LVL UP Audience in United States
LVL UP has an estimated audience of 786,714 people in United States. 60.2% are female, 39.8% are male, average age 45.4. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, MSN.
Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the LVL UP audience skews more female with an average age of 45.4, and over-indexes on personality traits such as DIY Mentality, Convenience Orientation.
Category: Music & Radio · Type: Person · Subtype: Punk
Demographics of LVL UP fans
| Metric | Value |
|---|---|
| Female | 60.2% |
| Male | 39.8% |
| Average age | 45.4 |
| Estimated audience size | 786,714 |
Audience persona
The typical LVL UP fan in United States is more female, around 45.4 years old, with strong DIY Mentality tendencies and a notable affinity for Autism Awareness.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| MSN | 5.04× | News |
| Income tax | 13.19× | Business & Career |
| Kitchenware | 4.84× | Home & Garden |
| Staples (Canada) | 4.28× | Business & Career |
| Great Clips | 4.61× | Beauty & Wellness |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| Microwave oven | 4.39× | Home & Garden |
| Natural gas | 4.72× | Cars & Mobility |
| Hobby Lobby | 2.29× | Home & Garden |
| Lowe's | 2.05× | Shopping |
| Planet Fitness | 2.25× | Sports |
| Google Flights | 3.17× | Travel & Leisure |
| Home Appliances | 2.23× | Home & Garden |
| Chuck Norris | 3.35× | Movies & TV |
| Diaper bag | 3.57× | Kids & Family |
| Aldi | 2.04× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.48 |
| Convenience Orientation | PREMIUM | 1.42 |
| Price Sensitivity | PREMIUM | 1.35 |
| Indulgence | JOY | 1.3 |
| Extroversion | THRILL | 1.24 |
| Family Orientation | CONSERVATISM | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.8% |
| Germany | 15.9% |
| Brazil | 13.4% |
See LVL UP audiences in other countries
More Punk audiences in United States
- Casey (36,114,748)
- Slope (9,868,824)
- Shutdown (6,234,026)
- PUP (6,045,829)
- Foundation (4,859,600)
How to read this data
Audience size is the estimated number of people in United States who actively search for LVL UP. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.