Rascasse Audience Intelligence

Teacher Audience in Germany

A data profile of the people who buy, follow and care about Teacher in Germany — modelled from more than twelve digital signal sources. Teacher has an estimated audience of 5,461,507 people in Germany.

#578among Topic in Germany#112in Business & Career

The average Teacher fan in Germany is 39.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Tagesschau, Volunteering, Family, with strongest over-indexing on Tagesschau (2.14× the country average).

Demographically, the Teacher audience skews more female with an average age of 39.0, and over-indexes on personality traits such as Need for Security, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Teacher fan in Germany is more female, around 39.0 years old, with strong Need for Security tendencies and a notable affinity for Tagesschau.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Teacher profile in Germany.

Audience size
5.5M
in Germany
Gender
61.1%♀
38.9% male
Age
39.0
average years
Country rank
#923
Topic in Germany
Fig. 01

Search interest · 12-month trend

-31%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Teacher fans

61.1% are female, 38.9% are male, average age 39.0.

Fig. 02

Gender split

61.1%
Female
38.9%
Male
Demographic split for Teacher audience in Germany
MetricValue
Female61.1%
Male38.9%
Average age39.0
Estimated audience size5,461,507
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Teacher audience in Germany
Age bracketShare%
16-1918%
20-2919%
30-3924%
40-4925%
50+15%
Fig. 04

Worldwide distribution

2.3%

of the worldwide Teacher audience comes from Germany.

Worldwide audience distribution share by country for Teacher
CountryShare
United States19.8%
Brazil5.5%
Italy3.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Teacher audience in Germany is strongest.

Fig. 05

Top regions by affinity

Teacher fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~700K1.67×
02Berlin~300K1.08×
03Baden-Württemberg~800K1.03×
04Bremen~50K1.03×
05Nordrhein-Westfalen~1M1.00×
06Rheinland-Pfalz~300K1.00×
07Saarland~70K1.00×
08Bayern~900K0.98×
09Sachsen~300K0.98×
10Brandenburg~200K0.95×
11Niedersachsen~500K0.94×
12Thüringen~100K0.93×
13Hamburg~100K0.92×
14Sachsen-Anhalt~100K0.91×
15Schleswig-Holstein~200K0.88×
16Mecklenburg-Vorpommern~90K0.84×
Fig. 06

Affinity by region

Affinity by region — Teacher, Germany
0.84×1.00×1.67×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Teacher audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Teacher audience
#·InterestCategoryAffinity×
01JIRATechnology & Electronics7.92×
02Infineon TechnologiesTechnology & Electronics7.92×
03Joint ventureBusiness & Career7.92×
04VolunteeringPolitics & Society3.71×
05Real propertyHome & Garden2.85×
06Self-confidenceHealth2.60×
07FundraisingBusiness & Career2.59×
08Western UnionBusiness & Career2.57×
09TagesschauMovies & TV2.14×
10FocusNews2.04×
11KitchenHome & Garden1.79×
12TattoosFashion & Accessoires1.78×
13DessertsFood & Beverages1.78×
14NatureHome & Garden1.72×
15FamilyKids & Family1.71×
16VacationsTravel & Leisure1.68×
17TransfermarktSports1.65×
18EmailTechnology & Electronics1.62×
19Netto Marken-DiscountShopping1.52×
20PoliticsPolitics & Society1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Teacher audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Teacher audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.49×
MindfulnessBALANCE1.47×
Family OrientationCONSERVATISM1.33×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Teacher audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.81×
Price SensitivityPREMIUM0.87×
Sports ActivityPOWER0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Teacher have in Germany?

Teacher has an estimated audience of 5,461,507 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Teacher fans?

61.1% of Teacher fans are female, 38.9% are male, with an average age of 39.0 years.

03

Which brands do Teacher fans like most?

Teacher fans show strongest brand affinity for Tagesschau (2.14×), Volunteering (3.71×), and Family (1.71×) over the country average.

04

Where do Teacher fans live in Germany?

Teacher fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~1M), Bayern (reach ~900K), and Baden-Württemberg (reach ~800K). These three regions account for the largest share of the active audience.

05

What other brands do Teacher fans also like?

Beyond Teacher itself, the audience over-indexes on Volunteering (3.71×), Family (1.71×), Nature (1.72×), and Netto Marken-Discount (1.52×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in Germany

See Teacher audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Teacher. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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