Rascasse Audience Intelligence

ONE Championship Audience in Germany

A data profile of the people who buy, follow and care about ONE Championship in Germany — modelled from more than twelve digital signal sources. ONE Championship has an estimated audience of 499,476 people in Germany.

#8among Martial art in Germany#149among Event in Germany#921in Sports

The average ONE Championship fan in Germany is 40.4 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Boxing ring, Magic (illusion), Wikipedia, with strongest over-indexing on Boxing ring (11.38× the country average).

Demographically, the ONE Championship audience skews more male with an average age of 40.4, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical ONE Championship fan in Germany is more male, around 40.4 years old, with strong Patriotism tendencies and a notable affinity for Boxing ring.

Category: Sports · Type: Event · Subtype: Martial art

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the ONE Championship profile in Germany.

Audience size
499K
in Germany
Gender
4.3%♀
95.7% male
Age
40.4
average years
Country rank
#11762
Event in Germany
Fig. 01

Search interest · 12-month trend

+64%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of ONE Championship fans

4.3% are female, 95.7% are male, average age 40.4.

Fig. 02

Gender split

4.3%
Female
95.7%
Male
Demographic split for ONE Championship audience in Germany
MetricValue
Female4.3%
Male95.7%
Average age40.4
Estimated audience size499,476
Fig. 03

Age distribution

Ø 40.4
average years
Age distribution of the ONE Championship audience in Germany
Age bracketShare%
16-199%
20-2922%
30-3928%
40-4926%
50+14%
Fig. 04

Worldwide distribution

3.0%

of the worldwide ONE Championship audience comes from Germany.

Worldwide audience distribution share by country for ONE Championship
CountryShare
United States17.1%
China10.1%
Philippines6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the ONE Championship audience in Germany is strongest.

Fig. 05

Top regions by affinity

ONE Championship fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~60K1.69×
02Hamburg~20K1.68×
03Berlin~30K1.52×
04Bremen~5K1.21×
05Baden-Württemberg~80K1.20×
06Nordrhein-Westfalen~100K1.15×
07Bayern~80K0.99×
08Schleswig-Holstein~20K0.95×
09Rheinland-Pfalz~20K0.91×
10Brandenburg~10K0.90×
11Saarland~5K0.84×
12Niedersachsen~40K0.80×
13Sachsen-Anhalt~10K0.77×
14Mecklenburg-Vorpommern~7K0.75×
15Thüringen~9K0.74×
16Sachsen~20K0.71×
Fig. 06

Affinity by region

Affinity by region — ONE Championship, Germany
0.71×1.00×1.69×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the ONE Championship audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for ONE Championship audience
#·InterestCategoryAffinity×
01GLORY KickboxingSports15.12×
02Blood sportMovies & TV13.43×
03Boxing ringSports11.38×
04Japanese television dramaMovies & TV9.77×
05Agricultural scienceBusiness & Career6.18×
06Self-defenseSports5.68×
07Wind turbineHome & Garden5.60×
08Drill bitHome & Garden5.33×
09Magic (illusion)Kids & Family4.73×
10Physical strengthSports4.60×
11BonsaiHome & Garden4.43×
12Internet televisionTechnology & Electronics3.89×
13Ultimate Fighting ChampionshipSports3.87×
14Mixed martial artsSports3.55×
15Digital televisionMovies & TV2.88×
16Solar energyHome & Garden2.35×
17ElectricityHome & Garden2.33×
18WikipediaInternet & Social Media2.25×
19AutoScout24Cars & Mobility1.96×
20SportschauSports1.86×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the ONE Championship audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by ONE Championship audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.71×
SpiritualityBALANCE1.79×
Risk AppetiteTHRILL1.33×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by ONE Championship audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.52×
SustainabilityBALANCE0.53×
IndividualismJOY0.60×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does ONE Championship have in Germany?

ONE Championship has an estimated audience of 499,476 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of ONE Championship fans?

4.3% of ONE Championship fans are female, 95.7% are male, with an average age of 40.4 years.

03

Which brands do ONE Championship fans like most?

ONE Championship fans show strongest brand affinity for Boxing ring (11.38×), Magic (illusion) (4.73×), and Wikipedia (2.25×) over the country average.

04

Where do ONE Championship fans live in Germany?

ONE Championship fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Baden-Württemberg (reach ~80K), and Bayern (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do ONE Championship fans also like?

Beyond ONE Championship itself, the audience over-indexes on Magic (illusion) (4.73×), Wikipedia (2.25×), Self-defense (5.68×), and Internet television (3.89×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Martial art audiences in Germany

See ONE Championship audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for ONE Championship. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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