Literary criticism Audience in Germany

Literary criticism has an estimated audience of 586,613 people in Germany. 69.6% are female, 30.4% are male, average age 45.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Tagesschau, Thalia, Bild, Spiegel Online, Let's Dance (German TV series).
The average Literary criticism fan in Germany is 45.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Tagesschau, Thalia, Bild, with strongest over-indexing on Tagesschau (2.67× the country average). Demographically, the Literary criticism audience skews more female with an average age of 45.3, and over-indexes on personality traits such as LGBTQ+ Identity, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Literature · Type: Topic
Demographics of Literary criticism fans
| Metric | Value |
|---|---|
| Female | 69.6% |
| Male | 30.4% |
| Average age | 45.3 |
| Estimated audience size | 586,613 |
Audience persona
The typical Literary criticism fan in Germany is more female, around 45.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Tagesschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 105,935 | 0.83× |
| Bayern | 88,526 | 0.94× |
| Baden-Württemberg | 78,770 | 0.98× |
| Niedersachsen | 51,458 | 0.9× |
| Hessen | 36,632 | 0.82× |
| Berlin | 29,758 | 1.13× |
| Schleswig-Holstein | 29,005 | 1.38× |
| Sachsen | 23,575 | 0.82× |
| Brandenburg | 21,326 | 1.17× |
| Rheinland-Pfalz | 21,167 | 0.72× |
| Bremen | 12,149 | 2.42× |
| Sachsen-Anhalt | 11,799 | 0.78× |
| Thüringen | 11,238 | 0.75× |
| Hamburg | 10,657 | 0.8× |
| Mecklenburg-Vorpommern | 8,562 | 0.76× |
| Saarland | 5,674 | 0.79× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tagesschau | 2.67× | Movies & TV |
| Thalia | 5.99× | Shopping |
| Bild | 2.19× | News |
| Spiegel Online | 2.38× | News |
| Let's Dance (German TV series) | 3.09× | Movies & TV |
| Roland Kaiser | 3.26× | Music & Radio |
| In aller Freundschaft | 4.22× | Movies & TV |
| Wetter.com | 2.32× | Home & Garden |
| Storm of Love | 3.66× | Movies & TV |
| Soul | 4.17× | Health |
| Pets | 1.71× | Pets & Animals |
| BUNTE.de | 3.99× | Internet & Social Media |
| 1.71× | Internet & Social Media | |
| Wellness (alternative medicine) | 2.99× | Health |
| Gala | 2.17× | News |
| Animal | 2.1× | Pets & Animals |
| Obi (store) | 1.9× | Shopping |
| GMX Mail | 3.33× | Internet & Social Media |
| REWE | 1.9× | Shopping |
| Schlager music | 2.72× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.98 |
| Mindfulness | BALANCE | 1.89 |
| Sustainability | BALANCE | 1.75 |
| Pet Ownership | JOY | 1.74 |
| Healthy Lifestyle | BALANCE | 1.71 |
| Individualism | JOY | 1.69 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 45.5% |
| Italy | 8.3% |
| United Kingdom | 7.0% |
See Literary criticism audiences in other countries
More Literature audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Literary criticism have in Germany?
Literary criticism has an estimated audience of 586,613 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Literary criticism fans?
69.6% of Literary criticism fans are female, 30.4% are male, with an average age of 45.3 years.
Which brands do Literary criticism fans like most?
Literary criticism fans show strongest brand affinity for Tagesschau (2.67×), Thalia (5.99×), and Bild (2.19×) over the country average.
Where do Literary criticism fans live in Germany?
Literary criticism fans in Germany are most concentrated in Nordrhein-Westfalen (reach 105,935), Bayern (reach 88,526), and Baden-Württemberg (reach 78,770). These three regions account for the largest share of the active audience.
What other brands do Literary criticism fans also like?
Beyond Literary criticism itself, the audience over-indexes on Thalia (5.99×), Bild (2.19×), Spiegel Online (2.38×), and Let's Dance (German TV series) (3.09×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Literary criticism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.