Literary criticism Audience in Germany

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Literary criticism has an estimated audience of 586,613 people in Germany. 69.6% are female, 30.4% are male, average age 45.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Tagesschau, Thalia, Bild, Spiegel Online, Let's Dance (German TV series).

The average Literary criticism fan in Germany is 45.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Tagesschau, Thalia, Bild, with strongest over-indexing on Tagesschau (2.67× the country average). Demographically, the Literary criticism audience skews more female with an average age of 45.3, and over-indexes on personality traits such as LGBTQ+ Identity, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Literature · Type: Topic

Demographics of Literary criticism fans

Demographic split for Literary criticism audience in Germany
MetricValue
Female69.6%
Male30.4%
Average age45.3
Estimated audience size586,613

Audience persona

The typical Literary criticism fan in Germany is more female, around 45.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Tagesschau.

Top regions in Germany

Top regions ranked by reach for Literary criticism in Germany
RegionReachAffinity
Nordrhein-Westfalen105,9350.83×
Bayern88,5260.94×
Baden-Württemberg78,7700.98×
Niedersachsen51,4580.9×
Hessen36,6320.82×
Berlin29,7581.13×
Schleswig-Holstein29,0051.38×
Sachsen23,5750.82×
Brandenburg21,3261.17×
Rheinland-Pfalz21,1670.72×
Bremen12,1492.42×
Sachsen-Anhalt11,7990.78×
Thüringen11,2380.75×
Hamburg10,6570.8×
Mecklenburg-Vorpommern8,5620.76×
Saarland5,6740.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Literary criticism audience
BrandAffinityCategory
Tagesschau2.67×Movies & TV
Thalia5.99×Shopping
Bild2.19×News
Spiegel Online2.38×News
Let's Dance (German TV series)3.09×Movies & TV
Roland Kaiser3.26×Music & Radio
In aller Freundschaft4.22×Movies & TV
Wetter.com2.32×Home & Garden
Storm of Love3.66×Movies & TV
Soul4.17×Health
Pets1.71×Pets & Animals
BUNTE.de3.99×Internet & Social Media
Instagram1.71×Internet & Social Media
Wellness (alternative medicine)2.99×Health
Gala2.17×News
Animal2.1×Pets & Animals
Obi (store)1.9×Shopping
GMX Mail3.33×Internet & Social Media
REWE1.9×Shopping
Schlager music2.72×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Literary criticism audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.98
MindfulnessBALANCE1.89
SustainabilityBALANCE1.75
Pet OwnershipJOY1.74
Healthy LifestyleBALANCE1.71
IndividualismJOY1.69

Worldwide distribution

Worldwide audience distribution share by country for Literary criticism
CountryShare
United States45.5%
Italy8.3%
United Kingdom7.0%

See Literary criticism audiences in other countries

More Literature audiences in Germany

Frequently asked questions

How many fans does Literary criticism have in Germany?

Literary criticism has an estimated audience of 586,613 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Literary criticism fans?

69.6% of Literary criticism fans are female, 30.4% are male, with an average age of 45.3 years.

Which brands do Literary criticism fans like most?

Literary criticism fans show strongest brand affinity for Tagesschau (2.67×), Thalia (5.99×), and Bild (2.19×) over the country average.

Where do Literary criticism fans live in Germany?

Literary criticism fans in Germany are most concentrated in Nordrhein-Westfalen (reach 105,935), Bayern (reach 88,526), and Baden-Württemberg (reach 78,770). These three regions account for the largest share of the active audience.

What other brands do Literary criticism fans also like?

Beyond Literary criticism itself, the audience over-indexes on Thalia (5.99×), Bild (2.19×), Spiegel Online (2.38×), and Let's Dance (German TV series) (3.09×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Literary criticism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.