüringen | 33,365 | 1.08× |
| Sachsen-Anhalt | 32,904 | 1.05× |
| Mecklenburg-Vorpommern | 31,305 | 1.36× |
| Hamburg | 24,091 | 0.88× |
| Saarland | 10,638 | 0.72× |
| Bremen | 6,857 | 0.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tagesschau | 2.1× | Movies & TV |
| RTL Television | 3× | Movies & TV |
| Satire | 3.9× | Literature |
| Transfermarkt | 2.39× | Sports |
| Vacations | 2.32× | Travel & Leisure |
| German television comedy | 4.53× | Movies & TV |
| Stuttgart | 2.51× | Travel & Leisure |
| Hygiene | 2.31× | Beauty & Wellness |
| North Rhine-Westphalia | 1.87× | Travel & Leisure |
| German language | 1.97× | Politics & Society |
| Hairstyle | 2.09× | Beauty & Wellness |
| Casino | 3.62× | Games |
| Radio broadcasting | 2.45× | Music & Radio |
| Vacation rental | 2.6× | Travel & Leisure |
| Self care | 2.09× | Health |
| Fachhochschule | 4.37× | Business & Career |
| ICloud | 2.92× | Technology & Electronics |
| Western Union | 2.38× | Business & Career |
| Westdeutscher Rundfunk | 2.13× | Movies & TV |
| Hundeurlaub | 4.72× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.21 |
| Indulgence | JOY | 1.15 |
| Sports Activity | POWER | 1.04 |
| Patriotism | CONSERVATISM | 1.03 |
| Travelling | THRILL | 1 |
| Sustainability | BALANCE | 0.98 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 75.3% |
| Austria | 9.3% |
| Switzerland | 9.2% |
See Feierwerk audiences in other countries
More Concert venue audiences in Germany
- Berlin (12,078,121)
- Marktplatz (6,533,799)
- Brandenburger Tor (6,404,974)
- Parkhaus (5,016,091)
- Uber Arena (4,455,309)
Frequently asked questions
How many fans does Feierwerk have in Germany?
Feierwerk has an estimated audience of 1,207,184 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Feierwerk fans?
51.0% of Feierwerk fans are female, 49.0% are male, with an average age of 39.1 years.
Which brands do Feierwerk fans like most?
Feierwerk fans show strongest brand affinity for Tagesschau (2.1×), RTL Television (3×), and Satire (3.9×) over the country average.
Where do Feierwerk fans live in Germany?
Feierwerk fans in Germany are most concentrated in Bayern (reach 343,593), Nordrhein-Westfalen (reach 224,517), and Baden-Württemberg (reach 157,393). These three regions account for the largest share of the active audience.
What other brands do Feierwerk fans also like?
Beyond Feierwerk itself, the audience over-indexes on RTL Television (3×), Satire (3.9×), Transfermarkt (2.39×), and Vacations (2.32×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Feierwerk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.