Rascasse Audience Intelligence

Halsey (singer) Audience in Germany

A data profile of the people who buy, follow and care about Halsey (singer) in Germany — modelled from more than twelve digital signal sources. Halsey (singer) has an estimated audience of 289,306 people in Germany.

The average Halsey (singer) fan in Germany is 23.1 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Dua Lipa, Ariana Grande, Taylor Swift, with strongest over-indexing on Dua Lipa (22.05× the country average).

Demographically, the Halsey (singer) audience skews more female with an average age of 23.1, and over-indexes on personality traits such as Sustainability, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Halsey (singer) fan in Germany is more female, around 23.1 years old, with strong Sustainability tendencies and a notable affinity for Dua Lipa.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Halsey (singer) profile in Germany.

Audience size
289K
in Germany
Gender
75.5%
24.5% male
Age
23.1
average years
Country rank
#17796
Person in Germany
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Halsey (singer) fans

75.5% are female, 24.5% are male, average age 23.1.

Fig. 02

Gender split

75.5%
Female
24.5%
Male
Demographic split for Halsey (singer) audience in Germany
MetricValue
Female75.5%
Male24.5%
Average age23.1
Estimated audience size289,306
Fig. 03

Age distribution

Ø 23.1
average years
Age distribution of the Halsey (singer) audience in Germany
Age bracketShare%
16-1968%
20-2922%
30-399%
40-490%
50+0%
Fig. 04

Worldwide distribution

4.7%

of the worldwide Halsey (singer) audience comes from Germany.

Worldwide audience distribution share by country for Halsey (singer)
CountryShare
United States49.2%
Canada5.2%
United Kingdom5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Halsey (singer) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Halsey (singer) fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.29×
02Hessen~30K1.24×
03Hamburg~7K1.19×
04Nordrhein-Westfalen~70K1.11×
05Bremen~3K1.09×
06Bayern~50K1.08×
07Rheinland-Pfalz~10K1.01×
08Baden-Württemberg~40K1.00×
09Niedersachsen~30K0.97×
10Schleswig-Holstein~9K0.93×
11Sachsen~10K0.91×
12Saarland~3K0.91×
13Brandenburg~7K0.85×
14Thüringen~6K0.84×
15Sachsen-Anhalt~6K0.81×
16Mecklenburg-Vorpommern~4K0.80×
Fig. 06

Affinity by region

Affinity by region — Halsey (singer), Germany
0.80×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Halsey (singer) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Halsey (singer) audience
#·InterestCategoryAffinity×
01Dua LipaMusic & Radio22.05×
02Twenty One PilotsMusic & Radio17.08×
03Charli XCXMusic & Radio10.70×
04Ariana GrandeMusic & Radio7.89×
05Imagine DragonsMusic & Radio7.40×
06Demi LovatoMusic & Radio7.28×
07Miley CyrusMusic & Radio6.27×
08Taylor SwiftMusic & Radio5.08×
09Ed SheeranMusic & Radio4.91×
10Harry StylesMusic & Radio4.66×
11Apple MusicMusic & Radio4.05×
12Millie Bobby BrownMovies & TV2.81×
13FinchMusic & Radio2.59×
14LivemusicMusic & Radio2.33×
15Art exhibitionArts & Culture2.26×
16UniqloShopping2.14×
17BatmanMovies & TV1.99×
18SupermanMovies & TV1.96×
19Harry PotterMovies & TV1.67×
20RyanairTravel & Leisure1.65×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Halsey (singer) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Halsey (singer) audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE1.84×
Urban LifestyleOPEN1.60×
Early Adopter MentalityPOWER1.58×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Halsey (singer) audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.38×
PatriotismCONSERVATISM0.53×
Price SensitivityPREMIUM0.53×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Halsey (singer) have in Germany?

Halsey (singer) has an estimated audience of 289,306 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Halsey (singer) fans?

75.5% of Halsey (singer) fans are female, 24.5% are male, with an average age of 23.1 years.

03

Which brands do Halsey (singer) fans like most?

Halsey (singer) fans show strongest brand affinity for Dua Lipa (22.05×), Ariana Grande (7.89×), and Taylor Swift (5.08×) over the country average.

04

Where do Halsey (singer) fans live in Germany?

Halsey (singer) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Halsey (singer) fans also like?

Beyond Halsey (singer) itself, the audience over-indexes on Ariana Grande (7.89×), Taylor Swift (5.08×), Miley Cyrus (6.27×), and Twenty One Pilots (17.08×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Halsey (singer). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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