Gut Basthorst Audience in Germany
Gut Basthorst has an estimated audience of 269,043 people in Germany. 58.0% are female, 42.0% are male, average age 41.3. Top regions: Schleswig-Holstein, Hamburg, Niedersachsen. Top brand affinities: Goes, Progressive rock, Stradivarius, KLIX (AM), Israel.
The average Gut Basthorst fan in Germany is 41.3 years old, more female, and lives primarily in Schleswig-Holstein. The audience is concentrated in Schleswig-Holstein, Hamburg, Niedersachsen. Top brand affinities include Goes, Progressive rock, Stradivarius, with strongest over-indexing on Goes (1.53× the country average). Demographically, the Gut Basthorst audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Travelling, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: POI
Demographics of Gut Basthorst fans
| Metric | Value |
|---|---|
| Female | 58.0% |
| Male | 42.0% |
| Average age | 41.3 |
| Estimated audience size | 269,043 |
Audience persona
The typical Gut Basthorst fan in Germany is more female, around 41.3 years old, with strong Travelling tendencies and a notable affinity for Goes.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Schleswig-Holstein | 56,193 | 5.82× |
| Hamburg | 30,292 | 4.98× |
| Niedersachsen | 29,855 | 1.14× |
| Mecklenburg-Vorpommern | 9,266 | 1.8× |
| Nordrhein-Westfalen | 8,842 | 0.15× |
| Bayern | 3,948 | 0.09× |
| Berlin | 3,735 | 0.31× |
| Hessen | 3,401 | 0.17× |
| Baden-Württemberg | 2,729 | 0.07× |
| Brandenburg | 2,565 | 0.31× |
| Bremen | 1,485 | 0.65× |
| Sachsen | 1,423 | 0.11× |
| Sachsen-Anhalt | 1,156 | 0.17× |
| Rheinland-Pfalz | 1,086 | 0.08× |
| Thüringen | 570 | 0.08× |
| Saarland | 239 | 0.07× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goes | 1.53× | Travel & Leisure |
| Progressive rock | 2.15× | Music & Radio |
| Stradivarius | 1.97× | Shopping |
| KLIX (AM) | 2.51× | Music & Radio |
| Israel | 1.55× | Travel & Leisure |
| Keeper (password manager) | 2.44× | Technology & Electronics |
| Home Delivery | 1.52× | Food & Beverages |
| Figure painting (hobby) | 2.18× | Arts & Culture |
| Earthling | 7.47× | Movies & TV |
| Kissin' Dynamite | 4.09× | Music & Radio |
| Volvo V60 | 2.25× | Cars & Mobility |
| Pantsuit | 3.05× | Fashion & Accessoires |
| Coworking | 1.81× | Business & Career |
| Glashütte | 1.91× | Travel & Leisure |
| Bounce (film) | 4.38× | Movies & TV |
| Steampunk | 1.66× | Fashion & Accessoires |
| Roger Federer | 1.55× | Sports |
| Square foot gardening | 4.87× | Home & Garden |
| Esra Erol | 2.13× | Movies & TV |
| Haruki Murakami | 3.34× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.67 |
| Sustainability | BALANCE | 1.55 |
| Indulgence | JOY | 1.46 |
| Sports Activity | POWER | 1.38 |
| Tradition | CONSERVATISM | 1.32 |
| Pet Ownership | JOY | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 97.0% |
| Denmark | 0.4% |
| Switzerland | 0.3% |
See Gut Basthorst audiences in other countries
More POI audiences in Germany
- Spa, Belgium (2,371,784)
- Indian Ocean (1,584,573)
- Reichstag building (1,432,500)
- Römer (1,354,443)
- Manhattan (1,176,261)
Frequently asked questions
How many fans does Gut Basthorst have in Germany?
Gut Basthorst has an estimated audience of 269,043 people in Germany, concentrated in Schleswig-Holstein and Hamburg.
What is the gender split and age of Gut Basthorst fans?
58.0% of Gut Basthorst fans are female, 42.0% are male, with an average age of 41.3 years.
Which brands do Gut Basthorst fans like most?
Gut Basthorst fans show strongest brand affinity for Goes (1.53×), Progressive rock (2.15×), and Stradivarius (1.97×) over the country average.
Where do Gut Basthorst fans live in Germany?
Gut Basthorst fans in Germany are most concentrated in Schleswig-Holstein (reach 56,193), Hamburg (reach 30,292), and Niedersachsen (reach 29,855). These three regions account for the largest share of the active audience.
What other brands do Gut Basthorst fans also like?
Beyond Gut Basthorst itself, the audience over-indexes on Progressive rock (2.15×), Stradivarius (1.97×), KLIX (AM) (2.51×), and Israel (1.55×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Gut Basthorst. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.