A data profile of the people who buy, follow and care about Literary criticism in Germany — modelled from more than twelve digital signal sources. Literary criticism has an estimated audience of 586,613 people in Germany.
The average Literary criticism fan in Germany is 45.3 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Tagesschau, Thalia, Bild, with strongest over-indexing on Tagesschau (2.67× the country average).
Demographically, the Literary criticism audience skews more female with an average age of 45.3, and over-indexes on personality traits such as Mindfulness, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Literary criticism fan in Germany is more female, around 45.3 years old, with strong Mindfulness tendencies and a notable affinity for Tagesschau.
The key figures that characterise the Literary criticism profile in Germany.
69.6% are female, 30.4% are male, average age 45.3.
| Metric | Value |
|---|---|
| Female | 69.6% |
| Male | 30.4% |
| Average age | 45.3 |
| Estimated audience size | 586,613 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 11% | |
| 30-39 | 20% | |
| 40-49 | 30% | |
| 50+ | 31% |
of the worldwide Literary criticism audience comes from Germany.
| Country | Share |
|---|---|
| United States | 45.5% |
| Italy | 8.3% |
| United Kingdom | 7.0% |
Where the Literary criticism audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | ~7K | 1.49× | |
| 02 | Thüringen | ~20K | 1.29× | |
| 03 | Schleswig-Holstein | ~20K | 1.17× | |
| 04 | Berlin | ~30K | 1.03× | |
| 05 | Brandenburg | ~20K | 1.02× | |
| 06 | Hamburg | ~10K | 1.01× | |
| 07 | Saarland | ~7K | 0.97× | |
| 08 | Sachsen-Anhalt | ~10K | 0.96× | |
| 09 | Nordrhein-Westfalen | ~100K | 0.95× | |
| 10 | Baden-Württemberg | ~70K | 0.93× | |
| 11 | Mecklenburg-Vorpommern | ~10K | 0.92× | |
| 12 | Niedersachsen | ~50K | 0.91× | |
| 13 | Rheinland-Pfalz | ~30K | 0.90× | |
| 14 | Bayern | ~80K | 0.89× | |
| 15 | Sachsen | ~30K | 0.88× | |
| 16 | Hessen | ~40K | 0.83× |
The strongest cross-interests of the Literary criticism audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Thalia | Shopping | 5.99× | ||
| 02 | In aller Freundschaft | Movies & TV | 4.22× | ||
| 03 | Soul | Health | 4.17× | ||
| 04 | BUNTE.de | Internet & Social Media | 3.99× | ||
| 05 | Storm of Love | Movies & TV | 3.66× | ||
| 06 | GMX Mail | Internet & Social Media | 3.33× | ||
| 07 | Roland Kaiser | Music & Radio | 3.26× | ||
| 08 | Let's Dance (German TV series) | Movies & TV | 3.09× | ||
| 09 | Wellness (alternative medicine) | Health | 2.99× | ||
| 10 | Schlager music | Music & Radio | 2.72× | ||
| 11 | Tagesschau | Movies & TV | 2.67× | ||
| 12 | Self-love | Health | 2.55× | ||
| 13 | ZDF | Movies & TV | 2.36× | ||
| 14 | Bild | News | 2.19× | ||
| 15 | Animal | Pets & Animals | 2.10× | ||
| 16 | Obi (store) | Shopping | 1.90× | ||
| 17 | REWE | Shopping | 1.90× | ||
| 18 | Pets | Pets & Animals | 1.71× | ||
| 19 | Internet & Social Media | 1.71× | |||
| 20 | Politics and social issues | Politics & Society | 1.62× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 2.76× | |
| Spirituality | BALANCE | 2.44× | |
| Indulgence | JOY | 1.80× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 1.02× | |
| Luxury Orientation | PREMIUM | 1.06× | |
| Urban Lifestyle | OPEN | 1.12× |
Literary criticism has an estimated audience of 586,613 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
69.6% of Literary criticism fans are female, 30.4% are male, with an average age of 45.3 years.
Literary criticism fans show strongest brand affinity for Tagesschau (2.67×), Thalia (5.99×), and Bild (2.19×) over the country average.
Literary criticism fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Literary criticism itself, the audience over-indexes on Thalia (5.99×), Bild (2.19×), In aller Freundschaft (4.22×), and Roland Kaiser (3.26×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Literary criticism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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