LVL UP Audience in Germany

LVL UP has an estimated audience of 703,567 people in Germany. 59.4% are female, 40.6% are male, average age 43.3. Top brand affinities: Google Maps, Tagesschau, Washing machine, Obi (store), Garden furniture.

Top brand affinities include Google Maps, Tagesschau, Washing machine, with strongest over-indexing on Google Maps (3.24× the country average). Demographically, the LVL UP audience skews more female with an average age of 43.3, and over-indexes on personality traits such as DIY Mentality, Convenience Orientation.

Category: Music & Radio · Type: Person · Subtype: Punk

Demographics of LVL UP fans

Demographic split for LVL UP audience in Germany
MetricValue
Female59.4%
Male40.6%
Average age43.3
Estimated audience size703,567

Audience persona

The typical LVL UP fan in Germany is more female, around 43.3 years old, with strong DIY Mentality tendencies and a notable affinity for Google Maps.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for LVL UP audience
BrandAffinityCategory
Google Maps3.24×Internet & Social Media
Tagesschau2.42×Movies & TV
Washing machine6.85×Home & Garden
Obi (store)2.16×Shopping
Garden furniture4.01×Home & Garden
Refrigerator3.69×Home & Garden
Ornamental plant3.33×Home & Garden
Family1.84×Kids & Family
HVAC3.93×Home & Garden
Hygiene2.97×Beauty & Wellness
Grilling3.11×Food & Beverages
Pets1.59×Pets & Animals
Vacations2.16×Travel & Leisure
Hardware store2.57×Home & Garden
Aral AG1.88×Cars & Mobility
Efficient energy use2.53×Technology & Electronics
Kitchenware2.9×Home & Garden
North Rhine-Westphalia1.92×Travel & Leisure
IKEA1.54×Home & Garden
Solar power2.59×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by LVL UP audience
TraitClusterScore
DIY MentalityTHRILL1.87
Convenience OrientationPREMIUM1.69
Quality AwarenessPREMIUM1.5
Pet OwnershipJOY1.44
IndulgenceJOY1.43
Design AffinityPREMIUM1.41

Worldwide distribution

Worldwide audience distribution share by country for LVL UP
CountryShare
United States17.8%
Germany15.9%
Brazil13.4%

See LVL UP audiences in other countries

More Punk audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for LVL UP. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.