Rascasse Audience Intelligence

Landline Audience in Germany

A data profile of the people who buy, follow and care about Landline in Germany — modelled from more than twelve digital signal sources. Landline has an estimated audience of 768,613 people in Germany.

#38among Video game in Germany#3683among Topic in Germany#387in Technology & Electronics

The average Landline fan in Germany is 39.6 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Klarmobil, Cellular network, Lycamobile, with strongest over-indexing on Klarmobil (19.17× the country average).

Demographically, the Landline audience skews more male with an average age of 39.6, and over-indexes on personality traits such as Need for Security, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Landline fan in Germany is more male, around 39.6 years old, with strong Need for Security tendencies and a notable affinity for Klarmobil.

Category: Technology & Electronics · Type: Topic · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Landline profile in Germany.

Audience size
769K
in Germany
Gender
34.9%♀
65.1% male
Age
39.6
average years
Country rank
#8176
Topic in Germany
Fig. 01

Search interest · 12-month trend

-31%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Landline fans

34.9% are female, 65.1% are male, average age 39.6.

Fig. 02

Gender split

34.9%
Female
65.1%
Male
Demographic split for Landline audience in Germany
MetricValue
Female34.9%
Male65.1%
Average age39.6
Estimated audience size768,613
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Landline audience in Germany
Age bracketShare%
16-1919%
20-2916%
30-3924%
40-4922%
50+19%
Fig. 04

Worldwide distribution

5.3%

of the worldwide Landline audience comes from Germany.

Worldwide audience distribution share by country for Landline
CountryShare
United States8.8%
Saudi Arabia8.0%
Philippines6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Landline audience in Germany is strongest.

Fig. 05

Top regions by affinity

Landline fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~30K1.39×
02Thüringen~20K1.19×
03Nordrhein-Westfalen~200K1.11×
04Sachsen~40K1.07×
05Brandenburg~30K1.06×
06Rheinland-Pfalz~40K1.03×
07Bayern~100K0.97×
08Hessen~60K0.97×
09Berlin~30K0.96×
10Hamburg~20K0.95×
11Baden-Württemberg~100K0.94×
12Niedersachsen~70K0.94×
13Saarland~9K0.94×
14Bremen~6K0.94×
15Mecklenburg-Vorpommern~10K0.93×
16Schleswig-Holstein~20K0.87×
Fig. 06

Affinity by region

Affinity by region — Landline, Germany
0.87×1.00×1.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Landline audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Landline audience
#·InterestCategoryAffinity×
01ModemTechnology & Electronics43.54×
02Cellular networkTechnology & Electronics42.50×
03WIND (Italy)Technology & Electronics37.73×
044GTechnology & Electronics27.96×
05KlarmobilTechnology & Electronics19.17×
06TP-LinkTechnology & Electronics19.06×
07BroadbandTechnology & Electronics18.91×
08Optical fiberTechnology & Electronics17.77×
09LycamobileTechnology & Electronics15.93×
10TelefónicaTechnology & Electronics11.04×
11Internet accessTechnology & Electronics8.21×
12CongstarTechnology & Electronics7.52×
13Black FridayShopping7.09×
14StarlinkTechnology & Electronics6.29×
15FRITZ!BoxTechnology & Electronics5.13×
16SunExpressTravel & Leisure4.46×
17GmailInternet & Social Media3.65×
18TelecommunicationTechnology & Electronics2.95×
19CommerzbankBusiness & Career2.66×
20WikipediaInternet & Social Media2.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Landline audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Landline audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM2.12×
Career OrientationPOWER2.00×
PatriotismCONSERVATISM1.92×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Landline audience · Rather not
TraitClusterDeviationScore
IndulgenceJOY0.92×
Quality AwarenessPREMIUM0.93×
TravellingTHRILL1.07×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Landline have in Germany?

Landline has an estimated audience of 768,613 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Landline fans?

34.9% of Landline fans are female, 65.1% are male, with an average age of 39.6 years.

03

Which brands do Landline fans like most?

Landline fans show strongest brand affinity for Klarmobil (19.17×), Cellular network (42.5×), and Lycamobile (15.93×) over the country average.

04

Where do Landline fans live in Germany?

Landline fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Landline fans also like?

Beyond Landline itself, the audience over-indexes on Cellular network (42.5×), Lycamobile (15.93×), FRITZ!Box (5.13×), and WIND (Italy) (37.73×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Video game audiences in Germany

See Landline audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Landline. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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