Rascasse Audience Intelligence

Literary criticism Audience in Germany

A data profile of the people who buy, follow and care about Literary criticism in Germany — modelled from more than twelve digital signal sources. Literary criticism has an estimated audience of 586,613 people in Germany.

The average Literary criticism fan in Germany is 45.3 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Tagesschau, Thalia, Bild, with strongest over-indexing on Tagesschau (2.67× the country average).

Demographically, the Literary criticism audience skews more female with an average age of 45.3, and over-indexes on personality traits such as Mindfulness, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Literary criticism fan in Germany is more female, around 45.3 years old, with strong Mindfulness tendencies and a notable affinity for Tagesschau.

Category: Literature · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Literary criticism profile in Germany.

Audience size
587K
in Germany
Gender
69.6%
30.4% male
Age
45.3
average years
Country rank
#10306
Topic in Germany
Fig. 01

Search interest · 12-month trend

+20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Literary criticism fans

69.6% are female, 30.4% are male, average age 45.3.

Fig. 02

Gender split

69.6%
Female
30.4%
Male
Demographic split for Literary criticism audience in Germany
MetricValue
Female69.6%
Male30.4%
Average age45.3
Estimated audience size586,613
Fig. 03

Age distribution

Ø 45.3
average years
Age distribution of the Literary criticism audience in Germany
Age bracketShare%
16-198%
20-2911%
30-3920%
40-4930%
50+31%
Fig. 04

Worldwide distribution

6.5%

of the worldwide Literary criticism audience comes from Germany.

Worldwide audience distribution share by country for Literary criticism
CountryShare
United States45.5%
Italy8.3%
United Kingdom7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Literary criticism audience in Germany is strongest.

Fig. 05

Top regions by affinity

Literary criticism fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~7K1.49×
02Thüringen~20K1.29×
03Schleswig-Holstein~20K1.17×
04Berlin~30K1.03×
05Brandenburg~20K1.02×
06Hamburg~10K1.01×
07Saarland~7K0.97×
08Sachsen-Anhalt~10K0.96×
09Nordrhein-Westfalen~100K0.95×
10Baden-Württemberg~70K0.93×
11Mecklenburg-Vorpommern~10K0.92×
12Niedersachsen~50K0.91×
13Rheinland-Pfalz~30K0.90×
14Bayern~80K0.89×
15Sachsen~30K0.88×
16Hessen~40K0.83×
Fig. 06

Affinity by region

Affinity by region — Literary criticism, Germany
0.83×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Literary criticism audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Literary criticism audience
#·InterestCategoryAffinity×
01ThaliaShopping5.99×
02In aller FreundschaftMovies & TV4.22×
03SoulHealth4.17×
04BUNTE.deInternet & Social Media3.99×
05Storm of LoveMovies & TV3.66×
06GMX MailInternet & Social Media3.33×
07Roland KaiserMusic & Radio3.26×
08Let's Dance (German TV series)Movies & TV3.09×
09Wellness (alternative medicine)Health2.99×
10Schlager musicMusic & Radio2.72×
11TagesschauMovies & TV2.67×
12Self-loveHealth2.55×
13ZDFMovies & TV2.36×
14BildNews2.19×
15AnimalPets & Animals2.10×
16Obi (store)Shopping1.90×
17REWEShopping1.90×
18PetsPets & Animals1.71×
19InstagramInternet & Social Media1.71×
20Politics and social issuesPolitics & Society1.62×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Literary criticism audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Literary criticism audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE2.76×
SpiritualityBALANCE2.44×
IndulgenceJOY1.80×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Literary criticism audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL1.02×
Luxury OrientationPREMIUM1.06×
Urban LifestyleOPEN1.12×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Literary criticism have in Germany?

Literary criticism has an estimated audience of 586,613 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Literary criticism fans?

69.6% of Literary criticism fans are female, 30.4% are male, with an average age of 45.3 years.

03

Which brands do Literary criticism fans like most?

Literary criticism fans show strongest brand affinity for Tagesschau (2.67×), Thalia (5.99×), and Bild (2.19×) over the country average.

04

Where do Literary criticism fans live in Germany?

Literary criticism fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Literary criticism fans also like?

Beyond Literary criticism itself, the audience over-indexes on Thalia (5.99×), Bild (2.19×), In aller Freundschaft (4.22×), and Roland Kaiser (3.26×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Literary criticism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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