Mediterranean Sea Audience in Germany
Mediterranean Sea has an estimated audience of 3,577,372 people in Germany. 48.5% are female, 51.5% are male, average age 39.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: FRITZ!Box, Netto Marken-Discount, Damascus, Egyptian Arabic, Turkey.
The average Mediterranean Sea fan in Germany is 39.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include FRITZ!Box, Netto Marken-Discount, Damascus, with strongest over-indexing on FRITZ!Box (2.1× the country average). Demographically, the Mediterranean Sea audience skews balanced with an average age of 39.5, and over-indexes on personality traits such as Design Affinity, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Mediterranean Sea fans
| Metric | Value |
|---|---|
| Female | 48.5% |
| Male | 51.5% |
| Average age | 39.5 |
| Estimated audience size | 3,577,372 |
Audience persona
The typical Mediterranean Sea fan in Germany is balanced, around 39.5 years old, with strong Design Affinity tendencies and a notable affinity for FRITZ!Box.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 804,851 | 1.03× |
| Bayern | 551,384 | 0.96× |
| Baden-Württemberg | 471,790 | 0.97× |
| Niedersachsen | 377,375 | 1.09× |
| Hessen | 255,738 | 0.94× |
| Sachsen | 192,557 | 1.1× |
| Berlin | 174,095 | 1.09× |
| Rheinland-Pfalz | 172,146 | 0.96× |
| Schleswig-Holstein | 127,678 | 0.99× |
| Brandenburg | 121,464 | 1.09× |
| Thüringen | 92,770 | 1.02× |
| Sachsen-Anhalt | 90,294 | 0.97× |
| Hamburg | 74,831 | 0.93× |
| Mecklenburg-Vorpommern | 70,309 | 1.03× |
| Saarland | 41,363 | 0.94× |
| Bremen | 27,492 | 0.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| FRITZ!Box | 2.1× | Technology & Electronics |
| Netto Marken-Discount | 1.56× | Shopping |
| Damascus | 3.8× | Travel & Leisure |
| Egyptian Arabic | 4.97× | Politics & Society |
| Turkey | 1.98× | Travel & Leisure |
| Aleppo | 4.06× | Travel & Leisure |
| Airbnb | 1.56× | Travel & Leisure |
| Beirut | 3.96× | Travel & Leisure |
| Ryanair | 1.65× | Travel & Leisure |
| AutoScout24 | 1.53× | Cars & Mobility |
| Benjamin Netanyahu | 4.55× | Politics & Society |
| Wikipedia | 1.52× | Internet & Social Media |
| Albania | 3.7× | Travel & Leisure |
| Syria | 2.62× | Travel & Leisure |
| Arabic pop music | 3.78× | Music & Radio |
| Postbank | 1.65× | Business & Career |
| TK Maxx | 1.51× | Shopping |
| Homs | 3.83× | Travel & Leisure |
| Kosovo | 3.02× | Travel & Leisure |
| Lufthansa | 1.6× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.33 |
| Spirituality | BALANCE | 1.28 |
| Indulgence | JOY | 1.28 |
| Travelling | THRILL | 1.27 |
| Sports Activity | POWER | 1.24 |
| Early Adopter Mentality | POWER | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 19.5% |
| United States | 11.5% |
| Spain | 5.7% |
See Mediterranean Sea audiences in other countries
More Region audiences in Germany
- North Rhine-Westphalia (12,537,146)
- Bavaria (11,233,911)
- Baden-Württemberg (9,848,271)
- Rhine (9,303,980)
- Lower Saxony (6,360,906)
Frequently asked questions
How many fans does Mediterranean Sea have in Germany?
Mediterranean Sea has an estimated audience of 3,577,372 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Mediterranean Sea fans?
48.5% of Mediterranean Sea fans are female, 51.5% are male, with an average age of 39.5 years.
Which brands do Mediterranean Sea fans like most?
Mediterranean Sea fans show strongest brand affinity for FRITZ!Box (2.1×), Netto Marken-Discount (1.56×), and Damascus (3.8×) over the country average.
Where do Mediterranean Sea fans live in Germany?
Mediterranean Sea fans in Germany are most concentrated in Nordrhein-Westfalen (reach 804,851), Bayern (reach 551,384), and Baden-Württemberg (reach 471,790). These three regions account for the largest share of the active audience.
What other brands do Mediterranean Sea fans also like?
Beyond Mediterranean Sea itself, the audience over-indexes on Netto Marken-Discount (1.56×), Damascus (3.8×), Egyptian Arabic (4.97×), and Turkey (1.98×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Mediterranean Sea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.