Rascasse Audience Intelligence

Joint venture Audience in Germany

A data profile of the people who buy, follow and care about Joint venture in Germany — modelled from more than twelve digital signal sources. Joint venture has an estimated audience of 393,458 people in Germany.

#5324among Topic in Germany#999in Business & Career

The average Joint venture fan in Germany is 41.0 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include du, Religion, Spirituality, with strongest over-indexing on du (84.48× the country average).

Demographically, the Joint venture audience skews more male with an average age of 41.0, and over-indexes on personality traits such as Spirituality, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Joint venture fan in Germany is more male, around 41.0 years old, with strong Spirituality tendencies and a notable affinity for du.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Joint venture profile in Germany.

Audience size
393K
in Germany
Gender
42.7%♀
57.3% male
Age
41.0
average years
Country rank
#14197
Topic in Germany
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Joint venture fans

42.7% are female, 57.3% are male, average age 41.0.

Fig. 02

Gender split

42.7%
Female
57.3%
Male
Demographic split for Joint venture audience in Germany
MetricValue
Female42.7%
Male57.3%
Average age41.0
Estimated audience size393,458
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the Joint venture audience in Germany
Age bracketShare%
16-1912%
20-2921%
30-3923%
40-4923%
50+21%
Fig. 04

Worldwide distribution

3.3%

of the worldwide Joint venture audience comes from Germany.

Worldwide audience distribution share by country for Joint venture
CountryShare
United States22.4%
Vietnam8.6%
India6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Joint venture audience in Germany is strongest.

Fig. 05

Top regions by affinity

Joint venture fans by region: top regions in Germany
#RegionReachAffinity×
01Schleswig-Holstein~20K1.72×
02Hamburg~10K1.20×
03Hessen~40K1.17×
04Bayern~70K1.13×
05Baden-Württemberg~60K1.11×
06Nordrhein-Westfalen~90K1.07×
07Niedersachsen~40K1.05×
08Bremen~3K1.01×
09Berlin~20K0.99×
10Rheinland-Pfalz~20K0.97×
11Sachsen~20K0.95×
12Saarland~5K0.93×
13Thüringen~8K0.77×
14Sachsen-Anhalt~7K0.73×
15Brandenburg~9K0.72×
16Mecklenburg-Vorpommern~5K0.72×
Fig. 06

Affinity by region

Affinity by region — Joint venture, Germany
0.72×1.00×1.72×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Joint venture audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Joint venture audience
#·InterestCategoryAffinity×
01duTechnology & Electronics84.48×
02Cần ThơTravel & Leisure41.24×
03Pernod RicardFood & Beverages38.79×
04KiteSports24.80×
05SpiritualityHealth11.23×
06Atlantic OceanTravel & Leisure9.40×
07PigmentBeauty & Wellness9.16×
08ReligionBusiness & Career8.72×
09MindfulnessHealth8.38×
10Mediterranean SeaTravel & Leisure7.94×
11TeacherBusiness & Career7.92×
12ArtistMusic & Radio7.76×
13UniversePolitics & Society7.66×
14Image sensorTechnology & Electronics7.29×
15Social Democratic Party of GermanyPolitics & Society6.94×
16CognitionHealth6.89×
17EnvironmentalismPolitics & Society6.41×
18Junge FreiheitNews6.30×
19MeditationHealth6.18×
20Der SpiegelNews5.22×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Joint venture audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Joint venture audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.84×
MindfulnessBALANCE2.67×
Career OrientationPOWER2.19×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Joint venture audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.96×
Community OrientationOPEN0.97×
TraditionCONSERVATISM1.08×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Joint venture have in Germany?

Joint venture has an estimated audience of 393,458 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Joint venture fans?

42.7% of Joint venture fans are female, 57.3% are male, with an average age of 41.0 years.

03

Which brands do Joint venture fans like most?

Joint venture fans show strongest brand affinity for du (84.48×), Religion (8.72×), and Spirituality (11.23×) over the country average.

04

Where do Joint venture fans live in Germany?

Joint venture fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Joint venture fans also like?

Beyond Joint venture itself, the audience over-indexes on Religion (8.72×), Spirituality (11.23×), Teacher (7.92×), and Universe (7.66×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in Germany

See Joint venture audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Joint venture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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