Rascasse Audience Intelligence

GLORY Kickboxing Target Market in Germany

A data profile of the people who buy, follow and care about GLORY Kickboxing in Germany — modelled from more than twelve digital signal sources. GLORY Kickboxing has an estimated audience of 256,872 people in Germany.

#28among Martial art in Germany#2458among Brand in Germany#1564in Sports

The average GLORY Kickboxing fan in Germany is 41.8 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include ONE Championship, Ultimate Fighting Championship, Solar energy, with strongest over-indexing on ONE Championship (15.12× the country average).

Demographically, the GLORY Kickboxing audience skews more male with an average age of 41.8, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical GLORY Kickboxing fan in Germany is more male, around 41.8 years old, with strong Spirituality tendencies and a notable affinity for ONE Championship.

Category: Sports · Type: Brand · Subtype: Martial art

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the GLORY Kickboxing profile in Germany.

Audience size
257K
in Germany
Gender
17.0%♀
83.0% male
Age
41.8
average years
Country rank
#19311
Brand in Germany
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of GLORY Kickboxing

17.0% are female, 83.0% are male, average age 41.8.

Fig. 02

Gender split

17.0%
Female
83.0%
Male
Demographic split for GLORY Kickboxing audience in Germany
MetricValue
Female17.0%
Male83.0%
Average age41.8
Estimated audience size256,872
Fig. 03

Age distribution

Ø 41.8
average years
Age distribution of the GLORY Kickboxing audience in Germany
Age bracketShare%
16-1910%
20-2918%
30-3925%
40-4927%
50+20%
Fig. 04

Worldwide distribution

6.5%

of the worldwide GLORY Kickboxing audience comes from Germany.

Worldwide audience distribution share by country for GLORY Kickboxing
CountryShare
United States29.7%
India14.6%
Japan9.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the GLORY Kickboxing audience in Germany is strongest.

Fig. 05

Top regions by affinity

GLORY Kickboxing customers by region in Germany
#RegionReachAffinity×
01Hessen~30K1.43×
02Nordrhein-Westfalen~70K1.26×
03Bremen~2K1.10×
04Berlin~10K1.09×
05Baden-Württemberg~40K1.06×
06Hamburg~6K1.03×
07Rheinland-Pfalz~10K1.00×
08Bayern~40K0.98×
09Niedersachsen~20K0.98×
10Schleswig-Holstein~9K0.98×
11Thüringen~6K0.95×
12Saarland~3K0.93×
13Sachsen~10K0.90×
14Brandenburg~7K0.88×
15Sachsen-Anhalt~6K0.86×
16Mecklenburg-Vorpommern~4K0.80×
Fig. 06

Affinity by region

Affinity by region — GLORY Kickboxing, Germany
0.80×1.00×1.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the GLORY Kickboxing audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for GLORY Kickboxing audience
#·InterestCategoryAffinity×
01ONE ChampionshipSports15.12×
02Organic chemistryBusiness & Career9.08×
03Jet skiSports8.69×
04Mike TysonSports7.90×
05Internet celebrityInternet & Social Media6.09×
06Dua LipaMusic & Radio5.29×
07Sandra BullockMovies & TV5.17×
08Ultimate Fighting ChampionshipSports4.59×
09Tom CruiseMovies & TV4.59×
10PGA TourSports3.98×
11Brad PittMovies & TV3.55×
12Solar energyHome & Garden3.08×
13TipicoGames2.74×
14ReligionBusiness & Career2.58×
15NFLSports2.54×
16PostbankBusiness & Career2.26×
17RedditInternet & Social Media2.25×
18Used carCars & Mobility2.17×
19SportschauSports2.13×
20AutoScout24Cars & Mobility1.88×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the GLORY Kickboxing audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by GLORY Kickboxing audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.19×
PatriotismCONSERVATISM1.82×
Convenience OrientationPREMIUM1.70×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by GLORY Kickboxing audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.30×
Family OrientationCONSERVATISM0.35×
MindfulnessBALANCE0.40×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is GLORY Kickboxing's target market in Germany?

GLORY Kickboxing's target market in Germany covers an estimated 256,872 people, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of GLORY Kickboxing customers?

17.0% of the GLORY Kickboxing audience are female, 83.0% are male, with an average age of 41.8 years.

03

Which brands do GLORY Kickboxing fans like most?

GLORY Kickboxing fans show strongest brand affinity for ONE Championship (15.12×), Ultimate Fighting Championship (4.59×), and Solar energy (3.08×) over the country average.

04

Where do GLORY Kickboxing fans live in Germany?

GLORY Kickboxing fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do GLORY Kickboxing fans also like?

Beyond GLORY Kickboxing itself, the audience over-indexes on Ultimate Fighting Championship (4.59×), Solar energy (3.08×), Internet celebrity (6.09×), and Religion (2.58×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Martial art audiences in Germany

See GLORY Kickboxing audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for GLORY Kickboxing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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