Louisiana Audience in Germany
Louisiana has an estimated audience of 329,079 people in Germany. 48.4% are female, 51.6% are male, average age 41.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Descendants (2015 film), Satire, Cora (hypermarket), Whirlpool Corporation, Jamie Lee Curtis.
The average Louisiana fan in Germany is 41.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Descendants (2015 film), Satire, Cora (hypermarket), with strongest over-indexing on Descendants (2015 film) (29.76× the country average). Demographically, the Louisiana audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as Tradition, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Louisiana fans
| Metric | Value |
|---|---|
| Female | 48.4% |
| Male | 51.6% |
| Average age | 41.7 |
| Estimated audience size | 329,079 |
Audience persona
The typical Louisiana fan in Germany is balanced, around 41.7 years old, with strong Tradition tendencies and a notable affinity for Descendants (2015 film).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 94,777 | 1.32× |
| Bayern | 53,150 | 1× |
| Baden-Württemberg | 42,572 | 0.95× |
| Niedersachsen | 28,788 | 0.9× |
| Hessen | 28,478 | 1.14× |
| Rheinland-Pfalz | 17,263 | 1.05× |
| Berlin | 15,790 | 1.07× |
| Sachsen | 14,321 | 0.89× |
| Schleswig-Holstein | 12,438 | 1.05× |
| Hamburg | 11,304 | 1.52× |
| Brandenburg | 8,114 | 0.79× |
| Thüringen | 8,110 | 0.97× |
| Sachsen-Anhalt | 5,413 | 0.63× |
| Mecklenburg-Vorpommern | 4,962 | 0.79× |
| Saarland | 3,673 | 0.91× |
| Bremen | 2,867 | 1.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Descendants (2015 film) | 29.76× | Movies & TV |
| Satire | 6.38× | Literature |
| Cora (hypermarket) | 33.02× | Shopping |
| Whirlpool Corporation | 11.7× | Home & Garden |
| Jamie Lee Curtis | 8.75× | Movies & TV |
| Blue Bloods (TV series) | 15.03× | Movies & TV |
| Canada | 3.44× | Travel & Leisure |
| German television comedy | 5.94× | Movies & TV |
| Thin Lizzy | 23.99× | Music & Radio |
| Pets | 1.78× | Pets & Animals |
| Emily Blunt | 6.76× | Movies & TV |
| Country rap | 5.27× | Music & Radio |
| Tagesschau | 1.74× | Movies & TV |
| CNN | 5.84× | Movies & TV |
| Fallout (series) | 9.63× | Games |
| Brewing | 4.38× | Food & Beverages |
| Western Union | 3.34× | Business & Career |
| Hygiene | 2.65× | Beauty & Wellness |
| Allgäu | 4.76× | Travel & Leisure |
| Automobiles | 1.68× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.74 |
| Extroversion | THRILL | 1.68 |
| Spirituality | BALANCE | 1.5 |
| Pet Ownership | JOY | 1.47 |
| Community Orientation | OPEN | 1.46 |
| Travelling | THRILL | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 77.5% |
| Canada | 2.1% |
| France | 2.1% |
See Louisiana audiences in other countries
More Region audiences in Germany
- North Rhine-Westphalia (12,537,146)
- Bavaria (11,233,911)
- Baden-Württemberg (9,848,271)
- Rhine (9,303,980)
- Lower Saxony (6,360,906)
Frequently asked questions
How many fans does Louisiana have in Germany?
Louisiana has an estimated audience of 329,079 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Louisiana fans?
48.4% of Louisiana fans are female, 51.6% are male, with an average age of 41.7 years.
Which brands do Louisiana fans like most?
Louisiana fans show strongest brand affinity for Descendants (2015 film) (29.76×), Satire (6.38×), and Cora (hypermarket) (33.02×) over the country average.
Where do Louisiana fans live in Germany?
Louisiana fans in Germany are most concentrated in Nordrhein-Westfalen (reach 94,777), Bayern (reach 53,150), and Baden-Württemberg (reach 42,572). These three regions account for the largest share of the active audience.
What other brands do Louisiana fans also like?
Beyond Louisiana itself, the audience over-indexes on Satire (6.38×), Cora (hypermarket) (33.02×), Whirlpool Corporation (11.7×), and Jamie Lee Curtis (8.75×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Louisiana. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.