Jaw Audience in Germany
Jaw has an estimated audience of 548,499 people in Germany. 56.5% are female, 43.5% are male, average age 43.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jotex, Satire, Tooth brushing, Mouthwash, Western Union.
The average Jaw fan in Germany is 43.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jotex, Satire, Tooth brushing, with strongest over-indexing on Jotex (78.71× the country average). Demographically, the Jaw audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Pet Ownership, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Artist
Demographics of Jaw fans
| Metric | Value |
|---|---|
| Female | 56.5% |
| Male | 43.5% |
| Average age | 43.1 |
| Estimated audience size | 548,499 |
Audience persona
The typical Jaw fan in Germany is more female, around 43.1 years old, with strong Pet Ownership tendencies and a notable affinity for Jotex.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 221,384 | 0.94× |
| Bayern | 199,066 | 1.15× |
| Baden-Württemberg | 156,402 | 1.07× |
| Niedersachsen | 108,112 | 1.03× |
| Hessen | 78,562 | 0.96× |
| Sachsen | 65,917 | 1.25× |
| Rheinland-Pfalz | 53,596 | 0.99× |
| Berlin | 53,148 | 1.11× |
| Brandenburg | 36,466 | 1.09× |
| Schleswig-Holstein | 30,602 | 0.79× |
| Thüringen | 27,589 | 1.01× |
| Sachsen-Anhalt | 26,505 | 0.95× |
| Hamburg | 25,835 | 1.06× |
| Mecklenburg-Vorpommern | 22,063 | 1.07× |
| Saarland | 10,454 | 0.79× |
| Bremen | 6,694 | 0.73× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jotex | 78.71× | Shopping |
| Satire | 8.49× | Literature |
| Tooth brushing | 14.29× | Health |
| Mouthwash | 16.5× | Health |
| Western Union | 6.47× | Business & Career |
| German television comedy | 8.61× | Movies & TV |
| Headphones | 7.12× | Technology & Electronics |
| Real property | 5.85× | Home & Garden |
| Toothpaste | 9.17× | Beauty & Wellness |
| Preventive healthcare | 5.8× | Health |
| McCafé | 9.66× | Food & Beverages |
| Pillow | 5.11× | Home & Garden |
| Country rap | 6.02× | Music & Radio |
| RTL Television | 3.34× | Movies & TV |
| Tagesschau | 1.95× | Movies & TV |
| Allgäu | 5.79× | Travel & Leisure |
| Toothbrush | 6.68× | Beauty & Wellness |
| Pets | 1.59× | Pets & Animals |
| Cartilage | 23.08× | Health |
| Automobiles | 1.62× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.62 |
| LGBTQ+ Identity | OPEN | 1.46 |
| Early Adopter Mentality | POWER | 1.37 |
| Healthy Lifestyle | BALANCE | 1.29 |
| Sustainability | BALANCE | 1.27 |
| Spirituality | BALANCE | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 40.3% |
| United Kingdom | 10.5% |
| Germany | 5.0% |
See Jaw audiences in other countries
More Artist audiences in Germany
- Leon Löwentraut (248,153)
- Georgia O'Keeffe (232,271)
- The Crow (227,461)
- Friedensreich Hundertwasser (225,456)
- Matt Bors (182,659)
Frequently asked questions
How many fans does Jaw have in Germany?
Jaw has an estimated audience of 548,499 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Jaw fans?
56.5% of Jaw fans are female, 43.5% are male, with an average age of 43.1 years.
Which brands do Jaw fans like most?
Jaw fans show strongest brand affinity for Jotex (78.71×), Satire (8.49×), and Tooth brushing (14.29×) over the country average.
Where do Jaw fans live in Germany?
Jaw fans in Germany are most concentrated in Nordrhein-Westfalen (reach 221,384), Bayern (reach 199,066), and Baden-Württemberg (reach 156,402). These three regions account for the largest share of the active audience.
What other brands do Jaw fans also like?
Beyond Jaw itself, the audience over-indexes on Satire (8.49×), Tooth brushing (14.29×), Mouthwash (16.5×), and Western Union (6.47×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Jaw. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.