Rocky Mountain National Park Audience in United States

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Rocky Mountain National Park has an estimated audience of 5,549,203 people in United States. 52.6% are female, 47.4% are male, average age 47.9. Top regions: Colorado, Texas, California. Top brand affinities: Stove, Wood-burning stove, Natural gas, Charcoal, Fireplace.

The average Rocky Mountain National Park fan in United States is 47.9 years old, balanced, and lives primarily in Colorado. The audience is concentrated in Colorado, Texas, California. Top brand affinities include Stove, Wood-burning stove, Natural gas, with strongest over-indexing on Stove (5.11× the country average). Demographically, the Rocky Mountain National Park audience skews balanced with an average age of 47.9, and over-indexes on personality traits such as Risk Appetite, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: National park

Demographics of Rocky Mountain National Park fans

Demographic split for Rocky Mountain National Park audience in United States
MetricValue
Female52.6%
Male47.4%
Average age47.9
Estimated audience size5,549,203

Audience persona

The typical Rocky Mountain National Park fan in United States is balanced, around 47.9 years old, with strong Risk Appetite tendencies and a notable affinity for Stove.

Top regions in United States

Top regions ranked by reach for Rocky Mountain National Park in United States
RegionReachAffinity
Colorado1,300,53014.87×
Texas441,5610.93×
California250,4730.41×
Florida180,9190.48×
Illinois148,7960.8×
New York119,6810.39×
Missouri105,8191.18×
Ohio96,7310.57×
Pennsylvania95,5380.51×
Minnesota89,5191.13×
Wisconsin87,5091.05×
Georgia86,3520.51×
Michigan82,9870.57×
North Carolina79,6020.48×
Kansas70,3511.61×
Indiana67,3630.66×
Virginia66,6890.49×
Tennessee63,8330.57×
Iowa62,7921.37×
New Jersey62,4980.44×
Arizona59,4870.53×
Utah56,2201.13×
Nebraska56,2012.02×
Massachusetts53,6480.49×
Washington52,6870.47×
Oklahoma50,6970.82×
Maryland43,4500.46×
Kentucky39,9150.57×
Louisiana37,7200.53×
Alabama34,7200.45×
Arkansas34,2560.75×
South Carolina33,4580.4×
Wyoming29,4733.58×
Oregon28,1070.44×
New Mexico23,7390.85×
Connecticut23,3380.42×
Nevada20,1030.37×
Mississippi17,3740.38×
Montana17,1971.12×
South Dakota17,1051.33×
Idaho16,3510.59×
New Hampshire10,0840.46×
West Virginia9,4390.37×
Washington, District of Columbia8,7630.53×
North Dakota8,4720.74×
Maine8,4200.42×
Hawaii7,5040.31×
Delaware5,9060.39×
Rhode Island5,8530.33×
Vermont4,2110.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rocky Mountain National Park audience
BrandAffinityCategory
Stove5.11×Home & Garden
Wood-burning stove12.19×Home & Garden
Natural gas6.09×Cars & Mobility
Charcoal5.74×Home & Garden
Fireplace4.63×Home & Garden
Oven2.84×Home & Garden
Yosemite National Park6.34×Travel & Leisure
Glacier National Park16.71×Travel & Leisure
Kitchen stove3.1×Home & Garden
Grand Teton National Park9.84×Travel & Leisure
Yellowstone National Park4.4×Travel & Leisure
Grand Canyon National Park7.9×Travel & Leisure
Hobby Lobby1.7×Home & Garden
Rocky Mountains3.89×Travel & Leisure
National park2.53×Travel & Leisure
Home Appliances1.73×Home & Garden
Acadia National Park12.48×Travel & Leisure
Zion National Park7.04×Travel & Leisure
RV (film)8.11×Movies & TV
Great Smoky Mountains National Park5.03×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rocky Mountain National Park audience
TraitClusterScore
Risk AppetiteTHRILL2.53
TravellingTHRILL2.48
Community OrientationOPEN1.79
Luxury OrientationPREMIUM1.79
SustainabilityBALANCE1.76
Design AffinityPREMIUM1.68

Worldwide distribution

Worldwide audience distribution share by country for Rocky Mountain National Park
CountryShare
United States64.1%
Brazil9.6%
United Kingdom8.2%

See Rocky Mountain National Park audiences in other countries

More National park audiences in United States

Frequently asked questions

How many fans does Rocky Mountain National Park have in United States?

Rocky Mountain National Park has an estimated audience of 5,549,203 people in United States, concentrated in Colorado and Texas.

What is the gender split and age of Rocky Mountain National Park fans?

52.6% of Rocky Mountain National Park fans are female, 47.4% are male, with an average age of 47.9 years.

Which brands do Rocky Mountain National Park fans like most?

Rocky Mountain National Park fans show strongest brand affinity for Stove (5.11×), Wood-burning stove (12.19×), and Natural gas (6.09×) over the country average.

Where do Rocky Mountain National Park fans live in United States?

Rocky Mountain National Park fans in United States are most concentrated in Colorado (reach 1,300,530), Texas (reach 441,561), and California (reach 250,473). These three regions account for the largest share of the active audience.

What other brands do Rocky Mountain National Park fans also like?

Beyond Rocky Mountain National Park itself, the audience over-indexes on Wood-burning stove (12.19×), Natural gas (6.09×), Charcoal (5.74×), and Fireplace (4.63×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rocky Mountain National Park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.